When was Mallzee founded?

Mallzee was founded in 2012 and raised its 1st funding round within a year of its incorporation.

Where is Mallzee located?

Mallzee is headquartered in Edinburgh, United Kingdom.

Which legal entities is Mallzee associated with?

Mallzee is associated with Mallzee Ltd.

How many employees does Mallzee have?

As of Apr 30, 2021, the latest employee count at Mallzee is 23.

Is Mallzee a funded company?

Mallzee is a funded company, having raised a total of $7.74M across 8 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Apr 02, 2012.

How much is Mallzee worth?

The last known valuation of Mallzee was £***** as of Apr 27, 2020.

When was the latest funding round of Mallzee?

Mallzee's latest funding was a $***** Grant (prize money) round on Oct 01, 2020, with participation from 1 investor. Its primary sector is Fashion Tech. Globally, the Fashion Tech sector has seen $352M in funding in 2026 to date.

Where does Mallzee rank among its competitors?

Mallzee ranks 3rd amongst 12 active competitors, of which 3 are funded. It stands 1st in terms of total funding among its competitors. The most recent competitor to raise funding was Hey Savi, which secured $2.85M in Jul, 2024.

Who are the top competitors of Mallzee?

Mallzee's top competitors include Save Your Wardrobe, Whering and Hey Savi. Among them, Hey Savi secured the most recent funding round in July, 2024.

Mallzee - 2026 Company Profile, Team, Funding, Competitors & Financials

Company Details

Mallzee is a personal shopper app available for iOS and Android that provides recommendations for apparel shopping. The app can filter clothing items based on what a user likes, to act as a personal shopper, and has a voting feature for friends. Mallzee allows in-app sharing with friends to get their opinions before users buy a product. Searches over 2M items of clothing from 200+ brands including ASOS, Topshop, Urban Outfitters, River Island, Liberty London, Glassworks, and Oki-Ni.

Website: mallzee.com
Social

Key Metrics

Founded Year

2012

Location

Edinburgh, United Kingdom

Stage

Deadpooled

Total Funding

$7.74M in 8 rounds

Latest Funding Round

Grant (prize money), Oct 01, 2020, $*****

Last Known Valuation

£***** as on Apr 27, 2020

Investors

Equity Gap & 11 more

Ranked

3^rd among 12 active competitors

Employee Count

23 as on Apr 30, 2021

Similar Companies

ZALORA & 234 more

View Mallzee's full profile

Mallzee is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
Mallzee Ltd CIN: SC397310 , United Kingdom, Active	Apr 06, 2011	-	24 (As on Apr 30, 2017)

Mallzee has raised a total funding of $7.74M over 8 rounds. Its first funding round was on Apr 02, 2012. Its latest funding round was a Grant (prize money) round on Oct 01, 2020 for $*****. 1 investor participated in its latest round. Mallzee has 10 institutional investors and 2 angel investors.

Here is the list of recent funding rounds of Mallzee:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Oct 01, 2020	7997253	Grant (prize money)	6734170	5388800	5459438	9427632
Jan 10, 2020	7919046	Grant (prize money)	9586036	8407385	2900801	Europa
Feb 21, 2018	4107889	Series A	5398916	1083092	Equity Gap & 1 more	South Indian Bank & 1 more

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View details of Mallzee's funding rounds and investors

The founders of Mallzee is Cally Russell.

Here are the details of Mallzee's key team members:

Cally Russell: Founder & CEO of Mallzee. They serve on the board of 1 company.

Mallzee's Board of Directors

Mallzee's board has 4 active members. Cally Russell and Jamie Sutherland are part of team and Peter Robinson and Kenneth James are independent board members.

Here is the list of Mallzee's board of directors:

Name	Type	Representing	Status	Duration
Cally Russell	Team	-	Current	14y 10m
hnpvtck	Team	-	Current	5y 7m
Peter Robinson	Independent board member	-	Current	8y 1m
pmloyuc	Independent board member	-	Current	6y 6m
uksothz	Independent board member	-	Past	6y 5m
sxce{mx	Independent board member	-	Past	3y 4m

View details of Mallzee's Founder profiles and Board Members

Mallzee's employee count trend

Mallzee has 23 employees as of Apr 21. The total employee count is 8.0% lower than what it was in Apr 20. Here is Mallzee's employee count trend over the years:

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Top competitors of Mallzee include Save Your Wardrobe, Whering and Hey Savi. Here is the list of Top 10 competitors of Mallzee, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Save Your Wardrobe 2017, London (United Kingdom), Seed	App-based platform offering personalized recommendations for fashion products	$3.68M	Farfetch & 6 others	64/100
2nd	Whering 2020, London (United Kingdom), Funding Raised	Online platform offering virtual closet	-	Startupbootcamp, Circular Economy Transition	50/100
3rd	Mallzee 2012, Edinburgh (United Kingdom), Deadpooled	Personalised & social apparel shopping app	$7.74M	Scottish Enterprise, Equity Gap & 10 others	38/100
4th	Hey Savi 2023, London (United Kingdom), Seed	AI-driven personal fashion products recommendation platform	$2.85M	-	35/100
5th	Vestico 2020, London (United Kingdom), Seed	Online platform offering AI based virtual fitting	$297K	Jenson Funding Partners, Thompson Taraz	34/100
6th	Bodi.Me 2013, London (United Kingdom), Unfunded	Online discovery platform offering AI-based personal recommendation of fashion products	-	-	25/100
7th	BLEND 2021, London (United Kingdom), Unfunded	AI-powered personalized fashion discovery app	-	-	24/100
8th	Buy Recommended London (United Kingdom), Unfunded	Provider of artificially intelligent service for personalized product recommendations	-	-	24/100
9th	cKALARMe London (United Kingdom), Unfunded	cKALARMe - Your Ultimate Wardrobe Companion	-	-	24/100
10th	Veristyle 2021, London (United Kingdom), Unfunded	App based discovery platform offering personalized recommendation for fashion products	-	-	19/100