When was Reduce data founded?

Reduce data was founded in 2012 and raised its 1st funding round 1 year after it was founded.

Where is Reduce data located?

Reduce data is headquartered in Sunnyvale, United States.

Who is the current CEO of Reduce data?

Asif Ali of Reduce data. They have also founded 1 company.

How many employees does Reduce data have?

As of May 31, 2026, the latest employee count at Reduce data is 7.

Is Reduce data a funded company?

Reduce data is a funded company, having raised a total of $***** in its 1st and only funding round, a Angel round on Feb 04, 2013.

When was the latest funding round of Reduce data?

Reduce data's latest funding was a $***** Angel round on Feb 04, 2013, with participation from 0 investor.

Where does Reduce data rank among its competitors?

Reduce data ranks 170th amongst 242 active competitors, of which 44 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Segwise, which secured an undisclosed amount in Jul, 2024.

Who are the top competitors of Reduce data?

Reduce data's top competitors include Comscore, Singular and data.ai. Among them, Segwise secured the most recent funding round in July, 2024.

Reduce data - 2026 Company Profile, Team, Funding & Competitors

Reduce data is an acqui-hired company based in Sunnyvale (United States), founded in 2012 by Asif Ali. It operates as a Data optimized advertising platform. Reduce data has raised $500K in funding. The company has 242 active competitors, including 44 funded and 42 that have exited. Its top competitors include companies like Comscore, Singular and data.ai.

Company Details

Provides an RTB display advertising platform with tools to deliver and manage campaigns. Uses AI, machine learning along with Big Data to evaluate the best ad for incoming impression. Also enables brands to capture specific audience across devices like mobile and web. Headquartered in Sunnyvale, with an office in Chennai. Angel backed by US private investors - Nat D Natraj (SVP at CA) and Darryl Jose who runs a consulting firm in Iowa.

Website: reducedata.com
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Key Metrics

Founded Year

2012

Location

Sunnyvale, United States

Stage

Acqui-Hired

Total Funding

$500K in 1 round

Latest Funding Round

Angel, Feb 04, 2013, $*****

Ranked

170^th among 242 active competitors

Employee Count

7 as on May 31, 2026

Similar Companies

Comscore & 327 more

View Reduce data's full profile

Reduce data has raised a total funding of $500K over 1 round.

Here is the list of recent funding rounds of Reduce data:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Feb 04, 2013	4081322	Angel	4803216	8009865	1611681	2748798

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View details of Reduce data's funding rounds and investors

The founders of Reduce data is Asif Ali.

Here are the details of Reduce data's key team members:

Asif Ali: Founder & CEO of Reduce data and founder of 2 other companies, AuthNull and Accuknox.

View details of Reduce data's Founder profiles and Board Members

Reduce data's employee count trend

Reduce data has 7 employees as of May 26. Here is Reduce data's employee count trend over the years:

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Top competitors of Reduce data include Comscore, Singular and data.ai. Here is the list of Top 10 competitors of Reduce data, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Comscore 1976, Reston (United States), Public	Provider of cross-platform audience and advertising measurement and analytics services	$87M	Adams Street Partners, Signal Peak & 21 others	73/100
2nd	Singular 2014, Tel Aviv (Israel), Series B	Marketing analytics and attribution platform	$50M	Norwest, General Catalyst & 9 others	72/100
3rd	data.ai 2010, San Francisco (United States), Acquired	AI based market data analysis for generating consumer insights	$157M	Greycroft, IDG Capital & 16 others	67/100
4th	EDO 2014, Los Angeles (United States), Series B	Platform offering campaign analytics software	$92.4M	Shamrock Capital Advisors, WGI Group & 6 others	66/100
5th	TapClicks 2011, San Jose (United States), Series A	Provider of marketing operations platform with reporting, analytics, and workflow tools	$23.5M	Boathouse Capital, IVA Ventures & 2 others	65/100
6th	IGAWorks 2006, Seoul (South Korea), Series C	Demad side advertising platform	$10.9M	SBVA, Premier Partners & 17 others	60/100
7th	MediaRadar 2006, New York City (United States), Series C	Advertising intelligence platform empowering brands, agencies, publishers, and platforms	$6.7M	Bain Capital Ventures, Endicott Group & 4 others	59/100
8th	Noogata Analytics 2018, New York (United States), Series A	AI powered ecommerce data analytics platform	$28M	Team8, Eight Roads Ventures & 5 others	58/100
9th	Segwise 2023, Lewes (United States), Seed	Provider of AI-powered creative analytics and campaign monitoring tools	$1.6M	Powerhouse Ventures, Blume Venture & 6 others	58/100
10th	Flurry 2005, San Francisco (United States), Acquired	Mobile app analytics platform empowering app growth through data-driven insights	$63M	Crosslink Capital, Menlo Ventures & 12 others	57/100
170th	Reduce data 2012, Sunnyvale (United States), Acqui-Hired	Data optimized advertising platform	$500K	-	23/100