HRTech startups in Brazil
There are 593 HRTech startups in Brazil which include Gupy, Trybe, Flash Benefits, Caju, Tako. Out of these, 157 startups are funded, with 61 having secured Series A+ funding.
Over the past 10 years, an average of 30 new companies have been launched annually. Notably, several of these startups have been founded by alumni of Harvard University, Pontifical Catholic University of Rio de Janeiro and Cornell University.
Here is the list of top HRTech startups in Brazil

1. Gupy
Cloud-based suite solutions for HR management. It provides features that include human resource management, recruitment, admission and onboarding, training and development, and more. It provides game-based solutions for microlearning and allows users to create courses for employees. It also offers tools for performance evaluation and provides insights. It offers tools for employee engagement and also offers CRM for candidates. It is the tool available on the subscription-based pricing model.
Key facts about Gupy
- Founded Year: 2015
- Location: Sao Paulo (Brazil)
- Stage: Series C
- Total Funding till date: $103M
- Investors: SoftBank Latin America Fund, Riverwood Capital and 10 Others
- Latest Funding Round: Series C, Jan 31, 2022, $*****
- Tracxn Score: 62/100 What is this?
- Competitors Rank: 22 of 3,057 Competitors

2. Trybe
Online candidate assistance platform for IT professionals. It's a curriculum platform built for people looking to work as technology professionals in web programming and app development. The platform allows students to gain employment and learn technical skills expected for web development like javascript, HTML, CSS, phyton, and more. It also trains on soft skills like emotional intelligence, communication, collaboration, critical thinking, creativity, and more.
Key facts about Trybe
- Founded Year: 2019
- Location: Belo Horizonte (Brazil)
- Stage: Series B
- Total Funding till date: $40.7M
- Investors: Base Partners, Atlantico and 13 Others
- Latest Funding Round: Series B, Oct 06, 2021, $*****
- Tracxn Score: 62/100 What is this?
- Competitors Rank: 1 of 938 Competitors
Prepaid cards for corporate expenses and benefits. It provides tools for expense management, money transfers, and more. It can be used for services such as meal payments, travel expenses, and more. It also offers an app-based platform that is available on iOS and Android devices.
Key facts about Flash Benefits
- Founded Year: 2018
- Location: Sao Paulo (Brazil)
- Stage: Series C
- Total Funding till date: $22M
- Investors: Whale Rock Capital Management, Tiger Global Management and 5 Others
- Latest Funding Round: Series C, Mar 09, 2022, $*****
- Tracxn Score: 58/100 What is this?
- Competitors Rank: 4 of 31 Competitors
4. Caju
Corporate cards for companies and employees. It features meal vouchers, transport tickets, subscription payments, and also enables the user to get rebates from retailers, including department stores, supermarkets, restaurants, and others. Its application is available for both Android and iOS devices.
Key facts about Caju
- Founded Year: 2019
- Location: Pinheiros (Brazil)
- Stage: Series B
- Total Funding till date: $39.5M
- Investors: Canary, Valor Equity Partners and 13 Others
- Latest Funding Round: Series B, Dec 19, 2024, $*****
- Tracxn Score: 57/100 What is this?
- Competitors Rank: 8 of 71 Competitors
5. Tako
Platform providing human resource mannagement solutions. It is a platform designed to streamline and automate human resources and payroll processes for medium sized companies. The platform features in payroll, admission, termination, reports and integrations and more.
Key facts about Tako
- Founded Year: 2022
- Location: Sao Paulo (Brazil)
- Stage: Series A
- Total Funding till date: $31.2M
- Investors: Ribbit Capital, Andreessen Horowitz and 1 Other
- Latest Funding Round: Series A, Jul 31, 2025, $*****
- Tracxn Score: 57/100 What is this?
- Competitors Rank: 16 of 1,029 Competitors