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About Magic Hour

Magic Hour is a venture capital firm founded in 2017. It is primarily based out of New York City, United States. As of 2019, Magic Hour has invested in 14 companies. It primarily invests in Seed round in United States based startups. Its investments are spread across a wide range of sectors from Retail to High Tech and Consumer. Most recently it participated in the $***** Series A round of Seed Overall, Magic Hour portfolio has seen 2 acquisitions, namely Clare and This Saves Lives. A lot of funds co-invest with Magic Hour, with names like BABEL Ventures sharing a substantial percentage of its portfolio. Magic Hour has team of 2 people including 2 partners.
Key Metrics
Portfolio Sectors
Portfolio Locations
Rounds of Entry
Seed & Series A
Portfolio Acquisitions

Magic Hour's List of Top Investments

Magic Hour has a portfolio of 14 companies. Their most notable investments include Finless Foods and True Botanicals.Their portfolio spans across and United States. They have invested in Retail, High Tech, Consumer and 9 other sectors, across stages such as Seed, Series A stages. Here is the list of top investments by Magic Hour:
Using synthetic biology to culture fish meat. It's a cellular agriculture company that plans to use synthetic biology to culture fish meat for human consumption. The company plans to isolate stem cells obtained from fish and culture them in a brewery-like environment into a fish fillet shape. The same will be introduced in an indigenous growth media to grow the cells and harvest the same to process them into fish meat which the company claims will have a texture similar to the original fish meat. The company plans to market this as an alternative protein source to the marine agriculture produce.

Key facts about Finless Foods

  • Founded Year: 2017
  • Location: New York City (United States)
  • Stage: Series B
  • Total Funding till date: $48M
  • Employee Count: 20 as on Jul 31, 2026
  • Investors: Toba Capital, Vis Capital and 41 Others
  • Latest Funding Round: Series B, Mar 07, 2022, $*****
  • Highlight: Editors' Pick
Clean, clinically proven skincare with potent, safe, and effective ingredients. This company offers a range of skincare products, including cleansers, serums, face oils, moisturizers, and targeted treatments, addressing concerns like fine lines, wrinkles, dark spots, breakouts, and sensitive skin. They focus on pregnancy-safe options and cater to various skin types, including dry, combination, oily, and sensitive. The brand emphasizes pure, potent, and proven formulations, utilizing bio-active and bio-compatible ingredients. They offer free shipping, free returns, and a money-back guarantee. Customers can shop all, new arrivals, bestsellers, skincare sets, and limited-edition rituals. The company also provides a skincare quiz to personalize routines and a rewards program. They offer subscription options and SMS sign-up for exclusive offers. The website includes options to log in, view cart, and check out.

Key facts about True Botanicals

3. Seed

Developer synbiotics for simulating the gut microbiome. The company metabolomic sequencing and has developed a proprietary screening platform for the screening of host mechanistic pathways. The company claims that the probiotics developed to contain the strains having GRAS and/or QPS (Qualified Presumption of Safety) status. The strains have shown improvements in multiple markers of gastrointestinal health, cardiovascular health, and dermatological health.

Key facts about Seed

Online paint store delivering designer-curated colors, supplies, and expert advice. They simplify home painting with a curated selection of premium interior and ceiling paints, primers, and essential supplies, all delivered directly. The brand focuses on better quality with ultra-premium paint that offers superior coverage and durability. They also prioritize health and sustainability with zero VOC, GREENGUARD Gold Certified paint. Customers can explore colors, read reviews, and get inspired through the blog and gallery. The website offers features like account management, a wishlist, cart, login, and a color quiz for personalized recommendations. They also provide free shipping on orders over a certain amount. The company aims to provide a fresh perspective on the paint buying experience, making it easier to create a home you love. They also offer a subscription to their newsletter for decor inspiration and exclusive offers.

Key facts about Clare

Provider of sustainable fabrics from recycled cloths. The offering includes regenerative cellulose-based fibers, regenerative polyester, and bioengineered fibers. The company claims the products are made by diverting textiles from landfills preventing greenhouse gas emissions. It is also an alternative to nylon, polyester, and more.

Key facts about Evrnu

Magic Hour's Investments by Stage

Magic Hour has made 13 investments in Seed stage with an average round size of $3.5M and 1 investment in Series A stage.
Here are Magic Hour's investments by stage:
Stage of entry
No. of Investments
Seed
13
Series A
1
Breakdown of Magic Hour's investments by stage of entrySeed (13)Series A (1)
Note: We have considered here, only first round of investments

Magic Hour's Investments by Sector

Magic Hour has a diverse portfolio, with companies operating in the Consumer Goods, Retail, Consumer, High Tech and Sustainability Tech. Notably, it has invested in 10 Consumer (B2C) companies, 9 Tech companies, 4 Enterprise (B2B) companies and at least 2 companies focusing on Social impact.
Here are Magic Hour's investments by sector:
Sector
No. of Investments
Consumer Goods
7
Retail
7
Consumer
6
High Tech
3
Sustainability Tech
3
Others
10
Breakdown of Magic Hour's investments by sectorsConsumer Goods (7)Retail (7)
Note: We have considered here, only first round of investments

Magic Hour's Investments by Geography

Magic Hour has made most investments in United States (14).

Magic Hour's recent investments

Magic Hour has not made any investment in 2026 so far.
Here are the most recent investments by Magic Hour:
Date
Company
Location
Round Details
Round Amount
Co-Investors
2019
United States
Series A
2659
-
2019
United States
Seed
4414
-
2019
United States
Seed
3360
-
2019
United States
Seed
3505
-
2019
United States
Seed
6567
-

Acquired companies in Magic Hour's Portfolio

2 companies from Magic Hour's portfolio have been acquired. The most recent acquisition was This Saves Lives in Nov 2022 by Good for $*****.
Here are Magic Hour's portfolio companies that got acquired most recently:
Company
Acquisition Date
First Invested on
First Round of Investment
Round Size
Nov 10, 2022
2018
Seed
4989
Apr 23, 2002
2018
Seed
1631

Team profile of Magic Hour

Magic Hour has a team of 2 members including 2 Partners located in United States. Magic Hour's team does not sit on the board of any company as of now.

Co-investors of Magic Hour

Over the past 9 years, 62 investors have co-invested in Magic Hour's portfolio companies. This includes funds and angels.

  • Invested before Magic HourIndieBio, Unilever Ventures and 13 others have invested in rounds before Magic Hour. There is 1 company where IndieBio has invested before Magic Hour and 1 company where Unilever Ventures has invested before Magic Hour.
  • Top Co-investors of Magic Hour10 investors entered a company along with Magic Hour. These include investors like BABEL Ventures (1 company).
  • Invested after Magic HourA total of 37 investors have invested in Magic Hour's portfolio after their investments. Top Investors include Hanwhasolutions (1 company), Dainichi (1 company) and At One Ventures (1 company).

FAQs about Magic Hour

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