About Yellow
Yellow is a venture capital firm founded in 2023. It is primarily based out of Barcelona, Spain. As of Jan 2026, Yellow is an active investor, having invested in 13 companies, with 4 new investments in the last 12 months. It primarily invests in Seed round in Denmark based startups. Its investments are spread across a wide range of sectors from Enterprise Applications to Retail and High Tech. Most recently it participated in the $***** Seed round of Canopy A lot of funds co-invest with Yellow, with names like General Catalyst sharing a substantial percentage of its portfolio. Yellow has team of 6 people including 3 partners.Key Metrics
Team Members
Portfolio Sectors
Rounds of Entry
Seed
Yellow's List of Top Investments
Yellow has a portfolio of 13 companies. Their most notable investments include Wordsmith and Zenline.Their portfolio spans across France, Spain, United States and 4 more locations. They have invested in Enterprise Applications, Retail, High Tech and 5 other sectors, across stages such as Seed stage. Here is the list of top investments by Yellow:
1. Wordsmith
Developer of AI-powered legal workspace for contract review and drafting. The platform offers contract redlining, risk detection, and automated document generation from templates. It provides document management, redaction, conversion, and analysis. The platform integrates with existing tools, including Word, email, and Slack, to streamline legal workflows.
Key facts about Wordsmith
- Founded Year: 2023
- Location: London (United Kingdom)
- Stage: Series A
- Total Funding till date: $30M
- Employee Count: 72 as on Nov 28, 2025
- Investors: Index Ventures, Felix Capital and 7 Others
- Latest Funding Round: Series A, Jun 03, 2025, $*****
- Highlight: Editors' Pick
2. Zenline
AI based product portfolio optimization platform for businesses. It helps manufacturers optimize and maintain a profitable product portfolio by analyzing quantitative and qualitative data. It enables businesses to streamline product portfolios without the need for advisory services.
Key facts about Zenline
- Founded Year: 2024
- Location: Zurich (Switzerland)
- Stage: Funding Raised
- Investors: Yellow
3. Sandra AI
AI powered customer service solutions. It is designed to revolutionize customer service in the automotive industry. Its multilingual AI receptionists handle calls, emails, and texts, scheduling appointments and capturing every lead to boost customer satisfaction. By automating call management, it enables car dealerships to focus on sales and customer engagement, while also enhancing operational efficiency.
Key facts about Sandra AI
- Founded Year: 2024
- Location: Paris (France)
- Stage: Seed
- Total Funding till date: $500K
- Employee Count: 14 as on Mar 31, 2026
- Investors: Kima Ventures, Y Combinator and 1 Other
- Latest Funding Round: Seed, 2024, $*****

4. Alpic
Alpic's all-in-one cloud platform provides the infrastructure and tools to turn your product into an AI-native experience. Build, deploy and monitor ChatGPT apps and MCP servers.
Key facts about Alpic
- Location: Paris (United States)
- Stage: Seed
- Total Funding till date: $5.94M
- Employee Count: 18 as on Jan 31, 2026
- Investors: K5 Global, Kima Ventures and 5 Others
- Latest Funding Round: Seed, Sep 04, 2025, $*****
- Highlight: Editors' Pick
5. Conlio
Provider of AI-based audit and payment solutions for logistics. The platform provides solutions such as AI-powered invoice management, payment links, payment gateways, payment integration software, and more.
Key facts about Conlio
- Founded Year: 2023
- Location: Berlin (Germany)
- Stage: Funding Raised
- Employee Count: 10 as on Jan 05, 2026
- Investors: Puzzle Ventures and Yellow
Yellow's Year-on-Year Investment Trends
In 2025, it made 3 investments, while as of Jan 2026, it has made 1 investment in this year. Its most recent first time investment was in Canopy.Year | No. of Investments | ||
|---|---|---|---|
1st Round | Follow-on | Total | |
2026 (YTD) | 1 | 0 | 1 |
2025 | 3 | 0 | 3 |
2024 | 1 | 0 | 1 |
Yellow's Investments by Stage
Yellow has made 5 investments in Seed stage with an average round size of $4.55M.Yellow's Investments by Sector
Yellow has a diverse portfolio, with companies operating in the Enterprise Applications, FinTech, High Tech and Vertical SaaS. Notably, it has invested in 11 Enterprise (B2B) companies, 11 Software companies, 11 Tech companies and at least 5 companies focusing on Saas.Sector | No. of Investments |
|---|---|
Enterprise Applications | 4 |
FinTech | 1 |
High Tech | 1 |
Vertical SaaS | 1 |
Note: We have considered here, only first round of investments
Yellow's Investments by Geography
Yellow has made most investments in Denmark (1), followed by France where it has made 1 investment.Country | No. of Investments |
|---|---|
Denmark | 1 |
France | 1 |
Spain | 1 |
United Kingdom | 1 |
United States | 1 |
Note: We have considered here, only first round of investments
Yellow's recent investments
Yellow has made 1 investments in 2026 so far - Canopy.Here are the most recent investments by Yellow:
Date | Company | Location | Round Details | Round Amount | Co-Investors |
|---|---|---|---|---|---|
Jan 27, 2026 | France | Seed | 6381 | ||
Oct 14, 2025 | Spain | Seed | 9349 | [+6] | |
Sep 04, 2025 | United States | Seed | 6316 | [+5] | |
Jul 16, 2025 | Denmark | Seed | 5033 | [+2] | |
Jun 20, 2024 | United Kingdom | Seed | 3626 | [+4] |
Team profile of Yellow
Yellow has a team of 6 members including 3 Partners and 2 Principals located in Spain, France and 1 more location. Yellow's team does not sit on the board of any company as of now.Here is a list of all team members in Yellow:
Name | Designation | Location | Board Memberships | Contact Details |
|---|---|---|---|---|
Partner | - | - | ||
Partner | Paris | - | ||
Partner | Barcelona | - | ||
Principal | San Francisco | - | ||
Principal | Barcelona | - |
Co-investors of Yellow
Over the past 2 years, 28 investors have co-invested in Yellow's portfolio companies. This includes funds and angels.
- Invested before Yellow: Fredrik Hjelm, Adam Jafer and 6 others have invested in rounds before Yellow. There is 1 company where Fredrik Hjelm has invested before Yellow and 1 company where Adam Jafer has invested before Yellow.
- Top Co-investors of Yellow: 19 investors entered a company along with Yellow. These include investors like General Catalyst (2 companies).
- Invested after Yellow: Scottish Enterprise (1 company) is the only investor which has invested in Yellow's portfolio after their investments.
Recent News related to Yellow
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Afori financing round: New startup from wefox founders launches with €4 millionTrending Topics•Oct 14, 2025•Wefox, General Catalyst, Afori, Yellow and 2 others
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Zenline AI secures $1.6m in funding from Seedcamp, Yellow, First Momentum, Arc InvestorsRetail Technology Innovation Hub•Aug 26, 2025•First Momentum Ventures, Seedcamp, Tryzenline, arc investors and 3 others
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Scottish AI-powered legal tech startup Wordsmith secures €4.6M from Index Ventures, General Catalyst, othersSilicon Canals•Jul 02, 2024•Wordsmith, Index Ventures, General Catalyst, Felix Capital and 2 others
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The fund with the founders of Glovo invests in three new 'startups'elEconomista.es•Jul 01, 2024•Glovo, Livo, AI-Wordsmith, Bud and 3 others
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$5million Investment For Scottish Legal Tech Start-upProlific North•Jun 20, 2024•Wordsmith, Felix Capital, Yellow, s16vc and 2 others