About Coolhouse Labs
Coolhouse Labs, an accelerator and incubator program founded in 2013, is based in Harbor Springs, United States. With a presence in 2 countries, it has supported around 16 startups in sectors like Consumer, Food and Agriculture Tech. Most notable companies in
its portfolio include Fletch, Via TRM and Rex. The program primarily supports Seed startups based in United States. Its latest investment was a $25K Seed round in JobHero on Aug 12, 2014.
Key Metrics
Founded Year
2013
Location
Harbor Springs, United States
Sectors of Investment
Stages of Investment
Seed
Locations of Investment
Coolhouse Labs' List of Top Investments
Coolhouse Labs has a portfolio of 16 companies. Their most notable investments are in Lorious and Lorious.Their portfolio spans across United States and Samoa. They have invested in Consumer, Food and Agriculture Tech, Enterprise Applications and 5 other sectors, across stages such as Seed stage. Here is the list of top investments by Coolhouse Labs:1. Fletch
App industry insights, news, and best practices for growth. This is a go-to resource for navigating the app landscape, offering articles and guides on app platforms, security, troubleshooting, and promotion. It covers social media strategies for platforms like Instagram, Twitter, TikTok, and WhatsApp, along with gameplay insights for games like Clash of Clans. The platform also delves into technology trends and offers advertising solutions. It provides valuable information for developers, marketers, and businesses looking to thrive in the app ecosystem. It offers insights into app development, marketing, and monetization strategies. It serves as a hub for connecting with the app industry through news, data, and events. It is a valuable resource for anyone seeking to understand and succeed in the dynamic world of apps, social media, and mobile technology.
Key facts about Fletch
- Founded Year: 2015
- Location: Chicago (United States)
- Stage: Seed
- Total Funding till date: $50K
- Employee Count: 11 - 50 as on Jul 01, 2024
- Investors: Impact Engine, Parallel18 and 6 Others
- Latest Funding Round: Grant (prize money), Feb 01, 2017, $*****
- Highlight: Editors' Pick

2. Via TRM
Traveler Relationship Management software for study abroad offices and educational travel companies. The platform enables educators to market programs, gather student data, track applications, and create accurate reports. Allows students to build their profile, get advice, find program matches and apply to the programs. Accessible on a desktop, tablet, and mobile. Offered on an annual subscription based on enrollment numbers and team size.
Key facts about Via TRM
- Founded Year: 2011
- Location: Denver (United States)
- Stage: Seed
- Total Funding till date: $1.3M
- Employee Count: 30 as on Sep 30, 2026
- Investors: Coolhouse Labs
- Latest Funding Round: Seed, Nov 18, 2015, $*****
3. Rex
Precision animal health solutions through agriculture, environment, and medical insights. We are a central hub for agricultural information and experiences, emphasizing sustainable agriculture and animal well-being. We provide insights into health matters related to agriculture, fostering a robust community dedicated to advancing agricultural practices and animal health. Our mission involves disseminating accurate, up-to-date information and supporting agricultural professionals and enthusiasts in all aspects of animal care. We aim to empower farmers and animal caregivers, offering essential data for effective farm management and optimal animal health. Our team is committed to delivering valuable resources to our community and anyone interested in agriculture and animal health. We offer a platform for knowledge sharing and community building, promoting sustainable practices and the overall well-being of animals.
Key facts about Rex
- Founded Year: 2013
- Location: Kansas City (United States)
- Stage: Seed
- Total Funding till date: $295K
- Employee Count: 1 - 10 as on Jul 01, 2024
- Investors: Router Ventures, 500 Global and 5 Others
- Latest Funding Round: Seed, 2015, $*****
4. Lorious
Custom-fit dental mouthguards for teeth grinding, bruxism, and TMJ relief. They offer medical-grade, BPA-free mouthguards designed for comfort and protection. The product line includes options for mild to aggressive teeth grinding, athletic use, and teeth whitening. Customers praise the easy-to-follow instructions and comfortable fit. The website features a cart, login, order tracking, and customer support. They provide a money-back guarantee and accept payments via PayPal and Venmo. The business model is B2C, offering a direct-to-consumer product with a focus on dental health and comfort. They offer a refund policy and customer support. The website includes features like search, login, and a shopping cart.
Key facts about Lorious
- Founded Year: 2013
- Location: Philadelphia (United States)
- Stage: Deadpooled
- Total Funding till date: $50K
- Investors: Coolhouse Labs
- Latest Funding Round: Seed, Jul 15, 2013, $*****
5. TRNK
Curated home and lifestyle collections featuring furniture, objects, and art. It is a design studio, curator, and retailer that celebrates art and design in intimate, livable spaces. They offer a cultivated selection of furniture, objects, and artworks from global talents alongside their in-house product line. They focus on balancing artistry and function, ensuring products reflect the lifestyle and values of their customers. As a minority and LGBTQ+ owned business, they celebrate evolving concepts of space sharing. They offer customizable furniture and rugs. They also offer order fabric swatches, rug swatches, and casegoods samples. They provide resources like care instructions and a guarantee. They sell lighting, tables, seating, rugs, and accessories. They offer gifts and books. They also offer trade programs. They have a cart and account login. They provide customer care through FAQs, shipping, returns, terms of use, financing, and contact information.
Key facts about TRNK
- Founded Year: 2013
- Location: New York City (United States)
- Stage: Funding Raised
- Employee Count: 8 as on Sep 30, 2026
- Investors: Coolhouse Labs
Coolhouse Labs' Investments by Stage
Coolhouse Labs has made 6 investments in Seed stage with an average round size of $25K.Coolhouse Labs' Investments by Sector
Coolhouse Labs has a diverse portfolio, with companies operating in the Enterprise Applications, Consumer, Food and Agriculture Tech, EdTech and Gig Economy. Notably, it has invested in 14 Tech companies, 12 Consumer (B2C) companies, 5 Software companies and at least 4 companies focusing on Enterprise (B2B).Sector | No. of Investments |
|---|---|
Enterprise Applications | 3 |
Consumer | 2 |
Food and Agriculture Tech | 2 |
EdTech | 1 |
Gig Economy | 1 |
Others | 2 |
Note: We have considered here, only first round of investments
Coolhouse Labs' Investments by Geography
Coolhouse Labs has made most investments in United States (5), followed by Samoa where it has made 1 investment.Country | No. of Investments |
|---|---|
United States | 5 |
Samoa | 1 |
Note: We have considered here, only first round of investments
Coolhouse Labs' recent investments
Coolhouse Labs has not made any investment in 2026 so far.Here are the most recent investments by Coolhouse Labs:
Date | Company | Location | Round Details | Round Amount | Co-Investors |
|---|---|---|---|---|---|
Aug 12, 2014 | United States | Seed | 3581 | - | |
Aug 11, 2014 | United States | Seed | 1386 | - | |
Jul 22, 2013 | United States | Seed | 5752 | - | |
Jul 22, 2013 | United States | Seed | 9850 | - | |
Jul 20, 2013 | Samoa | Seed | 1290 | - |
Co-investors of Coolhouse Labs
Over the past 13 years, 2 investors have co-invested in Coolhouse Labs's portfolio companies. This includes only funds.
- Invested after Coolhouse Labs: 500 Global (1 company) and Techstars (1 company) are the investors which have invested in Coolhouse Labs's portfolio after their investments.
Recent News related to Coolhouse Labs
•