About Higher Ground Labs
Higher Ground Labs, an accelerator and incubator program founded in 2017, is based in Chicago, United States. With a presence in 3 countries, it has supported around 59 startups in sectors like Enterprise Applications, Consumer. As of Oct 2026, Higher Ground Labs has witnessed 10 portfolio exits. Most notable companies in
its portfolio include Hustle, MainStreet and Greenfly. The program is backed by a team of 38 people who primarily support Seed startups based in United States. Its latest investment was a $1.2M Seed round in Authentic on Jul 11, 2023 along with Grassrootsanalytics.
Key Metrics
Founded Year
2017
Location
Chicago, United States
Portfolio Companies
Sectors of Investment
Stages of Investment
Seed, Series A & 1 more
Locations of Investment
Higher Ground Labs' List of Top Investments
Higher Ground Labs has a portfolio of 59 companies. Their most notable investments are in BallotReady and 5Calls.Their portfolio spans across United States, United Kingdom and Estonia. They have invested in Enterprise Applications, Consumer, FinTech and 7 other sectors, across stages such as Seed, Series A and 1 more. Here is the list of top investments by Higher Ground Labs:
1. Hustle
Hustle offers an SMS marketing platform to businesses. Allows businesses to offer a personalized experience to each customer, manage multiple teams, and create goal-based campaigns. Businesses need to import and segment their contacts list, assign agents to relevant segments, run SMS marketing campaigns, and track campaign metrics and effectiveness. Clients include Hillary Clinton Campaign, Bernie Sanders Campaign, and Planned Parenthood, among others.
Key facts about Hustle
- Founded Year: 2014
- Location: San Francisco (United States)
- Stage: Acquired
- Total Funding till date: $42M
- Employee Count: 253 as on Sep 30, 2026
- Investors: Foundation Capital, Salesforce Ventures and 16 Others
- Latest Funding Round: Series B, May 01, 2018, $*****
- Highlight: Acquired
2. MainStreet
Online tax credits claim services for startups. Its online platform automatically identifies, claim, and advances tax credits on behalf of startups. Businesses need to connect payroll systems with their online platform and based on accounting & financial databases it processes tax credits ranging from large federal programs to small local programs. It also provides startups with cash advance solutions in lieu of future claimable credits.
Key facts about MainStreet
- Founded Year: 2002
- Location: San Jose (United States)
- Last Known Valuation: $*****
- Stage: Acquired
- Total Funding till date: $60M
- Employee Count: 67 as on Jul 31, 2026
- Investors: Scribble Ventures, Gradient Ventures and 23 Others
- Latest Funding Round: Series A, Mar 07, 2021, $*****
- Highlight: Acquired

3. Greenfly
Cloud based content management platform. It offers a digital content platform that helps sports leagues, teams, and media companies produce and distribute video and other media content via a network of influencers, brand ambassadors, and employees across television, social media, and the public web. AI based automation to organize thousands of digital assets in real time.
Key facts about Greenfly
- Founded Year: 2014
- Location: Los Angeles (United States)
- Valuation: $*****
- Stage: Series C
- Total Funding till date: $65.3M
- Employee Count: 89 as on Aug 31, 2026
- Investors: Mercato Partners, Alpha Edison and 23 Others
- Latest Funding Round: Series C, Mar 15, 2024, $*****
- Highlight: Editors' Pick

4. Paladin
Platform connecting legal teams with pro bono opportunities and resources. It provides tools for legal service organizations, law firms, and in-house legal teams. The platform helps manage pro bono programs, connect with organizations, and track community impact. It also offers features for volunteer recruitment and matter assignment based on attorney interest.
Key facts about Paladin
- Founded Year: 2015
- Location: New York City (United States)
- Stage: Series A
- Total Funding till date: $12M
- Employee Count: 29 as on Sep 30, 2026
- Investors: Palm Drive Capital, R2 Ventures and 27 Others
- Latest Funding Round: Series A, Mar 26, 2024, $*****
- Highlight: Editors' Pick
5. Swayable
Swayable offers a platform to gauge the impact of media content on people minds. The platform is used by consumer facing brands, as well as public interest advocacy campaign organizations including U.S. President Biden election campaign. The company churns out insights primarily using randomized controlled trial testing, wherein the subjects sourced through its network of app publishers are given different messages, and the best is chosen based on causal data science that proves which had the greatest impact. Clients include PandG, Airbnb, Intel, and Square, as well as the Democratic National Committee and Tides Foundation, among others. Graduated from Y Combinator and has attracted VC investment from angels including Chris Sacca and Paul Buchheit, as well as Higher Ground Labs and New Media Ventures.
Key facts about Swayable
- Founded Year: 2017
- Location: New York City (United States)
- Valuation: $*****
- Stage: Seed
- Total Funding till date: $120K
- Employee Count: 65 as on Aug 31, 2026
- Investors: Higher Ground Labs, Y Combinator and 2 Others
- Latest Funding Round: Seed, Mar 05, 2018, $*****
- Highlight: Editors' Pick
Higher Ground Labs' Year-on-Year Investment Trends
Higher Ground Labs has invested in 60 companies over the last 9 years, with an average of 1 new investment annually in the last 5 years. Its most recent first time investment was in Authentic and most recent follow-on round was in Plural.Year | No. of Investments | ||
|---|---|---|---|
1st Round | Follow-on | Total | |
2026 (YTD) | 0 | 0 | 0 |
2025 | 0 | 0 | 0 |
2024 | 0 | 0 | 0 |
2023 | 4 | 0 | 4 |
2022 | 2 | 1 | 3 |
2021 | 3 | 0 | 3 |
2020 | 1 | 0 | 1 |
2019 | 6 | 1 | 7 |
2018 | 6 | 0 | 6 |
2017 | 3 | 0 | 3 |
Higher Ground Labs' Investments by Stage
Higher Ground Labs has made 17 investments in Seed stage with an average round size of $339K, 7 investments in Series A stage with an average round size of $5.96M and 1 investment in Series B stage with an average round size of $8.4M.Stage of entry | No. of Investments |
|---|---|
Seed | 17 |
Series A | 7 |
Series B | 1 |
Note: We have considered here, only first round of investments
Higher Ground Labs' Investments by Sector
Higher Ground Labs has a diverse portfolio, with companies operating in the Enterprise Applications, Business Services, Consumer, Media & Entertainment and Nonprofits. Notably, it has invested in 45 Tech companies, 38 Enterprise (B2B) companies, 37 Software companies and at least 25 companies focusing on Saas.Sector | No. of Investments |
|---|---|
Enterprise Applications | 15 |
Business Services | 4 |
Consumer | 3 |
Media & Entertainment | 2 |
Nonprofits | 2 |
Others | 3 |
Note: We have considered here, only first round of investments
Higher Ground Labs' Investments by Geography
Higher Ground Labs has made most investments in United States (24).Higher Ground Labs' recent investments
Higher Ground Labs has not made any investment in 2026 so far.Here are the most recent investments by Higher Ground Labs:
Date | Company | Location | Round Details | Round Amount | Co-Investors |
|---|---|---|---|---|---|
Jul 11, 2023 | United States | Seed | 2512 | ||
Jul 11, 2023 | United States | Seed | 3367 | ||
Jun 22, 2023 | United States | Series A | 4545 | ||
Apr 21, 2023 | United States | Seed | 8057 | [+4] | |
Sep 30, 2022 | United States | Seed | 3760 | - |
Acquired companies in Higher Ground Labs' Portfolio
10 companies from Higher Ground Labs' portfolio have been acquired. The most recent acquisition was Hustle.Here are Higher Ground Labs' portfolio companies that got acquired most recently:
Company | Acquisition Date | First Invested on | First Round of Investment | Round Size |
|---|---|---|---|---|
May 19, 2026 | Jul 2017 | Series A | 4353 | |
Dec 01, 2025 | Apr 04, 2018 | Seed | 5882 | |
Sep 17, 2025 | Jun 26, 2019 | Seed | 8227 | |
May 06, 2025 | - | - | 9672 | |
Jul 17, 2024 | - | - | 7236 |
Team profile of Higher Ground Labs
Higher Ground Labs has a team of 38 members including 3 Partners and 1 Principal located in United States. Higher Ground Labs' team does not sit on the board of any company as of now.Here is a list of top team members in Higher Ground Labs:
Name | Designation | Location | Board Memberships | Contact Details |
|---|---|---|---|---|
Partner | Oakland | - | ||
Partner | New York City | - | ||
Partner | San Francisco | - | ||
Principal | - | - |
Co-investors of Higher Ground Labs
Over the past 9 years, 104 investors have co-invested in Higher Ground Labs's portfolio companies. This includes funds and angels.
- Invested before Higher Ground Labs: Social Capital, Alpha Edison and 23 others have invested in rounds before Higher Ground Labs. There is 1 company where Social Capital has invested before Higher Ground Labs and 1 company where Alpha Edison has invested before Higher Ground Labs.
- Top Co-investors of Higher Ground Labs: 41 investors entered a company along with Higher Ground Labs. These include investors like Grassrootsanalytics (2 companies).
- Invested after Higher Ground Labs: A total of 38 investors have invested in Higher Ground Labs's portfolio after their investments. Top Investors include Salesforce Ventures (1 company) and Insight Partners (1 company).
Recent News related to Higher Ground Labs
•
Quiller, the Revolutionary Platform Empowering Teams With AI-Generated Fundraising Content, Has Launched TodayNewswire•Jul 12, 2023•Quiller, Grassrootsanalytics, Higher Ground Labs
•
Measure Studio Raises Seed Funding to Fuel Continued Innovation in AI-Powered Content IntelligenceACCESSWIRE•Apr 21, 2023•Measure, Bombas, Pinterest, CrowdTangle and 7 others
•
Plural Secures $10M in Series A Funding Led by S3 VenturesPlural•May 11, 2022•ff Venture Capital, Plural, Backstage Capital, Debut Capital and 3 others
•
Civic Eagle Secures $10M in Series A Funding Led by S3 VenturesGlobeNewswire•May 11, 2022•Civic Eagle, S3 Ventures, Menlo Ventures, Consonance Capital and 5 others
•
Higher Ground Labs backs 13 startups to help Democrats win in 2018 and beyondTechCrunch+•Apr 04, 2018•Higher Ground Labs
•
Hustle scores $8M to kill telemarketing with personalized texts mmotimes.com•Aug 01, 2017•Hustle, Social Capital, Canvas Ventures, Omidyar Network and 10 others
