About NEW
NEW, an accelerator and incubator program founded in 2014, is based in New York City, United States. With a presence in 4 countries, it has supported around 126 startups in sectors like Business Services, Real Estate and Construction. Most notable companies in
its portfolio include Gesso, Blixt and Generate. The program is backed by a team of 15 people who primarily support startups based in United States, Canada.
Key Metrics
NEW's List of Top Investments
NEW has a portfolio of 126 companies. Their most notable investments include Gesso and Blixt.Their portfolio spans across United States, Canada, Germany and 1 more locations. They have invested in Business Services, Real Estate and Construction, Education and 18 other sectors. Here is the list of top investments by NEW:
1. Gesso
Provider of an audio AR platform for art exploration. It allows users to explore art and museums through audio walks, official museum guides, and podcasts. It allows users to visualize art and learn stories and knowledge about them in a superimposed environment. The app is compatible with iOS and Android devices.
Key facts about Gesso
- Founded Year: 2018
- Location: New York City (United States)
- Stage: Funding Raised
- Employee Count: 392 as on Aug 31, 2026
- Investors: NEW

2. Blixt
Developer of programmable power infrastructure for electrical distribution systems. The company provides hardware and software solutions for modern power infrastructure demands. Its offerings include solid-state switchgear combining hardware with real-time software execution. It also provides software-defined voltage conversion with integrated energy storage. The company's system enables devices to share data, respond instantly, and optimize power flows. The AI analyzes and adapts to systems in real time.
Key facts about Blixt
- Founded Year: 2018
- Location: Stockholm (Sweden)
- Stage: Seed
- Total Funding till date: $5.43M
- Employee Count: 22 as on Aug 31, 2026
- Investors: Union Square Ventures, Swedish Energy Agency and 6 Others
- Latest Funding Round: Seed, Mar 20, 2024, $*****
- Highlight: Editors' Pick
3. Generate
App-based photo and video sharing social platform. The platform allows users to create videos by adding effects, music, and more. The mobile application is available for Android devices.
Key facts about Generate
- Founded Year: 2012
- Location: New York City (United States)
- Stage: Funding Raised
- Employee Count: 3 as on Jul 01, 2024
- Investors: NEW
4. WearWorks
Provider of a wearable haptic navigation device. It guides users to an end-destination using vibrations. It interfaces with a companion application that allows users to feed in their source destination for the device to steer them through turn-by-turn directions using a patented haptic language. The company also offers a sports edition for visually impaired athletes.
Key facts about WearWorks
- Founded Year: 2015
- Location: New York City (United States)
- Stage: Seed
- Total Funding till date: $160K
- Employee Count: 20 as on Mar 31, 2026
- Investors: SoundBoard Venture Fund, SOSV and 6 Others
- Latest Funding Round: Seed, Jun 28, 2021, $*****
- Highlight: Editors' Pick
5. ARTERNAL
ARTERNAL is a CRM software for art galleries. It enables users to streamline the sales process by allowing them to track sales offers and import client data from the art database, and create personalized offers for clients. It also provides solutions such as sales pipeline management, inventory management, mobile apps, financial management, etc.
Key facts about ARTERNAL
- Founded Year: 2015
- Location: Toronto (Canada)
- Stage: Seed
- Employee Count: 15 as on Aug 31, 2026
- Investors: TR Ventures, Precursor Ventures and 9 Others
- Latest Funding Round: Seed, Mar 31, 2021, $*****
Team profile of NEW
NEW has a team of 15 members including 4 Partners and 1 Principal located in United States and United Kingdom. NEW's team does not sit on the board of any company as of now.Here is a list of top team members in NEW:
Name | Designation | Location | Board Memberships | Contact Details |
|---|---|---|---|---|
Partner | London | - | ||
Partner | New York City | - | - | |
Partner | New York City | - | - | |
Partner | - | - | ||
Principal | - | - | - |