When was Assure founded?

Assure was founded in 2013 and raised its 1st funding round 6 years after it was founded.

Where is Assure located?

Assure is headquartered in Salt Lake City, United States.

Who is the current CEO of Assure?

Hank Howell and Robb Kunz s of Assure. Hank Howell has also founded 1 company.

How many employees does Assure have?

As of Mar 01, 2026, the latest employee count at Assure is 50 - 199.

Is Assure a funded company?

Assure is a funded company, having raised a total of $***** in its 1st and only funding round, a Seed round on Jul 31, 2019.

When was the latest funding round of Assure?

Assure's latest funding was a $***** Seed round on Jul 31, 2019, with participation from 0 investor.

Where does Assure rank among its competitors?

Assure ranks 83rd amongst 433 active competitors, of which 77 are funded. It stands 9th in terms of total funding among its competitors. The most recent competitor to raise funding was Monark Markets, which secured $8.1M in Feb, 2026.

Who are the top competitors of Assure?

Assure's top competitors include Juniper Square, JMAN Group and Nasdaq Private Market. Among them, Monark Markets secured the most recent funding round in February, 2026.

Assure - 2026 Company Profile, Team, Funding & Competitors

Company Details

Private equity fund administration solution for businesses. Platform pioneer specialized in special purpose vehicles and fund administration for the private investment marketplace, serving founders, companies, investors and deal organizers. Offers a full range of back-office services and a team of experienced professionals to facilitate you through the life cycle of SPV.

Website: www.assure.co
Social
Email ID: *****@assure.co
Phone Number: +1 **********

Key Metrics

Founded Year

2013

Location

Salt Lake City, United States

Stage

Deadpooled

Total Funding

$2.15M in 1 round

Latest Funding Round

Seed, Jul 31, 2019, $*****

Investors

Super Angel & 5 more

Ranked

83^rd among 433 active competitors

Employee Count

50 - 199 as on Mar 01, 2026

Investment & Acquisitions

Bacon & 7 more

Similar Companies

Juniper Square & 384 more

View Assure's full profile

Assure is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
ASSURE INC CIN: 208861574 , United States, Active	Dec 31, 1999	-	2 (As on Dec 31, 2015)	-

Assure has raised a total funding of $2.15M over 1 round. Assure has 6 institutional investors.

Here is the list of recent funding rounds of Assure:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jul 31, 2019	8258806	Seed	5869810	9428623	3445777	8418058

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View details of Assure's funding rounds and investors

The founders of Assure is Hank Howell. Hank Howell and Robb Kunz are the CEOs of Assure.

Here are the details of Assure's key team members:

Hank Howell: Founder & CEO of Assure.
Robb Kunz: Co-CEO of Assure.

View details of Assure's Founder profiles and Board Members

Assure's employee count trend

Assure has 50 - 199 employees as of Mar 26. Here is Assure's employee count trend over the years:

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Top competitors of Assure include Juniper Square, JMAN Group and Nasdaq Private Market. Here is the list of Top 10 competitors of Assure, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Juniper Square 2014, San Francisco (United States), Series D	Platform for real estate investment management	$369M	Ribbit Capital, Blue Owl & 17 others	72/100
2nd	JMAN Group 2010, London (United Kingdom), Late Stage	Provider of IT consulting services	$79.6M	Baird Capital, Project Juliet Holdco	66/100
3rd	Nasdaq Private Market 2013, New York City (United States), Series C	White-labelled private market investment software for organizations	$144M	Cerity Partners, Allen & Company & 9 others	65/100
4th	FundGuard 2018, New York City (United States), Series C	Cloud-based solutions to asset managers, custodian banks, and fund administrators	$156M	Blumberg Capital, LionBird & 15 others	65/100
5th	Kanastra 2022, Uberlandia (Brazil), Series B	Alternative investment solution provider	$64M	Quona, Kaszek & 15 others	62/100
6th	Indus Valley Partners 2000, New York City (United States), Funding Raised	Financial technology company offering investment firms software solutions	-	PPC Enterprises & 3 others	61/100
7th	Allocations 2019, Miami Beach (United States), Series A	Cloud-based fundraising software for private funds	$12M	Flex Capital, Genesis Accel & 14 others	60/100
8th	Monark Markets 2021, New York City (United States), Series A	Trading ecosystem that provides access, liquidity, and data transparency to private market secondaries trading	$3.6M	F-Prime Capital, Garuda & 10 others	59/100
9th	SS&C 1986, Windsor Locks (United States), Acquired	Provider of technology and services for financial services and healthcare industries	-	Harmony Partners, Cohesive Capital & 7 others	58/100
10th	Bite Investments 2018, London (United Kingdom), Series C	Fundraiser and investor management platform	$36.5M	Apex Group, JMP Group & 5 others	57/100
83rd	Assure 2013, Salt Lake City (United States), Deadpooled	Private equity fund administration solution for businesses	$2.15M	Super Angel, The 6ixth Event & 4 others	34/100

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Assure has not made any acquisitions yet. Assure has made 8 investments.

Here is the list of latest three $investments:

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Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
Feb 14, 2023	Investments	Bacon	2018	Provo (United States)
Sep 21, 2022	Investments	XYMA Analytics	2019	Chennai (India)
Sep 20, 2022	Investments	Savvos	2017	American Fork (United States)