When was Astrid & Miyu founded?

Astrid & Miyu was founded in 2012 and raised its 1st funding round 3 years after it was founded.

Where is Astrid & Miyu located?

Astrid & Miyu is headquartered in Highbury, United Kingdom. It is registered at UNIT 203 EDINBURGH HOUSE,170 KENNINGTON LANE,LONDON,ENGLAND,SE11 5DP.

Who is the current CEO of Astrid & Miyu?

Connie Nam of Astrid & Miyu. They have also founded 1 company.

Which legal entities is Astrid & Miyu associated with?

Astrid & Miyu is associated with Astrid & Miyu Ltd and 1 other.

How many employees does Astrid & Miyu have?

As of Aug 31, 2026, the latest employee count at Astrid & Miyu is 375.

Is Astrid & Miyu a funded company?

Astrid & Miyu is a funded company, having raised a total of $5.1M across 2 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Jul 2015.

How much is Astrid & Miyu worth?

The latest valuation of Astrid & Miyu is £***** as of Jun 17, 2019.

When was the latest funding round of Astrid & Miyu?

Astrid & Miyu's latest funding was a $***** Series A round on Jun 25, 2019, with participation from 1 investor.

What is the annual revenue of Astrid & Miyu?

Annual revenue of Astrid & Miyu is between £10M and £50M as on Dec 31, 2021

Where does Astrid & Miyu rank among its competitors?

Astrid & Miyu ranks 1st amongst 8 active competitors, only 1 of which is funded. Astrid & Miyu, which secured $5.1M in Jun, 2019.

Who are the top competitors of Astrid & Miyu?

Astrid & Miyu's top competitors include Jian London, Alona and Boho Betty. Among them, Astrid & Miyu secured the most recent funding round in June, 2019.

Astrid & Miyu - 2026 Company Profile, Team, Funding, Competitors & Financials

Astrid & Miyu is a series A company based in Highbury (United Kingdom), founded in 2012 by Connie Nam. It operates as an Online Private Label for jewelry and other accessories. Astrid & Miyu has raised $5.1M in funding from Aeternum Holding, with a current valuation of £*****. The company has 8 active competitors, including 1 funded and 1 that has exited. Its top competitors include companies like Jian London, Alona and Boho Betty.

Company Details

Astrid & Miyu is an online private label that provides products under categories such as Earrings, necklaces, rings, bracelets, and others. All their products are hand-crafted and manufactured in their London studio. They offer loyalty points on referring a friend, subscribing to their newsletter, and making a purchase. As of now, they have two stores in London which are closed for renovation. They ship worldwide. In 2015, Astrid & Miyu was shortlisted for the 'Brand to watch' at the UK Jewellery Awards.

Website: www.astridandmiyu.com/
Social
Email ID: *****@astridandmiyu.com
Phone Number: +44 **********
Registered Address: UNIT 203 EDINBURGH HOUSE,170 KENNINGTON LANE,LONDON,ENGLAND,SE11 5DP

Key Metrics

Founded Year

2012

Location

Highbury, United Kingdom

Stage

Series A

Total Funding

$5.1M in 2 rounds

Latest Funding Round

Series A, Jun 25, 2019, $*****

Post Money Valuation

£***** as on Jun 17, 2019

Investors

Aeternum Holding & 11 more

Ranked

1^st among 8 active competitors

Annual Revenue

£10M - £50M as on Dec 31, 2021

Employee Count

375 as on Aug 31, 2026

Similar Companies

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View Astrid & Miyu's full profile

Astrid & Miyu is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
ASTRID & MIYU LTD. CIN: 7787278 , United Kingdom, Active	Sep 25, 2011	£10M - £50M (As on Dec 31, 2021)	166 (As on Dec 31, 2022)
Astrid & Miyu Ltd CIN: 7787278 , Germany, Active	Sep 25, 2011	£10M - £50M (As on Dec 31, 2023)	283 (As on Dec 31, 2023)

Astrid & Miyu has raised a total funding of $5.1M over 2 rounds. Its first funding round was on Jul 2015. Its latest funding round was a Series A round on Jun 25, 2019 for $*****. 1 investor participated in its latest round. Astrid & Miyu has 2 institutional investors and 10 angel investors.

Here is the list of recent funding rounds of Astrid & Miyu:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jun 25, 2019	5712113	Series A	5700138	4190181	3867900	5426278
Jul 2015	8680005	Seed	9354707	2697440	6117394	London Co-Investment Fund

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View details of Astrid & Miyu's funding rounds and investors

The founders of Astrid & Miyu is Connie Nam. Connie Nam is the CEO of Astrid & Miyu.

Here are the details of Astrid & Miyu's key team members:

Connie Nam: Founder & CEO of Astrid & Miyu.

View details of Astrid & Miyu's Founder profiles and Board Members

Astrid & Miyu's employee count trend

Astrid & Miyu has 375 employees as of Aug 26. Here is Astrid & Miyu's employee count trend over the years:

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Top competitors of Astrid & Miyu include Jian London, Alona and Boho Betty. Here is the list of Top 10 competitors of Astrid & Miyu, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Astrid & Miyu 2012, Highbury (United Kingdom), Series A	Online Private Label for jewelry and other accessories	$5.1M	London Co-Investment Fund, Aeternum Holding ... & 10 others	65/100
2nd	Jian London 2010, Glasgow (United Kingdom), Unfunded	Internet-first brand of jewellery	-	-	24/100
3rd	Alona 2011, London (United Kingdom), Unfunded	Internet first jewelry brand	-	-	24/100
4th	Boho Betty 2012, Andover (United Kingdom), Public	Online retailer of design-led jewelry	-	-	21/100
5th	Olivia & Pearl 2017, London (United Kingdom), Funding Raised	Internet first brand offering multi-category jewelry products	-	The FSE Group, Moscar	20/100
6th	Ania Haie 2018, Bridgwater (United Kingdom), Unfunded	Internet first brand offering beauty accessories	-	-	20/100
7th	Chrysalis 2007, Bridgwater (United Kingdom), Acqui-Hired	Online store for own brand jewelry	-	-	18/100
8th	Tribu 1998, London (United Kingdom), Unfunded	Internet first brand offering multi-category jewelry products	-	-	16/100
9th	sassiglow.com Stalbridge (United Kingdom), Unfunded	Online retailer of unique handcrafted bead jewellery and crystal accessories for individuals	-	-	16/100
10th	Cyber Diamonds 2005, Edgware (United Kingdom), Deadpooled	Internet first brand of jewelry	-	-	15/100