Asurion - About the company
Asurion is an acquired company based in Nashville (United States), founded in 1994. It operates as a Tech protection, repair, and support solutions for devices and appliances. Asurion has raised $467M in funding from CPP Investments. The company has 4 active competitors, including 2 that have exited. Its top competitors are Centricity, ESCO and School Device Coverage.
Company Details
Tech protection, repair, and support solutions for devices and appliances. The company provides comprehensive protection plans for phones, home tech, and appliances. They offer repair services for cracked screens, and other tech issues through their uBreakiFix stores. They also provide expert tech support to help customers troubleshoot issues, set up new devices, and optimize performance. Their services include claims processing, extended warranties, and protection for various electronics. They focus on providing easy claims, quality fixes, and helpful tech assistance. They offer protection plans, repair services, and tech support for a wide range of devices and appliances. They provide solutions for mobile protection, home tech, and appliance protection. They offer tech tips and how-to guides to keep customers connected. They also offer recycling services for old tech.
- Website
- asurion.com
- Social
- Registered Address
- Nashville, Tennessee
Key Metrics
Founded Year
1994
Location
Nashville, United States
Stage
Acquired
Total Funding
$467M in 5 rounds
Latest Funding Round
Investors
Ranked
1st among 4 active competitors
Employee Count
16,882 as on Mar 31, 2026
Investment & Acquisitions
Similar Companies
Exit Details
Acquired by iQor (Oct 13, 2016)
Legal entities associated with Asurion
Asurion is associated with 2 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
ASURION LLC CIN: 943197174 , United States, Active | Dec 26, 999 | - | 8305 (As on Dec 31, 2024) | - |
ASURION INDIA TECHNOLOGY PRIVATE LIMITED CIN: U72900MH2022FTC391108 , India, Active | Sep 26, 2022 | $815K (As on Mar 31, 2025) | - |
Asurion's acquisition details
Asurion got acquired by iQor on Oct 13, 2016.
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Asurion's funding and investors
Asurion has raised a total funding of $467M over 5 rounds. Its first funding round was on Apr 02, 2001. Its latest funding round was a Series D round on 2012 for $*****. 1 investor participated in its latest round. Asurion has 17 institutional investors.
Here is the list of recent funding rounds of Asurion:
Filter this list
Filter this listDate of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
2012 | 9448 | Series D | 3874 | 5217 | 9969 | 3305 |
2007 | 6499 | Series C | 2958 | 4191 | 1453 | 3000 |
2006 | 7729 | Series C | 9766 | 2142 | 7222 |
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Asurion's founders and board of directors
Founder? Claim ProfileHere are the details of Asurion's key team members:
- Steve Ellis: ex-CEO of Asurion. Contact Info: 2 email addresses
- Kevin Taweel: CEO of Asurion. Contact Info: 1 email address
View details of Asurion's Founder profiles and Board Members
Asurion's employee count trend
Asurion has 16,882 employees as of Mar 26. Here is Asurion's employee count trend over the years:
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Asurion's Competitors and alternates
Top competitors of Asurion include Centricity, ESCO and School Device Coverage. Here is the list of Top 10 competitors of Asurion, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st |  Asurion 1994, Nashville (United States), Acquired | Tech protection, repair, and support solutions for devices and appliances | $467M | 74/100 | |
2nd |  Centricity 1977, St. Petersburg (United States), Unfunded | Provider of insurance services for electronic devices | - | - | 37/100 |
3rd |  ESCO 1989, Plymouth (United States), Acquired | Provider of hearing aid insurance services | - | - | 24/100 |
4th | School Device Coverage 1989, Westlake Village (United States), Unfunded | Offers insurance for ed tech devices | - | - | 21/100 |
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Asurion's Investments and acquisitions
Asurion has made 1 investments in companies including Simplr. Asurion has also acquired 6 companies including Domestic & General and uBreakiFix.Here is the list of investments & acquisitions:Filter this list
Filter this listDate of Investment/Acquisition | Type | Company Name | Founded Year | Location |
|---|---|---|---|---|
Dec 02, 2025 | Acquisition | 1912 | London (United Kingdom) | |
Aug 27, 2019 | Acquisition | 2009 | Orlando (United States) | |
Apr 19, 2018 | Investments | 2017 | Nashville (United States) |
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News related to Asurion
Filter this listMedia has covered Asurion for a total of 7 events in the last 1 year, 2 of them have been about company updates and 2 about people movement.
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Domestic & General's US turnaround delivers 106% revenue surge ahead of £2.1 billion exitInsurance Business America•Feb 12, 2026•Domestic & General, Asurion
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Asurion Acquires Domestic & General to Enhance Global Technology and Appliance CareGlobal Legal Chronicle•Dec 05, 2025•Asurion, Domestic & General
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Asurion to Acquire Domestic & General, Creating Global Leader in Tech and Appliance CarePR Newswire•Dec 02, 2025•Domestic & General, Asurion, CVC
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Asurion names Guru Gowrappan as CEO; Tim Stadthaus transitions to president, strategy, and M&A.Nashville Post•Oct 22, 2025•Asurion
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Asurion's Leadership Shift Fuels Tech Care's Future and Customer ExperiencePR Newswire•Aug 13, 2025•Asurion
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Man Charged With Filing $50K in Fraudulent iPhone Insurance ClaimsInsurance Journal•Feb 04, 2025•Asurion
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Mediacom extends Asurion contract for mobile device servicesTelecompaper•Dec 23, 2024•Asurion, Mediacom Communications
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