When was Benify founded?

Benify was founded in 2004 and raised its 1st funding round 7 years after it was founded.

Where is Benify located?

Benify is headquartered in Stockholm, Sweden.

How many employees does Benify have?

As of May 31, 2026, the latest employee count at Benify is 226.

Is Benify a funded company?

Benify is a funded company, having raised a total of $***** in its 1st and only funding round, a Unattributed round on Jun 29, 2011.

When was the latest funding round of Benify?

Benify's latest funding was a $***** Unattributed round on Jun 29, 2011, with participation from 1 investor.

Where does Benify rank among its competitors?

Benify ranks 22nd amongst 246 active competitors, of which 64 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Bennie, which secured $50M in Dec, 2025.

Who are the top competitors of Benify?

Benify's top competitors include Clair, eHealth and Nava Benefits. Among them, Bennie secured the most recent funding round in December, 2025.

Benify - 2026 Company Profile, Team, Funding & Competitors

Company Details

Benify, formerly FlexPay, provides a benefits management platform for organizations. It includes features for configuration of employee benefits including health, pensions, company cars, perks such as discount from partner stores, marketplace for insurance providers, and running health and financial wellness programs. Also, provides employers and employees to determine their total compensation. Customers include IKEA, Volvo, Coca Cola, Astra Zeneca and others.

Website: benify.com
Social
Email ID: *****@benify.com
Phone Number: +46 **********

Key Metrics

Founded Year

2004

Location

Stockholm, Sweden

Stage

Funding Raised

Latest Funding Round

Unattributed, Jun 29, 2011, $*****

Investors

Vitruvian Partners & 1 more

Ranked

22^nd among 246 active competitors

Employee Count

226 as on May 31, 2026

Similar Companies

Clair & 313 more

View Benify's full profile

Benify is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
BENIFY AS CIN: 914615119 , Norway, Active	Nov 26, 2014	-	-
Benify AB CIN: 556595-0317 , Sweden, Active	Jul 12, 2000	$0 - $1M (As on Dec 31, 2023)	-	-

Benify has raised funding over 1 round. Its latest funding round was a Unattributed round on Jun 29, 2011 for $*****. 1 investor participated in its latest round. Benify has 2 institutional investors.

Here is the list of recent funding rounds of Benify:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jun 29, 2011	3755506	Unattributed	5380706	4923062	9183434	2901969

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View details of Benify's funding rounds and investors

The founders of Benify is Markus Kullendorff.

Here are the details of Benify's key team members:

Markus Kullendorff: Founder of Benify and founder of 1 other company.
Contact Info: 1 phone number

View details of Benify's Founder profiles and Board Members

Benify's employee count trend

Benify has 226 employees as of May 26. Here is Benify's employee count trend over the years:

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Top competitors of Benify include Clair, eHealth and Nava Benefits. Here is the list of Top 10 competitors of Benify, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Clair 2019, New York City (United States), Series B	Cloud-based employee benefits platform for on-demand pay	$67.7M	Thrive Capital, Upfront Ventures & 9 others	70/100
2nd	eHealth 1997, Mountain View (United States), Public	Online health insurance comparison platform for individuals and small businesses	$44M	QuestMark Partners, H.I.G. Capital & 14 others	68/100
3rd	Nava Benefits 2019, New York City (United States), Series C	Provider of employee benefits brokerage and administrative services	$90M	Thrive Capital, Pascal Ventures & 16 others	68/100
4th	Nayya 2010, New York City (United States), Series C	Provider of an AI platform optimizing employee health and wealth benefits	$106M	Iconiq Capital, Felicis Ventures & 16 others	64/100
5th	Bennie 2019, New York City (United States), Series A	Provider of employee benefits platform and brokerage services for employers	$100M	Motley Fool Ventures, Picus Capital & 10 others	62/100
6th	Sorbet 2020, Tel Aviv (Israel), Seed	Cloud-based employee benefit and wellness solution for enterprises	$21M	Viola Group, Group 11 & 6 others	61/100
7th	BenefitHub 1999, Tampa (United States), Acquired	Online benefits marketplace for health benefits	-	King River, AmeriFinancial	61/100
8th	Perkbox 2010, London (United Kingdom), Acquired	Provider of digital tools for employee benefits and recognition programs	$32.8M	Molten Ventures, Fast Track & 25 others	60/100
9th	Espresa 2015, Palo Alto (United States), Series A	Cloud-based employee engagement platform for employee perks	$41.4M	Clear Ventures, Crosslink Capital & 7 others	60/100
10th	CDPHP 1984, Albany (United States), Unfunded	Online marketplace for employees to search for health benefit plans	-	-	57/100
22nd	Benify 2004, Stockholm (Sweden), Funding Raised	Benefits management platform for organizations	-	Vitruvian Partners, Friends Capital	50/100