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Besty - About the company

Besty is a seed company based in New York City (United States), founded in 2021 by Sam Dundas and Aarlo Stone Fish. It operates as an AI-powered guest messaging and revenue optimization tool for short-term rental managers. Besty has raised $5.25M in funding from investors like Armory Square Ventures, Ridge Ventures and Bungalow. The company has 126 active competitors, including 8 funded and 4 that have exited. Its top competitors include companies like Tripla, Palona and Mosino.

Company Details

AI-powered guest messaging and revenue optimization tool for short-term rental managers. It is designed to help with guest communication and revenue generation. It as a tool that messages guests staying in specific units and is also referred to as a virtual AI best friend on WhatsApp with ChatGPT.
Key Metrics
Founded Year
2021
Location
New York City, United States
Stage
Seed
Total Funding
$5.25M in 2 rounds
Latest Funding Round
Ranked
Employee Count
28 as on Aug 31, 2026
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Besty's funding and investors

Besty has raised a total funding of $5.25M over 2 rounds. Its first funding round was on Aug 20, 2024. Its latest funding round was a Seed round on Jul 07, 2026 for $*****. 4 investors participated in its latest round. Besty has 6 institutional investors and 1 angel investor.

Here is the list of recent funding rounds of Besty:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Jul 07, 2026
6676036
Seed
2041838
1047587
3515489
5536339
Aug 20, 2024
1871013
Seed
6658019
4939075
6357427
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Besty's founders and board of directors

Founder? Claim Profile
The founders of Besty are Sam Dundas and Aarlo Stone Fish.
Here are the details of Besty's key team members:

Besty's employee count trend

Besty has 28 employees as of Aug 26. Here is Besty's employee count trend over the years:
Employee count trend for Besty
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Besty's Competitors and alternates

Top competitors of Besty include Tripla, Palona and Mosino. Here is the list of Top 10 competitors of Besty, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Tripla
Tripla
2015, Shinjuku (Japan), Public
AI-powered chatbot provider and customer satisfaction management solutions for hospitality industries
$2.65M
60/100
2nd
Logo for Palona
Palona
2024, Palo Alto (United States), Series A
Developer of AI platform for voice and text-based restaurant ordering
$20M
55/100
3rd
Logo for Besty
Besty
2021, New York City (United States), Seed
AI-powered guest messaging and revenue optimization tool for short-term rental managers
$5.25M
44/100
4th
Logo for Mosino
Mosino
2021, Saint laurent (Canada), Unfunded
Provider of customer service and experience solutions for hospitality industry
-
-
42/100
5th
Logo for HiJiffy
HiJiffy
2015, Lisbon (Portugal), Seed
AI enabled chatbot and communication platform for hotels
$6.77M
41/100
6th
Logo for EasyWay
EasyWay
2017, Tel Aviv (Israel), Acquired
Provider of a virtual assistant for travelers to interact with hotels
-
41/100
7th
Logo for Whistle
Whistle
2014, Santa Monica (United States), Acquired
Guest messaging platform transforming hotel communication for enhanced guest experiences
$1.42M
36/100
8th
Logo for RUNNR.ai
RUNNR.ai
2022, Utrecht (Netherlands), Seed
Offers AI & web-based virtual assistance for guest communication
$2M
36/100
9th
Logo for Go Moment
Go Moment
2011, Santa Monica (United States), Acquired
Omni-channel direct booking platform empowering hoteliers to elevate guest experiences
-
35/100
10th
Logo for Bespoke
Bespoke
2015, Tokyo (Japan), Funding Raised
Develops chatbots for travelers and hotels
-
33/100
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Besty's Investments and acquisitions

Besty has made no investments or acquisitions yet.

Reports related to Besty

Here is the latest report on Besty's sector:

News related to Besty

Media has covered Besty for 1 event in last 1 year.
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FAQs about Besty

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