When was Body Armor founded?

Body Armor was founded in 2011 and raised its 1st funding round within a year of its incorporation.

Where is Body Armor located?

Body Armor is headquartered in Beverly Hills, United States. It is registered at Whitestone, New York.

Who is the current CEO of Body Armor?

Lance Collins and Federico Muyshondt s of Body Armor. Lance Collins has also founded 1 company and is angel investors in 2 startups.

How many employees does Body Armor have?

As of Aug 31, 2026, the latest employee count at Body Armor is 282.

Is Body Armor a funded company?

Body Armor is a funded company, having raised a total of $350M across 6 funding rounds to date. The company's 1st funding round was a $***** Series B round, raised on Dec 22, 2011.

How much is Body Armor worth?

The last known valuation of Body Armor was $***** as of Nov 01, 2021.

When was the latest funding round of Body Armor?

Body Armor's latest funding was a $***** Series C round on Aug 14, 2018, with participation from 1 investor.

Where does Body Armor rank among its competitors?

Body Armor ranks 1st amongst 72 active competitors, of which 5 are funded. It stands 1st in terms of total funding among its competitors. The most recent competitor to raise funding was Instant Hydration, which secured $16.5M in Oct, 2025.

Who are the top competitors of Body Armor?

Body Armor's top competitors include The Gatorade Company, ROAR and POWERADE. Among them, Instant Hydration secured the most recent funding round in October, 2025.

Body Armor - 2026 Company Profile, Team, Funding & Competitors

Q: Is Body Armor an acquired company?

Body Armor got acquired by Coca-Cola on Nov 01, 2021.

Company Details

Drink Bodyarmor is a company that manufactures and distributes sports drink that claims to provide superior hydration to athletes. The company claims that the drink contains no artificial colors or flavors and is made with potassium-packed electrolytes and vitamins and made with coconut water. As on February 2016, it offers 8 different flavors. The drink can be bought online on the companies website as well as through major retailers, wholesalers, convenience stores, departmental stores, and grocery stores in the United States.

Website: www.drinkbodyarmor.com/
Social
Registered Address: Whitestone, New York

Key Metrics

Founded Year

2011

Location

Beverly Hills, United States

Stage

Acquired

Total Funding

$350M in 6 rounds

Latest Funding Round

Series C, Aug 14, 2018, $*****

Last Known Valuation

$***** as on Nov 01, 2021

Investors

Keurig Dr Pepper & 3 more

Ranked

1^st among 72 active competitors

Employee Count

282 as on Aug 31, 2026

Similar Companies

The Gatorade Company & 258 more

Exit Details

Acquired by Coca-Cola (Nov 01, 2021)

View Body Armor's full profile

Body Armor is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
BA SPORTS NUTRITION, LLC CIN: 274278917 , United States, Active		-	365 (As on Dec 31, 2022)	-

Body Armor got acquired by Coca-Cola on Nov 01, 2021 at an acquisition amount of $*****.

Click here to take a look at Body Armor's acquisition in detail

Body Armor has raised a total funding of $350M over 6 rounds. Its first funding round was on Dec 22, 2011. Its latest funding round was a Series C round on Aug 14, 2018 for $*****. 1 investor participated in its latest round. Body Armor has 4 institutional investors.

Here is the list of recent funding rounds of Body Armor:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Aug 14, 2018	8787614	Series C	8721378	7165261	3896844	2926569
Apr 04, 2016	3119433	Series B	2841821	7649148	7216777	1559279
Aug 12, 2015	8629176	Series B	7471428	9806958	Keurig Dr Pepper	7939561

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View details of Body Armor's funding rounds and investors

Body Armor's employee count trend

Body Armor has 282 employees as of Aug 26. Here is Body Armor's employee count trend over the years:

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Top competitors of Body Armor include The Gatorade Company, ROAR and POWERADE. Here is the list of Top 10 competitors of Body Armor, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Body Armor 2011, Beverly Hills (United States), Acquired	Functional beverage company manufacturing sports drink products with coconut water base	$350M	Keurig Dr Pepper, Human Capital Development ... & 2 others	60/100
2nd	The Gatorade Company 1995, Chicago (United States), Funding Raised	Manufacturer of sports drinks	-	LNK Partners	48/100
3rd	ROAR 2013, Bethlehem (United States), Series B	Manufacturer of sports drinks	$36.3M	AF Ventures, Factory & 1 others	43/100
4th	POWERADE 1988, United States, Unfunded	Brand of sports drink	-	-	41/100
5th	Electrolit 1950, Albany (United States), Unfunded	Brand of energy drinks	-	-	38/100
6th	Xyience 2004, Las Vegas (United States), Acquired	Manufacturer of caffeine and L-theanine enhanced energy drinks	$7.9M	-	37/100
7th	VitaCup 2017, San Diego (United States), Series B	Manufacturer of vitamin-infused coffee, tea, and creamer products	-	North Castle Partners, First Beverage Group ... & 4 others	34/100
8th	Drink LMNT 2018, New York City (United States), Funding Raised	Manufacturer of electrolyte drink mix	-	Advantas Capital Ventures, Wild Ventures & 7 others	32/100
9th	CLEAN Cause 2011, Austin (United States), Series B	Brand of energy drinks	$20M	-	32/100
10th	Instant Hydration Austin (United States), Series B	Online retailer of electrolyte supplements formulated with natural and organic ingredients	$16.5M	-	32/100