When was Brands4friends founded?

Brands4friends was founded in 2007 and raised its 1st funding round within a year of its incorporation.

Where is Brands4friends located?

Brands4friends is headquartered in Berlin, Germany.

How many employees does Brands4friends have?

As of Jul 31, 2026, the latest employee count at Brands4friends is 41.

Is Brands4friends a funded company?

Brands4friends is a funded company, having raised a total of $12.9M across 2 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on 2007.

When was the latest funding round of Brands4friends?

Brands4friends' latest funding was a $***** Series C round on Nov 26, 2008, with participation from 3 investors.

Where does Brands4friends rank among its competitors?

Brands4friends ranks 4th amongst 6 active competitors, of which 2 are funded. It stands 4th in terms of total funding among its competitors. The most recent competitor to raise funding was Jane.com, which secured $40M in Dec, 2020.

Who are the top competitors of Brands4friends?

Brands4friends' top competitors include Gilt, Jane.com and Rue La La. Among them, Jane.com secured the most recent funding round in December, 2020.

Brands4friends - 2026 Company Profile, Funding & Competitors

Company Details

Brands4friends is an online shopping platform using flash sales. The product catalog includes clothing, fashion accessories, electronics, beauty, home improvement and baby care products. They provide limited-quantity sales for limited time periods.

Key Metrics

Founded Year

2007

Location

Berlin, Germany

Stage

Acqui-Hired

Total Funding

$12.9M in 2 rounds

Latest Funding Round

Series C, Nov 26, 2008, $*****

Investors

Partech Partners & 11 more

Ranked

4^th among 6 active competitors

Employee Count

41 as on Jul 31, 2026

Investment & Acquisitions

Triphunter & 1 more

Similar Companies

Gilt & 63 more

View Brands4friends' full profile

Brands4friends is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
Private Sale GmbH CIN: HRB108310 , Germany, Active		-	132 (As on Dec 31, 2021)

Brands4friends has raised a total funding of $12.9M over 2 rounds. Its first funding round was on 2007. Its latest funding round was a Series C round on Nov 26, 2008 for $*****. 3 investors participated in its latest round. Brands4friends has 12 institutional investors.

Here is the list of recent funding rounds of Brands4friends:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Nov 26, 2008	1207256	Series C	9445717	5950851	7382762	6729597
2007	4153	Seed	3823	5308	5437	HV Capital

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View details of Brands4friends's funding rounds and investors

Brands4friends' employee count trend

Brands4friends has 41 employees as of Jul 26. Here is Brands4friends's employee count trend over the years:

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Top competitors of Brands4friends include Gilt, Jane.com and Rue La La. Here is the list of Top 10 competitors of Brands4friends, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Gilt 2007, New York City (United States), Acqui-Hired	Online shopping platform for fashion products	$284M	SoftBank Capital, General Atlantic & 18 others	74/100
2nd	Jane.com 2011, Lehi (United States), Series C	Online retail platform for multi-category products	$40M	Tritium Partners, Vrbo & 1 others	68/100
3rd	Rue La La 2007, Boston (United States), Acquired	Online shopping platform using flash sales	$22.1M	Breakaway, AlphaMiner & 2 others	55/100
4th	Brands4friends 2007, Berlin (Germany), Acqui-Hired	Online shopping platform using flash sales	$12.9M	Tengelmann Ventures, 10x Group & 10 others	50/100
5th	Plndr 2010, Boston (United States), Unfunded	Online retailer offering multi-category fashion products on flash sales	-	-	28/100
6th	Nobella Grace 2013, Carlsbad (United States), Unfunded	Online retailer of fashion apparel for women	-	-	24/100
7th	Modnique 2011, Redondo Beach (United States), Seed	Online retailer of fashion products using flash sales	$188K	Salus Capital Partners	24/100
8th	My Perfect Sale 2009, San Francisco (United States), Acquired	Online flash sales retailer of fashion products	-	Bregal Sagemount	22/100
9th	LilLuxe 2010, California (United States), Deadpooled	Online flash-sales platform for baby care items	$1.2M	Talkot Capital	17/100
10th	Shop City Swag 2010, Los Angeles (United States), Deadpooled	Online members-only shopping platform	$50K	-	16/100