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BRULO - About the company

BRULO is a seed company based in Edinburgh (United Kingdom), founded in 2019 by James Brown and James Kindred. It operates as a Manufacturer of alcohol free craft beer brewed from scratch ingredients. BRULO has raised $1.22M in funding. The company has 12 active competitors, including 4 funded and 1 that has exited. Its top competitors include companies like Lucky Saint, IMPOSSIBREW and Mash Gang.

Company Details

Manufacturer of alcohol free craft beer brewed from scratch ingredients. This business produces various styles of non-alcoholic beverages including india pale ales, lagers, stouts, and sours. The production process involves brewing from scratch rather than removing alcohol from finished products. These beverages are sold directly to consumers through an online retail platform. The product range includes multiple hop-forward varieties and fruit-infused options. Customers can purchase individual items or subscribe for recurring deliveries. The business provides a satisfaction guarantee for its products. All offerings are designed to provide a traditional craft beer experience without the presence of alcohol.
Social
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Email ID
*****@brulobeer.com
Key Metrics
Founded Year
2019
Location
Edinburgh, United Kingdom
Stage
Seed
Total Funding
$1.22M in 1 round
Latest Funding Round
Ranked
Employee Count
8 as on Sep 30, 2026
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BRULO's funding and investors

BRULO has raised a total funding of $1.22M over 1 round. Its latest funding round was a Angel round on Jan 19, 2025 for $*****. 3 investors participated in its latest round. BRULO has 6 angel investors.

Here is the list of recent funding rounds of BRULO:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Jan 19, 2025
3014738
Angel
8914726
5358261
7253284
1611034
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BRULO's founders and board of directors

Founder? Claim Profile
The founders of BRULO are James Brown and James Kindred.
Here are the details of BRULO's key team members:

BRULO's employee count trend

BRULO has 8 employees as of Sep 26. Here is BRULO's employee count trend over the years:
Employee count trend for BRULO
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BRULO's Competitors and alternates

Top competitors of BRULO include Lucky Saint, IMPOSSIBREW and Mash Gang. Here is the list of Top 10 competitors of BRULO, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Lucky Saint
Lucky Saint
2018, London (United Kingdom), Series A
Internet first brand of alcohol-free beer
$12.2M
63/100
2nd
Logo for IMPOSSIBREW
IMPOSSIBREW
2021, London (United Kingdom), Series A
Enhanced alcohol-free beer manufacturer using science-backed ingredients and patent-pending technology
$4.98M
-
42/100
3rd
Logo for Mash Gang
Mash Gang
2020, London (United Kingdom), Acquired
Brewery specializing in small batch low and no alcohol craft beers
-
-
36/100
4th
Logo for GABA Labs
GABA Labs
2016, Hemel Hempstead (United Kingdom), Seed
Developer of functional ingredients and beverages as alcohol alternatives
$1.29M
-
32/100
5th
Logo for BRULO
BRULO
2019, Edinburgh (United Kingdom), Seed
Manufacturer of alcohol free craft beer brewed from scratch ingredients
$1.22M
-
22/100
6th
Logo for Mother Root
Mother Root
2018, London (United Kingdom), Unfunded
Online retailer of non-alcoholic aperitifs and related beverage accessories
-
-
21/100
7th
Logo for Tcket
Tcket
2021, London (United Kingdom), Unfunded
Internet-first brand offering non-alcoholic beer
-
-
16/100
8th
Logo for Zag Drinks
Zag Drinks
2019, London (United Kingdom), Funding Raised
Internet first brand of alcohol free beer
-
16/100
9th
Logo for Good Karma Beer Co
Good Karma Beer Co
2016, London (United Kingdom), Unfunded
Internet first brand offering non alcoholic beer products
-
-
16/100
10th
Logo for High Point Drinks
High Point Drinks
2021, Bodmin (United Kingdom), Unfunded
Manufacturer of fermented non-alcoholic aperitifs and digestifs using natural ingredients.
-
-
16/100
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BRULO's Investments and acquisitions

BRULO has made no investments or acquisitions yet.

Reports related to BRULO

Here is the latest report on BRULO's sector:

FAQs about BRULO

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