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Cadence - About the company

Cadence is a funded company based in New York City (United States), founded in 2024 by Ross Mackay and George Heaton. It operates as an Online retailer of hydration products, electrolyte sachets, drinks, gels, and bars. The company has 47 active competitors, including 3 funded and 4 that have exited. Its top competitors include companies like Optimum Nutrition, SOS Hydration and EHPlabs.

Company Details

Online retailer of hydration products, electrolyte sachets, drinks, gels, and bars. The business provides hydration systems and bundles. It offers hydration sachets in a variety pack. The company also provides fuel bars and gels. It offers subscription savings on select products.
Email ID
*****@usecadence.com
Key Metrics
Founded Year
2024
Location
New York City, United States
Stage
Funding Raised
Ranked
55th among 57 competitors
Employee Count
27 as on Apr 30, 2026
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Cadence's funding and investors

Cadence is a funded company. Cadence has 1 institutional investor and 1 angel investor.

Cadence's founders and board of directors

Founder? Claim Profile
The founders of Cadence are Ross Mackay and George Heaton. Ross Mackay is the CEO of Cadence.
Here are the details of Cadence's key team members:

Cadence's employee count trend

Cadence has 27 employees as of Apr 26. Here is Cadence's employee count trend over the years:
Employee count trend for Cadence
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Cadence's Competitors and alternates

Top competitors of Cadence include Optimum Nutrition, SOS Hydration and EHPlabs. Here is the list of Top 10 competitors of Cadence, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Optimum Nutrition
Optimum Nutrition
1986, Downers Grove (United States), Acquired
Premium sports nutrition for peak performance, muscle recovery, and overall wellness
-
-
45/100
2nd
Logo for SOS Hydration
SOS Hydration
2011, Longmont (United States), Series A
Brand of energy drink powder
$5.2M
-
42/100
3rd
Logo for EHPlabs
EHPlabs
2005, Salt Lake City (United States), Unfunded
Online sports supplement store
-
-
38/100
4th
Logo for Tailwind
Tailwind
2013, Durango (United States), Unfunded
Nutrition for athletes, providing hydration, fuel, and recovery products
-
-
36/100
5th
Logo for IntensityLabs
IntensityLabs
2020, Nassau (United States), Seed
Provider of fitness and energy supplements
$6.9M
34/100
6th
Logo for Gaspari Nutrition
Gaspari Nutrition
1998, Norcross (United States), Acquired
Provider of sports supplements
-
-
33/100
7th
Logo for Graymatter Labs
Graymatter Labs
2021, Chicago (United States), Seed
Online paltform offering nutritional supplemnets to improve health
$1.3M
32/100
8th
Logo for Isopure
Isopure
1998, Hauppauge (United States), Acquired
Platform offers various health supplements
-
27/100
9th
Logo for Primeval Labs
Primeval Labs
2014, Dallas (United States), Unfunded
Retailer of nutritional supplements including protein, pre-workout, EAA, and BCAA
-
-
25/100
10th
Logo for XSport Global
XSport Global
2017, Charlotte (United States), Deadpooled
Developer of sports nutrients technology
-
25/100
55th
Logo for Cadence
Cadence
2024, New York City (United States), Funding Raised
Online retailer of hydration products, electrolyte sachets, drinks, gels, and bars
-
20/100
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Cadence's Investments and acquisitions

Cadence has made no investments or acquisitions yet.

Reports related to Cadence

Here is the latest report on Cadence's sector:

FAQs about Cadence

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