When was CharacterStrong founded?

CharacterStrong was founded in 2016.

Where is CharacterStrong located?

CharacterStrong is headquartered in Puyallup, United States.

How many employees does CharacterStrong have?

As of Aug 31, 2026, the latest employee count at CharacterStrong is 146.

Where does CharacterStrong rank among its competitors?

CharacterStrong ranks 10th amongst 139 active competitors, of which 11 are funded. It stands 10th in terms of total funding among its competitors. The most recent competitor to raise funding was SiriugsGame, which secured $1.5M in Jun, 2026.

Who are the top competitors of CharacterStrong?

CharacterStrong's top competitors include Wayfinder, Sown To Grow and EmpowerU. Among them, SiriugsGame secured the most recent funding round in June, 2026.

CharacterStrong - 2026 Company Profile, Team & Competitors

Company Details

Provider of web-based social-emotional learning solutions for school students. The platform offers learning solutions designed by educators for educators in digital or printable format. It provides staff professional development solutions, equity training, workshops, and more.

Website: characterstrong.com
Social
Email ID: *****@characterstrong.com

Key Metrics

Founded Year

2016

Location

Puyallup, United States

Stage

Acquired

Ranked

10^th among 139 active competitors

Employee Count

146 as on Aug 31, 2026

Similar Companies

Wayfinder & 155 more

Exit Details

Acquired by FullBloom (Feb 26, 2025)

View CharacterStrong's full profile

CharacterStrong is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
CHARACTERSTRONG LLC CIN: 814174372 , United States, Active	Dec 31, 1999	-	56 (As on Dec 31, 2024)	-

CharacterStrong got acquired by FullBloom on Feb 26, 2025.

Click here to take a look at CharacterStrong's acquisition in detail

CharacterStrong has not raised any funding rounds yet.

The founders of CharacterStrong are Houston Kraft and John Norlin.

Here are the details of CharacterStrong's key team members:

Houston Kraft: Co-Founder of CharacterStrong and founder of 1 other company.
John Norlin: Co-Founder of CharacterStrong.

View details of CharacterStrong's Founder profiles and Board Members

CharacterStrong's employee count trend

CharacterStrong has 146 employees as of Aug 26. Here is CharacterStrong's employee count trend over the years:

Employee count trend for CharacterStrong

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Top competitors of CharacterStrong include Wayfinder, Sown To Grow and EmpowerU. Here is the list of Top 10 competitors of CharacterStrong, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Wayfinder 2017, Berkeley (United States), Series A	Operator of k-12 schools	$6.6M	Rabil Ventures, Oregon Venture Fund & 4 others	56/100
2nd	Sown To Grow 2015, San Francisco (United States), Series A	K-12 platform improving student well-being through check-ins, feedback, and curriculum	$3.99M	Top Corner Capital, America’s Seed Fund & 5 others	45/100
3rd	EmpowerU 2018, Excelsior (United States), Acquired	Online platform providing courses on social-emotional learning	$2.78M	Capita3, Education Impact Fund & 2 others	40/100
4th	SiriugsGame 2021, Verona (Italy), Seed	Online platform offering gamified courses for kids	$1.5M	Cassa depositi e prestiti Group, 28DIGITAL ... & 3 others	40/100
5th	Rhithm 2019, Dallas (United States), Acquired	Online platform providing social emotional learning & mental health-related solutions for schools	$4.51M	Reach Capital, SJF Ventures & 2 others	37/100
6th	The Social Institute 2016, Durham (United States), Funding Raised	Provider of web-based social-emotional learning solutions for schools to teach students	-	TMD Ventures, Avalanche VC	36/100
7th	GiveThx 2017, Oakland (United States), Funding Raised	App for students to express peer feedback	-	AT&T, NewSchools Venture Fund	35/100
8th	SiLAS 2015, Monmouth Beach (United States), Acquired	Gamified learning platform for kids	-	MassChallenge, America’s Seed Fund & 1 others	34/100
9th	Neuromindset 2018, Granada (Spain), Seed	Provider of learning solutions for psychology students	$220K	BIGBAN, Climbspot & 3 others	34/100
10th	CharacterStrong 2016, Puyallup (United States), Acquired	Provider of web-based social-emotional learning solutions for school students	-	-	34/100