When was CrossFit founded?

CrossFit was founded in 2000 and raised its 1st funding round 17 years after it was founded.

Where is CrossFit located?

CrossFit is headquartered in Boulder, United States. It is registered at Carrollton, Virginia.

How many employees does CrossFit have?

As of Aug 31, 2026, the latest employee count at CrossFit is 1536.

Is CrossFit a funded company?

CrossFit is a funded company, having raised a total of $***** in its 1st and only funding round, a Seed round on 2017.

When was the latest funding round of CrossFit?

CrossFit's latest funding was a $***** Seed round on 2017, with participation from 1 investor.

Where does CrossFit rank among its competitors?

CrossFit ranks 31st amongst 193 active competitors, of which 27 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Crunch Fitness, which secured $350M in Oct, 2025.

Who are the top competitors of CrossFit?

CrossFit's top competitors include Anytime Fitness, Crunch Fitness and Equinox. Among them, Crunch Fitness secured the most recent funding round in October, 2025.

CrossFit - 2026 Company Profile, Team, Funding & Competitors

Company Details

Website: www.crossfit.com/
Email ID: *****@crossfit.com
Registered Address: Carrollton, Virginia

Key Metrics

Founded Year

2000

Location

Boulder, United States

Stage

Acquired

Latest Funding Round

Seed, 2017, $*****

Investors

Top Corner Capital & 1 more

Ranked

31^st among 193 active competitors

Employee Count

1,536 as on Aug 31, 2026

Investment & Acquisitions

The HAM Plan

Similar Companies

Anytime Fitness & 477 more

Exit Details

Acquired by Berkshire Partners (Jun 24, 2020)

View CrossFit's full profile

CrossFit is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
CROSS FITNESS INC CIN: 262700409 , United States, Active	Dec 31, 1999	-	6 (As on Dec 31, 2021)	-

CrossFit got acquired by Berkshire Partners and Eric Roza on Jun 24, 2020.

Click here to take a look at CrossFit's acquisition in detail

CrossFit has raised funding over 1 round. Its latest funding round was a Seed round on 2017 for $*****. 1 investor participated in its latest round. CrossFit has 2 institutional investors.

Here is the list of recent funding rounds of CrossFit:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
2017	4280	Seed	8565	1552	7141	3084

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View details of CrossFit's funding rounds and investors

The founders of CrossFit is Lauren Jenai.

Here are the details of CrossFit's key team members:

Lauren Jenai: Co-Founder of CrossFit.
Contact Info: 1 email address

View details of CrossFit's Founder profiles and Board Members

CrossFit's employee count trend

CrossFit has 1,536 employees as of Aug 26. Here is CrossFit's employee count trend over the years:

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Top competitors of CrossFit include Anytime Fitness, Crunch Fitness and Equinox. Here is the list of Top 10 competitors of CrossFit, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Anytime Fitness 2002, Woodbury (United States), Acquired	Online platform to search for gyms and fitness centres	$4.49M	K R Commodities Export, Rainier Partners ... & 10 others	77/100
2nd	Crunch Fitness 1989, New York City (United States), Acquired	Fitness clubs chain	$350M	North Castle Partners, Synergy Capital Investments ... & 8 others	74/100
3rd	Equinox 1991, New York City (United States), Acquired	Chain of physical fitness centers	-	Silver Lake, Sixth Street & 13 others	73/100
4th	Orangetheory 2010, Boca Raton (United States), Acquired	Provider of group fitness classes and interval training programs. These programs combine strength and cardio training to improve metabolism and build lean muscle. Coaches guide participants through science-backed workouts suitable for various fitness levels. Real-time data tracking allows for personalized progress monitoring. The company offers a money-back guarantee. Workouts utilize variable-intensity intervals, making them accessible to a wider range of fitness abilities than high-intensity interval training (HIIT). Expert guidance and real-time data contribute to a personalized fitness experience.	$250M	Equity38, Source Capital & 13 others	73/100
5th	Planet Fitness 1992, Newington (United States), Acquired	Operator of fitness chain	-	TSG Consumer Partners, ArrowMark Partners ... & 25 others	72/100
6th	Life Time 1992, Chanhassen (United States), Public	Chain of fitness centers	-	Norwest Equity Partners, Fisher Lynch Capital ... & 3 others	71/100
7th	LA Fitness 1984, Irvine (United States), Acquired	Chain of fitness centres	$600M	CIVC Partners, Magenta Partners & 4 others	66/100
8th	Xponential Fitness 1999, Irvine (United States), Public	Provider of branding services	-	L Catterton, Snapdragon Capital Partners	65/100
9th	Snap Fitness 2003, West Jordan (United States), Acquired	Chains providing access to fitness equipment and group exercise classes	$200M	TZP Group, Summit Partners & 3 others	64/100
10th	VASA Fitness 2014, Orem (United States), Late Stage	Chain of fitness centers	-	Silver Oak Services Partners, Harris Preston & Partners ... Read more	63/100
31st	CrossFit 2000, Boulder (United States), Acquired	Chain of physical fitness centers	-	Top Corner Capital, Litani Ventures	46/100