When was Datassential founded?

Datassential was founded in 2001 and raised its 1st funding round 18 years after it was founded.

Where is Datassential located?

Datassential is headquartered in Chicago, United States. It is registered at Chicago, Illinois.

How many employees does Datassential have?

As of Aug 31, 2026, the latest employee count at Datassential is 222.

Is Datassential a funded company?

Datassential is a funded company, having raised an undisclosed amount across 2 funding rounds to date. The company's 1st funding round was a $***** Series A round, raised on Sep 16, 2019.

When was the latest funding round of Datassential?

Datassential's latest funding was a $***** Series A round on Sep 13, 2024, with participation from 2 investors.

Where does Datassential rank among its competitors?

Datassential ranks 7th amongst 158 active competitors, of which 18 are funded. It stands 9th in terms of total funding among its competitors. The most recent competitor to raise funding was Crisp, which secured $26M in Dec, 2025.

Who are the top competitors of Datassential?

Datassential's top competitors include Ai Palette, Crisp and Bedrock Analytics. Among them, Crisp secured the most recent funding round in December, 2025.

Datassential - 2026 Company Profile, Team, Funding & Competitors

Datassential is a series A company based in Chicago (United States), founded in 2001. It operates as a Provider of predictive analytics and consumer insights for food producers. Datassential has raised an undisclosed amount in funding from investors like New Mountain Capital, Spectrum Equity and Endicott Group. The company has 158 active competitors, including 18 funded and 18 that have exited. Its top competitors include companies like Ai Palette, Crisp and Bedrock Analytics.

Company Details

Datassential is a provider of software that provides predictive analytics and consumer insights for food manufacturers, food retailers, and chain restaurants. Its offerings include MenuTrends, Food Studio, FireFly, Keynote Reports, etc. Also, allows users to monitor, track & analyze ongoing food trends, target customers, etc.

Website: datassential.com
Social
Phone Number: +1 **********
Registered Address: Chicago, Illinois

Key Metrics

Founded Year

2001

Location

Chicago, United States

Stage

Series A

Latest Funding Round

Series A, Sep 13, 2024, $*****

Investors

New Mountain Capital & 2 more

Ranked

7^th among 158 active competitors

Employee Count

222 as on Aug 31, 2026

Investment & Acquisitions

Brizo Data & 1 more

Similar Companies

Ai Palette & 23 more

View Datassential's full profile

Datassential is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
Datassential, Inc. CIN: 20181627017 , United States, Active	Sep 04, 2018	-	-	-
DATASSENTIAL, INC. CIN: 954876363 , United States, Active	Dec 31, 1999	-	126 (As on Dec 31, 2024)	-

Datassential has raised funding over 2 rounds. Its first funding round was on Sep 16, 2019. Its latest funding round was a Series A round on Sep 13, 2024 for $*****. 2 investors participated in its latest round. Datassential has 3 institutional investors.

Here is the list of recent funding rounds of Datassential:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Sep 13, 2024	5126265	Series A	2325662	1500025	4183547	3116816
Sep 16, 2019	1641995	Series A	2323847	2549756	Spectrum Equity	9812569

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Datassential's employee count trend

Datassential has 222 employees as of Aug 26. Here is Datassential's employee count trend over the years:

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Top competitors of Datassential include Ai Palette, Crisp and Bedrock Analytics. Here is the list of Top 10 competitors of Datassential, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Ai Palette 2018, Singapore (Singapore), Acquired	AI-powered platform for CPG innovation, trend discovery, and product development	$12.7M	Exfinity Venture Partners, pi Ventures & 10 others	70/100
2nd	Crisp 2016, New York City (United States), Series B	Platform offering business analytics software for CPG retailers and suppliers	$160M	FirstMark, 3L Capital & 29 others	66/100
3rd	Bedrock Analytics 2013, San Francisco (United States), Series A	Provider of a data analytics and AI platform for CPGs	$12.2M	Cervin, Illuminate Ventures & 1 others	62/100
4th	Specright 2014, Irvine (United States), Series B	Specification Management platform for product and packaging lifecycle, driving efficiency	$41.7M	THRIVE, Mucker & 7 others	58/100
5th	Redzone 2012, Miami (United States), Acquired	Provider of a connected workforce platform for manufacturing frontline teams	-	Summit Partners, Lloyd’s Lab Accelerator	55/100
6th	Meal Ticket 2010, Boise (United States), Seed	Provider of software for foodservice distribution management, analytics, and customer relations	$2.98M	Techstars, PSG & 1 others	52/100
7th	Datassential 2001, Chicago (United States), Series A	Provider of predictive analytics and consumer insights for food producers	-	Endicott Group, New Mountain Capital & 1 others	51/100
8th	Data Impact 2014, Paris (France), Acquired	Analytics platform for omni-channel FMCG companies	$9.14M	Red River West, Bpifrance	46/100
9th	AFS 1985, Tampa (United States), Acquired	Provider of cloud and AI-based software for logistics	$31.2M	Goldman Sachs, TPGSpecialtyLending & 7 others	45/100
10th	Trustwell 2023, Salem (United States), Acquired	Provider of software suite solutions for food manufacturers	-	Riverside	45/100