When was Fishbowl founded?

Fishbowl was founded in 2000 and raised its 1st funding round 7 years after it was founded.

Where is Fishbowl located?

Fishbowl is headquartered in Alexandria, United States. It is registered at Alexandria, Virginia.

How many employees does Fishbowl have?

As of Dec 31, 2022, Fishbowl has 131 employees, reflecting a 12% year-over-year decline in headcount.

Is Fishbowl a funded company?

Fishbowl is a funded company, having raised a total of $23.3M across 4 funding rounds to date. The company's 1st funding round was a $***** Series A round, raised on Apr 13, 2007.

When was the latest funding round of Fishbowl?

Fishbowl's latest funding was a $***** Venture Debt round on Aug 09, 2016, with participation from 1 investor. Its primary sector is MarketingTech. In United States, the MarketingTech sector has seen $595M in funding in 2026 to date.

Where does Fishbowl rank among its competitors?

Fishbowl ranks 22nd amongst 1990 active competitors, of which 192 are funded. It stands 9th in terms of total funding among its competitors. The most recent competitor to raise funding was Ovation, which secured $3M in Feb, 2026.

Who are the top competitors of Fishbowl?

Fishbowl's top competitors include Toast, Olo and Bridg. Among them, Ovation secured the most recent funding round in February, 2026.

Fishbowl - 2026 Company Profile, Team, Funding & Competitors

Fishbowl is an acquired company based in Alexandria (United States), founded in 2000 by Scott Shaw. It operates as a Restaurant marketing solutions and guest relationship management platform for restaurants. Fishbowl has raised $23.3M in funding from Valhalla Partners and Edison Partners. The company has 1990 active competitors, including 192 funded and 66 that have exited. Its top competitors include companies like Toast, Olo and Bridg.

Company Details

Restaurant marketing solutions and guest relationship management platform for restaurants. It is a comprehensive solution designed to manage and optimize guest relationships, unifying guest data and automating marketing efforts to build loyalty. The platform offers features like guest data harmonization, audience segmentation, campaign builders, and personalized automation. It provides tools for email and SMS marketing, targeted offers, guest WiFi management, and loyalty program enhancement. It is a SaaS platform that helps restaurants make data-driven decisions about pricing, strategy, and engagement. It combines a CDP and CRM to optimize guest data, loyalty, and engagement. It offers consulting services, resources, and support to help restaurants succeed. It is a B2B software solution for the restaurant industry.

Website: www.fishbowl.com/
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Registered Address: Alexandria, Virginia

Key Metrics

Founded Year

2000

Location

Alexandria, United States

Stage

Acquired

Total Funding

$23.3M in 4 rounds

Latest Funding Round

Venture Debt, Aug 09, 2016, $*****

Investors

Valhalla Partners & 4 more

Ranked

22^nd among 1990 active competitors

Employee Count

131 as on Dec 31, 2022

Investment & Acquisitions

CLYP & 1 more

Similar Companies

Bridg & 402 more

Exit Details

Acquired by STG (Jan 27, 2017)

View Fishbowl's full profile

Fishbowl is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
FISHBOWL INC. CIN: 541979475 , United States, Active	Dec 26, 999	-	131 (As on Dec 31, 2022)	-
Fishbowl India Private Limited CIN: U72200KA2016FTC136567 , India, Active	Sep 28, 2016	$1.53M (As on Mar 31, 2025)	40 (As on Mar 31, 2024)

Fishbowl got acquired by STG on Jan 27, 2017.

Click here to take a look at Fishbowl's acquisition in detail

Fishbowl has raised a total funding of $23.3M over 4 rounds. Its first funding round was on Apr 13, 2007. Its latest funding round was a Venture Debt round on Aug 09, 2016 for $*****. 1 investor participated in its latest round. Fishbowl has 5 institutional investors.

Here is the list of recent funding rounds of Fishbowl:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Aug 09, 2016	5622194	Venture Debt	8892018	2097265	2896902	4243026
Oct 15, 2015	6801347	Series B	4869471	8437229	2538268	9041511
Apr 02, 2008	1597557	Series A	2554068	6878580	Valhalla Partners & 1 more	1991392

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View details of Fishbowl's funding rounds and investors

The founders of Fishbowl is Scott Shaw.

Here are the details of Fishbowl's key team members:

Scott Shaw: Former Founder of Fishbowl and founder of 1 other company.
Dev Ganesan: CEO of Fishbowl.

View details of Fishbowl's Founder profiles and Board Members

Fishbowl's employee count trend

Fishbowl has 131 employees as of Dec 22. The total employee count is 12.0% lower than what it was in Dec 21. Here is Fishbowl's employee count trend over the years:

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Top competitors of Fishbowl include Toast, Olo and Bridg. Here is the list of Top 10 competitors of Fishbowl, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Toast 2011, Boston (United States), Public	Cloud-based point of sale and management system for restaurants	$900M	Bessemer Venture Partners, Tiger Global Management ... & 30 others	82/100
2nd	Olo 2005, New York City (United States), Acquired	Provider of a platform for restaurant brands to manage digital operations	$73.6M	Raine, PayPal & 10 others	80/100
3rd	Bridg 2011, Los Angeles (United States), Acquired	Identity resolution SaaS platform powering customer growth with first-party data	$13M	Morpheus Ventures, SIZE & 13 others	69/100
4th	Odeko 2019, New York City (United States), Series E	Provider of online ordering solution for coffee businesses	$296M	B Capital, GGV Capital & 29 others	69/100
5th	Tillster 2006, San Diego (United States), Series C	Restaurant digital ordering solutions: online, mobile, delivery, kiosk, and data science	$90.4M	AllegisCyber Capital, BYU Cougar Capital & 1 others	68/100
6th	Paytronix 2001, Newton (United States), Acquired	Provider of digital guest engagement platform for restaurants and c-stores	$75M	Great Hill Partners, SVB & 1 others	67/100
7th	TouchBistro 2010, Toronto (Canada), Series E	Cloud-based POS and restaurant management system	$321M	Relay Ventures, Kensington Capital Partners ... & 21 others	67/100
8th	MarginEdge 2015, Arlington (United States), Series C	Restaurant management software providing real-time data and back-office automation	$83.2M	Osage Venture Partners, Ten Coves Capital ... & 23 others	67/100
9th	Ovation 2016, Provo (United States), Series A	Customer engagement platform for food business	$21M	TIA Ventures, York IE & 16 others	67/100
10th	Zenput 2011, San Francisco (United States), Acquired	Platform offering software for mobile sales data collection	$47M	Golub Growth, Jackson Square Ventures & 4 others	67/100
22nd	Fishbowl 2000, Alexandria (United States), Acquired	Restaurant marketing solutions and guest relationship management platform for restaurants	$23.3M	ORIX, Edison Partners & 3 others	58/100