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Fresh Express - About the company

Fresh Express is an acquired company based in Salinas (United States), founded in 1989 by Bruce Church. It operates as a Fresh, ready-to-eat salads and innovative salad kits for healthy meals. The company has 19 active competitors, including 4 funded and 4 that have exited. Its top competitors include companies like Proper Good, Lucky Foods and A Dozen Cousins.

Company Details

Fresh, ready-to-eat salads and innovative salad kits for healthy meals. They provide convenient and nutritious options with a focus on freshness and quality. They offer a wide range of salad greens, chopped salad kits, and salad bowl kits, including organic products. They emphasize a "cold chain" process to maintain freshness from field to bag, ensuring crisp and flavorful salads. They also provide various recipes, including entrees, salads, side dishes, and snacks, catering to diverse tastes and dietary preferences. They offer a rewards club for exclusive deals and recipe tips. They focus on providing fresh, high-quality food with guaranteed freshness in every bag.
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Phone Number
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Part Of
Key Metrics
Founded Year
1989
Location
Salinas, United States
Stage
Acquired
Ranked
Employee Count
1,668 as on Jan 31, 2026
Investment & Acquisitions
Similar Companies
Exit Details
Acquired by Chiquita Brands International (Mar 31, 2005)

Fresh Express's acquisition details

Fresh Express got acquired by Chiquita Brands International on Mar 31, 2005 at an acquisition amount of $855M. It was facilitated by Greif and DelMorgan.
Click here to take a look at Fresh Express's acquisition in detail
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Fresh Express's funding and investors

Fresh Express has not raised any funding rounds yet.

Fresh Express' founders and board of directors

Founder? Claim Profile
The founders of Fresh Express is Bruce Church.
Here are the details of Fresh Express' key team members:

Fresh Express' employee count trend

Fresh Express has 1,668 employees as of Jan 26. Here is Fresh Express's employee count trend over the years:
Employee count trend for Fresh Express
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Fresh Express's Competitors and alternates

Top competitors of Fresh Express include Proper Good, Lucky Foods and A Dozen Cousins. Here is the list of Top 10 competitors of Fresh Express, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Fresh Express
Fresh Express
1989, Salinas (United States), Acquired
Fresh, ready-to-eat salads and innovative salad kits for healthy meals
-
-
48/100
2nd
Logo for Proper Good
Proper Good
2019, Bozeman (United States), Seed
Internet first brand of soups
$15.5M
45/100
3rd
Logo for Lucky Foods
Lucky Foods
1980, Beaverton (United States), Acquired
Asian-inspired foods crafted with wholesome ingredients, offering diverse Korean flavors
-
-
39/100
4th
Logo for A Dozen Cousins
A Dozen Cousins
2018, Berkeley (United States), Acquired
Internet-first offering brand of seasoned beans
-
39/100
5th
Logo for Afia
Afia
2017, Austin (United States), Series A
Internet first brand of ready to eat meals
$3M
38/100
6th
Logo for Positive
Positive
2016, Los Angeles (United States), Series A
Brand of plant-based frozen ready meals
$7.15M
37/100
7th
Logo for Smith Frozen Foods
Smith Frozen Foods
1919, Athena (United States), Funding Raised
Manufacturer of frozen and canned food products for retail, food service, and industrial sectors
-
-
36/100
8th
Logo for Don Miguel
Don Miguel
1908, Austin (United States), Acquired
Manufacturer of Mexican-inspired frozen convenience foods
-
25/100
9th
Logo for Goodseed Burger
Goodseed Burger
2009, Austin (United States), Deadpooled
Manufacturer and brand of vegan burger
-
24/100
10th
Logo for Greenbelly
Greenbelly
2014, Newnan (United States), Unfunded
Adventure meals designed for outdoor enthusiasts, providing complete and convenient nutrition
-
-
23/100
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Fresh Express's Investments and acquisitions

Fresh Express has acquired McEntire Produce. Fresh Express has not made any investments as of now.

Reports related to Fresh Express

Here is the latest report on Fresh Express's sector:

News related to Fresh Express

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Media has covered Fresh Express for a total of 5 events in the last 1 year, 4 of them have been about company updates.
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FAQs about Fresh Express

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