When was Go Swag founded?

Go Swag was founded in 2019 and raised its 1st funding round 7 years after it was founded.

Where is Go Swag located?

Go Swag is headquartered in Glasgow, United Kingdom.

Is Go Swag a funded company?

Go Swag is a funded company, having raised a total of $***** in its 1st and only funding round, a Series A round on May 27, 2026.

When was the latest funding round of Go Swag?

Go Swag's latest funding was a $***** Series A round on May 27, 2026, with participation from 2 investors. Its primary sector is B2B E-Commerce. Globally, the B2B E-Commerce sector has seen $463M in funding in 2026 to date.

Where does Go Swag rank among its competitors?

Go Swag ranks 15th amongst 51 active competitors, of which 3 are funded. It stands 2nd in terms of total funding among its competitors. The most recent competitor to raise funding was Go Swag, which secured $5M in May, 2026.

Who are the top competitors of Go Swag?

Go Swag's top competitors include Moo, 4imprint and SAXOPRINT. Among them, Go Swag secured the most recent funding round in May, 2026.

Go Swag - 2026 Company Profile, Team, Funding & Competitors

Go Swag is a series A company based in Glasgow (United Kingdom), founded in 2019 by Ben Greenock. It operates as a Provider of branded merchandise and corporate gift distribution management services. Go Swag has raised $5M in funding from Mercia Ventures. The company has 51 active competitors, including 3 funded and 9 that have exited. Its top competitors include companies like Moo, 4imprint and SAXOPRINT.

Company Details

Provider of branded merchandise and corporate gift distribution management services. This business facilitates the design, procurement, and fulfillment of custom items for employee onboarding, event giveaways, and incentive programs. Operations include the management of digital claim pages for recipient gift selection, warehousing of inventory, and the coordination of international shipping logistics. The service model focuses on the end-to-end handling of physical goods from product selection through to final delivery.

Website: www.goswag.com/
Social
Email ID: *****@goswag.com
Phone Number: +44 **********

Key Metrics

Founded Year

2019

Location

Glasgow, United Kingdom

Stage

Series A

Total Funding

$5M in 1 round

Latest Funding Round

Series A, May 27, 2026, $*****

Investors

Mercia Ventures & 1 more

Ranked

15^th among 51 active competitors

Similar Companies

CustomInk & 679 more

View Go Swag's full profile

Go Swag has raised a total funding of $5M over 1 round. Its latest funding round was a Series A round on May 27, 2026 for $*****. 2 investors participated in its latest round. Go Swag has 2 institutional investors.

Here is the list of recent funding rounds of Go Swag:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
May 27, 2026	8345590	Series A	7746343	2682522	5826680	6639172

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View details of Go Swag's funding rounds and investors

The founders of Go Swag is Ben Greenock.

Here are the details of Go Swag's key team members:

Ben Greenock: Chief Customer Officer / Co Founder of Go Swag.

View details of Go Swag's Founder profiles and Board Members

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Top competitors of Go Swag include Moo, 4imprint and SAXOPRINT. Here is the list of Top 10 competitors of Go Swag, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Moo 2006, London (United Kingdom), Series A	Providng printing services to businesses	$5M	BGF, Kreos Capital & 7 others	54/100
2nd	4imprint 1985, Oshkosh (United States), Public	Online retailer of customizable promotional products, apparel, and business gifts	-	Hanover Investors	47/100
3rd	SAXOPRINT 1999, Royal Leamington Spa (United Kingdom), Unfunded	E-distributor offering promotional products and services	-	-	38/100
4th	EverythingBranded 2010, Leicester (United Kingdom), Unfunded	E-distributor offering multi-category promotional products	-	-	34/100
5th	Printsome 2013, London (United Kingdom), Funding Raised	Online-first custom printing services for apparel	-	Faraday, Best Horizon	34/100
6th	CakeDrop 2017, London (United Kingdom), Seed	Provider of automated treat ordering solution for brands and businesses	$847K	Seedrs, Founder and Lightning & 1 others	31/100
7th	Total Merchandise 2004, Colchester (United Kingdom), Acquired	Online platform offering promotional products for businesses	-	-	30/100
8th	Product Source Group 1998, Middleton (United Kingdom), Public	Provider of promotional merchandise including pens, bags, drinkware, and tech accessories	-	-	30/100
9th	X1 Digital 2009, Slough (United Kingdom), Unfunded	Online B2B platform offering multi-category promotional products and services	-	-	29/100
10th	Hotline 1989, Bournemouth (United Kingdom), Unfunded	Online supplier of promotional products	-	-	28/100
15th	Go Swag 2019, Glasgow (United Kingdom), Series A	Provider of branded merchandise and corporate gift distribution management services	$5M	Techstart Ventures, Mercia Ventures	24/100