GoodBelly - About the company
GoodBelly is a series A company based in Boulder (United States), founded in 2006 by Steve Demos and Todd Beckman. It operates as a Brand of nutrition drinks & supplements. GoodBelly has raised $36.2M in funding from investors like Maveron, 301 INC and Emil Capital. The company has 158 active competitors, including 23 funded and 16 that have exited. Its top competitors include companies like Health-Ade, Liquid I.V. and OWYN.
Company Details
NextFoods is a brand of NextFood which makes organic fruit juice drinks. Goodbelly contains 20 billion live and active probiotic cultures per serving to promote digestive health. The company claims that all GoodBelly products are entirely vegan. Goodbelly sells the product in 3 flavors which include Blueberry Acai, Mango and Pomegranate Blackberry. The company offers its products through grocery, natural, and specialty retailers.
- Website
- goodbelly.com
- Social
- Email ID
- *****@goodbelly.com
- Phone Number
- +1 **********
- Registered Address
- Boulder, Colorado
Key Metrics
Founded Year
2006
Location
Boulder, United States
Stage
Series A
Total Funding
$36.2M in 3 rounds
Latest Funding Round
Ranked
10th among 158 active competitors
Employee Count
15 as on Mar 31, 2026
Similar Companies
Legal entities associated with GoodBelly
GoodBelly is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
NEXTFOODS, INC. CIN: 331206157 , United States, Active | Dec 31, 1999 | - | 19 (As on Dec 31, 2024) | - |
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GoodBelly's funding and investors
GoodBelly has raised a total funding of $36.2M over 3 rounds. Its first funding round was on Aug 05, 2008. Its latest funding round was a Series A round on Jun 20, 2018 for $*****. 3 investors participated in its latest round. GoodBelly has 4 institutional investors.
Here is the list of recent funding rounds of GoodBelly:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Jun 20, 2018 | 5711893 | Series A | 4362403 | 9083988 | 3509781 | 3086237 |
Jun 07, 2013 | 7176183 | Series A | 4708805 | 7434035 | 4251689 | 3227688 |
Aug 05, 2008 | 4255206 | Series A | 5571580 | 3151960 | 1725486 |
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GoodBelly's founders and board of directors
Founder? Claim ProfileThe founders of GoodBelly are Steve Demos and Todd Beckman. Juan-Carlos Gluth is the CEO of GoodBelly.
Here are the details of GoodBelly's key team members:
- Steve Demos: Co-Founder/Chairman of GoodBelly and founder of 2 other companies, Danone and White Wave. They serve on the board of 1 company.
- Todd Beckman: Co-Founder & COO of GoodBelly. They serve on the board of 1 company.
- Juan-Carlos Gluth: CEO of GoodBelly.
GoodBelly's Board of Directors
GoodBelly's board has 11 active members. Dan Levitan, Alan Murray, Jeffrey Bland, Todd Beckman, Marcel Bens, Melissa Dolan, STEVE A. DEMOS, Barbara Keiger, PATRICIA CALHOUN, Doug Greene and John Elstrott are independent board members.Here is the list of GoodBelly's board of directors:
Name | Type | Representing | Status | Duration |
|---|---|---|---|---|
Independent board member | - | Current | 13y 0m | |
jdrniyg | Independent board member | - | Current | 8y 4m |
gelix{j | Independent board member | - | Current | 8y 6m |
gdqoopi | Independent board member | - | Current | 1y 3m |
sljvqia | Independent board member | - | Current | 3y 4m |
llsbsom | Independent board member | - | Current | 2y 7m |
wphshds | Independent board member | - | Current | 7y 4m |
mhknibr | Independent board member | - | Current | 4y 6m |
jnzpxyh | Independent board member | - | Current | 5y 1m |
ckfnngn | Independent board member | - | Current | 5y 2m |
oujxzzs | Independent board member | - | Current | 1y 4m |
View details of GoodBelly's Founder profiles and Board Members
GoodBelly's employee count trend
GoodBelly has 15 employees as of Mar 26. Here is GoodBelly's employee count trend over the years:
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GoodBelly's Competitors and alternates
Top competitors of GoodBelly include Health-Ade, Liquid I.V. and OWYN. Here is the list of Top 10 competitors of GoodBelly, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Health-Ade 2012, Los Angeles (United States), Acquired | Bubbly probiotic tea and gut-healthy soda for a happier gut | $54.1M | 66/100 | |
2nd | Liquid I.V. 2012, Los Angeles (United States), Acquired | Powdered hydration solutions to elevate vitality with a focus on impact | $15.5M | 64/100 | |
3rd | OWYN 2016, Fairfield (United States), Acquired | Vegan plant-based protein products: shakes, powders, subscriptions for optimal nutrition | $10M | 52/100 | |
4th | Dyla Brands 2015, New York City (United States), Acquired | Produces organic and natural beverages | - | 51/100 | |
5th | KeVita 2009, Oxnard (United States), Acquired | Provider of probiotic drinks for digestive health | $13.5M | 45/100 | |
6th |  De La Calle 2020, Los Angeles (United States), Series A | Internet first brand of Juices | $7M | 45/100 | |
7th | Ensure 1997, North Chicago (United States), Unfunded | Nutrition drinks and shakes for adults, promoting health, energy, and well-being | - | - | 44/100 |
8th | Canvas 2017, Portland (United States), Funding Raised | Provider of protein shakes | - | 43/100 | |
9th |  Berri Organics 2015, El Segundo (United States), Series A | Internet-first brand of nutrition drink products | $8.43M | - | 42/100 |
10th |  GoodBelly 2006, Boulder (United States), Series A | Brand of nutrition drinks & supplements | $36.2M | 42/100 |
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GoodBelly's Investments and acquisitions
GoodBelly has made no investments or acquisitions yet.
Reports related to GoodBelly
Here is the latest report on GoodBelly's sector:
News related to GoodBelly
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NextFoods’ GoodBelly Brand Unveils Organic Prebiotic Sparkling WaterBevNET.com•Feb 29, 2024•Next Foods, GoodBelly
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NextFoods Merges GoodBelly and CheribundiBusiness Wire•Apr 05, 2023•Cheribundi, GoodBelly, Emil Capital, Next Foods
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GoodBelly maker NextFoods acquires tart cherry beverage CheribundiFood Dive•Apr 05, 2023•Next Foods, Cheribundi, GoodBelly
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