HARA - About the company
HARA is a deadpooled company based in Sydney (Australia), founded in 2016 by Allie Cameron. It operates as an Internet first brand offering sustainable innerwear for women. The company has 27 active competitors, including 1 funded and 2 that have exited. Its top competitors include companies like Honey Birdette, Step One and Full Embrace.
Company Details
Internet first brand offering sustainable innerwear for women. The product catalog includes bras, undies, shorts, leggings, loungewear, and accessories like scrunchies. The company claims the apparel offered is made from bamboo pieces. The company also creates a social impact by donating profits to the Environmental Justice Foundation and support their environmental projects.
- Website
- www.harathelabel.com
- Email ID
- *****@harathelabel.com
Key Metrics
Founded Year
2016
Location
Sydney, Australia
Stage
Deadpooled
Ranked
21st among 27 active competitors
Employee Count
14 as on Jul 01, 2024
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HARA's funding and investors
HARA has not raised any funding rounds yet.
HARA's founders and board of directors
Founder? Claim ProfileThe founders of HARA is Allie Cameron.
Here are the details of HARA's key team members:
- Allie Cameron: Founder of HARA.
View details of HARA's Founder profiles and Board Members
HARA's employee count trend
HARA has 14 employees as of Jul 24. Here is HARA's employee count trend over the years:
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HARA's Competitors and alternates
Top competitors of HARA include Honey Birdette, Step One and Full Embrace. Here is the list of Top 10 competitors of HARA, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Honey Birdette 2006, Sydney (Australia), Acquired | Internet first brand offering innerwear & nightwear brand for women | - | 39/100 | |
2nd | Internet first brand offering inner wears for men | - | - | 32/100 | |
3rd | Full Embrace 2016, Logan City (Australia), Funding Raised | Internet-first brand of women's innerwear | - | 25/100 | |
4th | Bella Bodies Australia 2000, Brookvale (Australia), Unfunded | Online fashion brand offering multi-category sustainable innerwear products for women | - | - | 25/100 |
5th | Frank and Beans 2009, Sydney (Australia), Unfunded | Internet first brand offering innerwear for men, women and kids | - | - | 24/100 |
6th | Isabella's Passion 2012, Brisbane (Australia), Unfunded | Internet-first brand offering women intimatewear | - | - | 24/100 |
7th | Jomie Bikini 2016, Darwin (Australia), Unfunded | Intenet first brand of handmade swimwear | - | - | 24/100 |
8th | Peach Underwear 2018, Moorabbin (Australia), Unfunded | Internet-first brand offering inner wears for women | - | - | 24/100 |
9th | Internet first brand selling beachwear and lingerie online | - | - | 24/100 | |
10th | Internet-first brand of men & women apparel | - | - | 24/100 | |
21st | Internet first brand offering sustainable innerwear for women | - | - | 20/100 |
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HARA's Investments and acquisitions
HARA has made no investments or acquisitions yet.
Reports related to HARA
Here is the latest report on HARA's sector:
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