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Icelandic Provisions - About the company

Icelandic Provisions is a series C company based in New York City (United States), founded in 2015 by Jonathan Flint, Terry McGuire and Gregg Rubin. It operates as an Authentic Icelandic Skyr, protein-rich yogurt, made with traditional heirloom cultures. Icelandic Provisions has raised $61.3M in funding. The company has 7 active competitors, including 2 funded and 1 that has exited. Its top competitors include companies like Painterland Sisters, Siggi’s and Crescent Ridge Dairy.

Company Details

Authentic Icelandic Skyr, protein-rich yogurt, made with traditional heirloom cultures. This company produces Skyr, a traditional Icelandic yogurt, using an original recipe and heirloom Icelandic cultures. Their Skyr is thick, creamy, and packed with protein, offering a nutritious and delicious option compared to other yogurts. They emphasize the cultural heritage and unique production process of their Skyr, highlighting its Icelandic origins and the use of time-honored methods. They focus on providing a high-protein, lower-sugar alternative in the yogurt market, appealing to health-conscious consumers. They are committed to quality and authenticity in their food production.
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Email ID
*****@icelandicprovisions.com
Phone Number
+1 **********
Key Metrics
Founded Year
2015
Location
New York City, United States
Stage
Series C
Total Funding
$61.3M in 8 rounds
Latest Funding Round
Ranked
Employee Count
51 as on Aug 31, 2026
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Icelandic Provisions's funding and investors

Icelandic Provisions has raised a total funding of $61.3M over 8 rounds. Its first funding round was on Dec 21, 2015. Icelandic Provisions has 2 institutional investors.

Here is the list of recent funding rounds of Icelandic Provisions:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Sep 19, 2025
4494195
Series C
1715672
5194571
4014961
3548875
Aug 05, 2022
5554751
Series C
3524121
2070304
9655448
8381627
Nov 19, 2021
8276245
Series C
5488358
6504701
9239876
9357030
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Icelandic Provisions' founders and board of directors

Founder? Claim Profile
The founders of Icelandic Provisions are Jonathan Flint, Terry McGuire and Gregg Rubin.
Here are the details of Icelandic Provisions' key team members:

Icelandic Provisions' employee count trend

Icelandic Provisions has 51 employees as of Aug 26. Here is Icelandic Provisions's employee count trend over the years:
Employee count trend for Icelandic Provisions
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Icelandic Provisions's Competitors and alternates

Top competitors of Icelandic Provisions include Painterland Sisters, Siggi’s and Crescent Ridge Dairy. Here is the list of Top 10 competitors of Icelandic Provisions, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Painterland Sisters
Painterland Sisters
2020, Wellsboro (United States), Seed
Brand of skyr yogurt
$296K
48/100
2nd
Logo for Icelandic Provisions
Icelandic Provisions
2015, New York City (United States), Series C
Authentic Icelandic Skyr, protein-rich yogurt, made with traditional heirloom cultures
$61.3M
42/100
3rd
Logo for Siggi’s
Siggi’s
2004, New York City (United States), Acquired
Icelandic yogurt brand crafting simple, protein-rich dairy and plant-based products
-
-
41/100
4th
Logo for Crescent Ridge Dairy
Crescent Ridge Dairy
1998, Sharon (United States), Unfunded
Online platform offering dairy company delivering fresh, local milk and award-winning ice cream
-
-
34/100
5th
Logo for Halsafoods
Halsafoods
2014, Santa Monica (United States), Deadpooled
Brand of plant-based yogurt
$500K
26/100
6th
Logo for Thor's Skyr
Thor's Skyr
2020, Portland (United States), Unfunded
Brand of Icelandic yogurt
-
-
20/100
7th
Logo for Indian Milk & Honey
Indian Milk & Honey
2011, Freeville (United States), Unfunded
Internet-first brand offering dairy products
-
-
20/100
8th
Logo for Greenbrier Dairy
Greenbrier Dairy
2014, Rainelle (United States), Unfunded
Online platform delivering organic dairy products at the doorsteps
-
-
16/100
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Icelandic Provisions's Investments and acquisitions

Icelandic Provisions has made no investments or acquisitions yet.

Reports related to Icelandic Provisions

Here is the latest report on Icelandic Provisions's sector:

News related to Icelandic Provisions

•
Icelandic Provisions Expands Portfolio With Launch of Plant-Based Oatmilk SkyrPerishableNews.com•Feb 14, 2024•Icelandic Provisions
•
Icelandic Provisions Launches New Multi-PacksPerishableNews.com•Jul 19, 2023•Icelandic Provisions
•
Icelandic Provisions adds four flavours to skyr portfolioFoodBev Media•Apr 27, 2023•Icelandic Provisions
•
Icelandic Provisions Oatmilk SkyrProgressive Grocer•Jun 22, 2021•Icelandic Provisions
•
Icelandic Provisions Announces First-Ever Oatmilk SkyrPerishableNews.com•Jun 08, 2021•Icelandic Provisions
•
Icelandic Provisions debuts vegan Oatmilk Skyr in USFoodBev Media•May 26, 2021•Icelandic Provisions
•
Icelandic Provisions Bolsters Executive Team to Support New Phase of GrowthPerishableNews.com•Apr 10, 2020•Icelandic Provisions, Clif Bar
•
Icelandic Provisions unveils four new skyr flavour innovationsFoodBev Media•Jan 14, 2020•Icelandic Provisions
•
Mark Alexander Joins Icelandic Provisions As CEOPR Newswire•Feb 20, 2019•Icelandic Provisions
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