Inito - About the company
Inito is a series B company based in Houston (United States), founded in 2012 by Varun AV and Aayush Rai. It operates as a Provider of test devices to track fertility hormones at home. Inito has raised $45M in funding from investors like Mecheri Smart Capital, Y Combinator and IKP Knowledge Park, with a current valuation of $*****. The company has 68 active competitors, including 24 funded and 2 that have exited. Its top competitors include companies like Mira, Ava and MyHealthChecked.
Company Details
Provider of test devices to track fertility hormones at home. The monitoring system works by measuring hormones such as Estrogen, LH, PdG and FSH in the urine sample to track fertility and confirm ovulation. The device is integrated with an app to provide a full picture of cycles with results.
- Website
- www.inito.com/
- Social
- Email ID
- *****@inito.com, *****@inito.com
- Phone Number
- +91 **********
- Registered Address
- SKS Plaza, No.44, 2nd & 3rd Floor 100 Feet Road, Koramangala 4th Block, Bangalore, Bangalore, Karnataka, India, 560034
Key Metrics
Founded Year
2012
Location
Houston, United States
Stage
Series B
Total Funding
$45M in 11 rounds
Latest Funding Round
Post Money Valuation
$***** as on Aug 06, 2020
Investors
Ranked
1st among 68 active competitors
Annual Revenue
₹68.9Cr as on Mar 31, 2025
Employee Count
819 as on Aug 31, 2025
Legal entities associated with Inito
Inito is associated with 4 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
INITO TECHNOLOGIES PRIVATE LIMITED CIN: U72900KA2019FTC122525 , India, Active | Mar 19, 2019 | $686K (As on Mar 31, 2020) | 552 (As on Aug 31, 2025) | |
INITO HEALTH TECH PRIVATE LIMITED CIN: U71200KA2024PTC187704 , India, Active | Apr 23, 2024 | $0 (As on Mar 31, 2025) | 267 (As on Aug 31, 2025) | |
SAMPLYTICS TECHNOLOGIES PRIVATE LIMITED CIN: U72200KA2012PTC064566 , India, Active | Jun 26, 2012 | $8.15M (As on Mar 31, 2025) | 52 (As on Mar 01, 2025) | |
INITO INC CIN: 32078418731 , United States, Active | - | - | - |
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Inito's funding and investors
Inito has raised a total funding of $45M over 11 rounds. Its first funding round was on Dec 02, 2014. Its latest funding round was a Series B round on Dec 10, 2025 for $*****. 2 investors participated in its latest round. Inito has 22 institutional investors and 13 angel investors.
Here is the list of recent funding rounds of Inito:
Filter this list
Filter this listDate of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Dec 10, 2025 | 8283124 | Series B | 8901034 | 9303865 | 6589660 | 9274380 |
Sep 21, 2023 | 5499519 | Series A | 2079663 | 5293247 | 7702650 | 8397919 |
Nov 11, 2022 | 2109857 | Seed | 1049533 | 2574788 | 6060086 |
Access funding benchmarks and valuations. Sign up today!View details of Inito's funding rounds and investors
Inito's founders and board of directors
Founder? Claim ProfileHere are the details of Inito's key team members:
- Varun AV: Co-Founder & CTO of Inito. They serve on the board of 1 company.Contact Info: 1 email address
- Aayush Rai: Co-Founder & CEO of Inito. They serve on the board of 1 company.Contact Info: 1 email address
Inito's Board of Directors
Inito's board has 3 active members. Varun AV and Aayush Rai are part of team and Rajeev Mecheri is independent board member.Here is the list of Inito's board of directors:
Name | Type | Representing | Status | Duration |
|---|---|---|---|---|
Team | - | Current | 12y 1m | |
Team | - | Current | 11y 9m | |
Independent board member | - | Current | 10y 3m | |
brshrqx | Independent board member | - | Current | 7y 7m |
fuegdou | Independent board member | - | Current | 7y 4m |
View details of Inito's Founder profiles and Board Members
Inito's employee count trend
Inito has 819 employees as of Aug 25. The total employee count is 21.0% more than what it was in Aug 24. Here is Inito's employee count trend over the years:
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Inito's Competitors and alternates
Top competitors of Inito include Mira, Ava and MyHealthChecked. Here is the list of Top 10 competitors of Inito, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st |  Inito 2012, Houston (United States), Series B | Provider of test devices to track fertility hormones at home | $45M | 70/100 | |
2nd | Mira 2014, Pleasanton (United States), Unfunded | Provider of monitoring womens reproductive health | - | - | 61/100 |
3rd | Ava 2014, Zurich (Switzerland), Acquired | Provider of a wearable fertility tracking device | $42.6M | 58/100 | |
4th |  MyHealthChecked 2008, Cardiff (United Kingdom), Public | Provider of an online platform to order diagnostic test kits sample collection swab for Covid-19 detection | - | 57/100 | |
5th | Provider of AI-base smart devices for women to monitor reproductive health | $20M | 55/100 | ||
6th | kegg 2017, San Francisco (United States), Series A | Provider of intravaginal kegel device for treating women's health | $9.5M | 53/100 | |
7th | Provider of an at-home fertility monitoring system for women | $18.9M | 52/100 | ||
8th | Glow 2013, San Francisco (United States), Series B | Fertility tracking platforms | $23M | 51/100 | |
9th |  SteadySense 2016, Seiersberg (Austria), Series B | Provider of remote monitoring medical devices | $6.74M | 51/100 | |
10th |  Qvin 2014, Palo Alto (United States), Series A | Provider of software solutions and Q- pad for women's health monitoring & tracking | $12.4M | 46/100 |
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Inito's Latest cap tables and shareholding
Founders (largest shareholder) own 39.98%, Funds own 17.36%, Enterprises own 16.75% and Angels own 25.91%. The net worth of Inito's founders is INR 5.04Cr as of Sep 21, 2023.
Shareholders Name | Post Round Holding % | Net worth | Cumulative Investment | Realised Returns | Unrealised Returns | Return Multiple |
|---|---|---|---|---|---|---|
Founder | 39.98% | 5.04Cr | 3314962 | 6963487 | 6360939 | 1804917 |
9474931 | 9995698 | 3145073 | 4548345 | 8879188 | 2459252 | |
8535519 | 8910425 | 5240433 | 3667688 | 8725071 | 4151044 | |
Fund | 17.36% | 2.19Cr | 5336650 | 3025156 | 5431958 | 4546719 |
0 | 0 | 0 | 0 | 0 | 0 | |
Enterprise | 16.75% | 2.11Cr | 7181997 | 6304532 | 9601637 | 5973595 |
Angel | 25.91% | 3.27Cr | 7034408 | 7877822 | 5159574 | 6249577 |
0 | 0 | 0 | 0 | 0 | 0 | |
Total | 100.00% | 12.6Cr | 6663211 | 6428043 | 7824160 | 8546929 |
To unlock detailed Cap Table of Inito Sign up today!Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
DisclaimerView more details of Inito's Shareholding
Inito's Investments and acquisitions
Inito has made no investments or acquisitions yet.
News related to Inito
Media has covered Inito for a total of 2 events in the last 1 year, 1 of them has been about company updates.
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Fertility monitor app Inito raised $6 M Series A funding from FiresideIncubees•Dec 28, 2023•Fireside Ventures, Inito
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Fertility monitor app Inito raises $6 Mn led by FiresideEntrackr•Nov 16, 2023•Inito, Fireside Ventures, Y Combinator
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Inito Becomes the First Medical Device Startup from India to Secure Funding from Y CombinatorBW Businessworld•Mar 20, 2019•Inito
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This Small Indian Company Is Building A Medical Diagnostic Lab In Your PocketHuffPost•Sep 30, 2018•Inito
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