Nosto - About the company
Nosto is a series B company based in Helsinki (Finland), founded in 2011 by Antti Poyhonen. It operates as a SaaS-based personalized product recommendation solution for online retailers. Nosto has raised $32.8M in funding from investors like OpenOcean, Wellington Partners Venture Capital and Idinvest Partners. The company has 188 active competitors, including 31 funded and 22 that have exited. Its top competitors include companies like BloomReach, Algolia and Jebbit.
Company Details
SaaS-based personalized product recommendation solution for online retailers. Its plug and play solution makes the technology accessible to online stores. Solutions includes automating marketing activities, conversion management, customer retention, and more.
- Website
- nosto.com
- Social
- Email ID
- *****@nosto.com
- Phone Number
- +358 **********
Key Metrics
Founded Year
2011
Location
Helsinki, Finland
Stage
Series B
Total Funding
$32.8M in 5 rounds
Latest Funding Round
Ranked
3rd among 188 active competitors
Employee Count
162 as on Aug 31, 2026
Investment & Acquisitions
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Nosto's funding and investors
Nosto has raised a total funding of $32.8M over 5 rounds. Its first funding round was on Apr 16, 2013. Its latest funding round was a Series B round on Feb 23, 2023 for $*****. 1 investor participated in its latest round. Nosto has 15 institutional investors and 1 angel investor.
Here is the list of recent funding rounds of Nosto:
Filter this list
Filter this listDate of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Feb 23, 2023 | 6199198 | Series B | 6279071 | 8806435 | 5472294 | 7423496 |
Sep 18, 2018 | 2349353 | Series A | 1834299 | 2004757 | 3636922 | 4323778 |
Jul 13, 2017 | 7810187 | Conventional Debt | 1212763 | 5119823 | 2371415 |
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Nosto's founders and board of directors
Founder? Claim ProfileThe founders of Nosto is Antti Poyhonen.
Here are the details of Nosto's key team members:
- Antti Poyhonen: Co-Founder of Nosto. Contact Info: 1 email address
View details of Nosto's Founder profiles and Board Members
Nosto's employee count trend
Nosto has 162 employees as of Aug 26. Here is Nosto's employee count trend over the years:
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Nosto's Competitors and alternates
Top competitors of Nosto include BloomReach, Algolia and Jebbit. Here is the list of Top 10 competitors of Nosto, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st |  BloomReach 2009, Mountain View (United States), Series F | SaaS-based product discovery and personalization solutions for e-commerce businesses | $422M | 74/100 | |
2nd | Algolia 2012, San Francisco (United States), Series D | Developer of software for artificial intelligence search and retrieval systems | $335M | 72/100 | |
3rd | SaaS-based personalized product recommendation solution for online retailers | $32.8M | 65/100 | ||
4th |  Jebbit 2011, Boston (United States), Acquired | Cloud-based customer insight solutions for businesses | $92.6M | 59/100 | |
5th | Qubit 2010, London (United Kingdom), Acqui-Hired | Personalization solution for online businesses | $74.8M | 57/100 | |
6th | Provider of SaaS-based solutions for skincare businesses | $2.15M | 55/100 | ||
7th |  XGen 2017, Tampa (United States), Acquired | Provider of AI personalization product recommendation solution for businesses | $7.5M | 54/100 | |
8th | Platform offering conversion rate optimization tools for online businesses | $168K | 50/100 | ||
9th | Provider of AI based user generated content platform | $8.29M | 49/100 | ||
10th | Provider of AI-based product recommendation platform for businesses | $20M | 48/100 |
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Nosto's Investments and acquisitions
Nosto has acquired 3 companies including Findologic, SearchNode and Stackla. Nosto has not made any investments as of now.Here is the list of its acquisitions:
Date of Investment/Acquisition | Type | Company Name | Founded Year | Location |
|---|---|---|---|---|
Dec 15, 2022 | Acquisition | 2008 | Salzburg (Austria) | |
Jan 05, 2022 | Acquisition | 2013 | New York City (United States) | |
Jun 02, 2021 | Acquisition | 2012 | Sydney (Australia) |
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Reports related to Nosto
Here is the latest report on Nosto's sector:
News related to Nosto
Filter this listMedia has covered Nosto for a total of 3 events in the last 1 year, 2 of them have been about company updates and 1 about partnerships.
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Touchtech and Nosto Partner for Personalized Shopping ExperiencesCision•Mar 04, 2026•TouchTech, Nosto
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Nosto reports 323% growth of Personalized Search after 2024 Gartner MQ inclusionMarTech Series•Mar 24, 2025•Nosto
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Nosto Launches Full Site A/B Testing & Optimization, Helping Brands Dive Deeper Into CROMarTech Series•Jan 29, 2025•Nosto
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Casio taps Nosto technology as it lays claim to 40% conversion rate through smart discount pop-upsRetail Technology Innovation Hub•Mar 26, 2024•, Nosto
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Nosto and Shopware announce Platinum Partnership to help global ...PRWeb•Oct 17, 2023•Nosto, Shopware
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E-commerce personalization ushers notable sales growth for I and love and youPet Food Processing•Oct 04, 2023•Nosto, I And Love And You
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