When was NowPay founded?

NowPay was founded in 2019 and raised its 1st funding round within a year of its incorporation.

Where is NowPay located?

NowPay is headquartered in Giza, Egypt.

Who is the current CEO of NowPay?

Mostafa Ashour of NowPay. They have also founded 2 companies.

How many employees does NowPay have?

As of May 31, 2026, the latest employee count at NowPay is 104.

Is NowPay a funded company?

NowPay is a funded company, having raised a total of $22.8M across 5 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Aug 28, 2019.

When was the latest funding round of NowPay?

NowPay's latest funding was a $***** Series A round on Jan 22, 2026, with participation from 0 investor.

Where does NowPay rank among its competitors?

NowPay ranks 2nd amongst 4 active competitors, of which 3 are funded. It stands 3rd in terms of total funding among its competitors. The most recent competitor to raise funding was NowPay, which secured $20M in Jan, 2026.

Who are the top competitors of NowPay?

NowPay's top competitors include Clair, Symmetrical and KashNow. Among them, NowPay secured the most recent funding round in January, 2026.

NowPay - 2026 Company Profile, Team, Funding & Competitors

Company Details

Provider of a platform enabling employees to access earned wages. The platform facilitates instant bill payments and cash-free money transfers between users. It also allows employees to shop from a network of stores using installments. The platform aims to reduce financial stress and increase employee wellbeing.

Website: nowpay.com
Social
Email ID: *****@nowpay.cash
Phone Number: +20 **********

Key Metrics

Founded Year

2019

Location

Giza, Egypt

Stage

Series A

Total Funding

$22.8M in 5 rounds

Latest Funding Round

Series A, Jan 22, 2026, $*****

Investors

Endure Capital & 13 more

Ranked

2^nd among 4 active competitors

Employee Count

104 as on May 31, 2026

Similar Companies

Payflow & 159 more

View NowPay's full profile

NowPay has raised a total funding of $22.8M over 5 rounds. Its first funding round was on Aug 28, 2019. NowPay has 12 institutional investors and 2 angel investors.

Here is the list of recent funding rounds of NowPay:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jan 22, 2026	9834921	Series A	1539299	6891263	4230354	6627684
Apr 13, 2021	2485653	Seed	9159735	2719492	7262775	HSG
Mar 14, 2021	2993354	Seed	5665967	7888636	Y Combinator	Global Ventures & 4 more

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View details of NowPay's funding rounds and investors

The founders of NowPay are Mostafa Ashour and Ahmed Sabry. Mostafa Ashour is the CEO of NowPay.

Here are the details of NowPay's key team members:

Mostafa Ashour: Co-Founder & CEO of NowPay and founder of 2 other companies, peopleCQ and NowPay.
Contact Info: 1 email address
Ahmed Sabry: Former Co-Founder of NowPay.

View details of NowPay's Founder profiles and Board Members

NowPay's employee count trend

NowPay has 104 employees as of May 26. Here is NowPay's employee count trend over the years:

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Top competitors of NowPay include Clair, Symmetrical and KashNow. Here is the list of Top 10 competitors of NowPay, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Clair 2019, New York City (United States), Series B	Cloud-based employee benefits platform for on-demand pay	$67.7M	Thrive Capital, Upfront Ventures & 9 others	69/100
2nd	NowPay 2019, Giza (Egypt), Series A	Provider of a platform enabling employees to access earned wages	$22.8M	500 Global, Novocap & 12 others	60/100
3rd	Symmetrical 2018, London (United Kingdom), Series A	Online platform for employers to provide financial benefits	$26.3M	Partech Partners, Global Founders Capital ... & 14 others	48/100
4th	KashNow 2021, Cairo (Egypt), Unfunded	Online platform for payday loans	-	-	29/100