When was Ocado founded?

Ocado was founded in 2002 and raised its 1st funding round 22 years after it was founded.

Where is Ocado located?

Ocado is headquartered in Hatfield, United Kingdom.

Who is the current CEO of Ocado?

Tim Steiner of Ocado. They have also founded 1 company.

How many employees does Ocado have?

As of Jun 30, 2026, the latest employee count at Ocado is 159.

Is Ocado a funded company?

Ocado is a funded company, having raised a total of $***** in its 1st and only funding round, a Conventional Debt round on Apr 10, 2024.

When was the latest funding round of Ocado?

Ocado's latest funding was a $***** Conventional Debt round on Apr 10, 2024, with participation from 1 investor.

Where does Ocado rank among its competitors?

Ocado ranks 3rd amongst 270 active competitors, of which 25 are funded. It stands 9th in terms of total funding among its competitors. The most recent competitor to raise funding was The Modern Milkman, which secured $13.7M in Jan, 2026.

Who are the top competitors of Ocado?

Ocado's top competitors include Deliveroo, Gopuff and Getir. Among them, The Modern Milkman secured the most recent funding round in January, 2026.

Ocado - 2026 Company Profile, Team, Funding, Competitors & Financials

Ocado is an acquired company based in Hatfield (United Kingdom), founded in 2002 by Tim Steiner, Jonathan Faiman and Jason Gissing. It operates as an Online retailer of grocery products, household items, and related merchandise. Ocado has raised an undisclosed amount in funding. The company has 270 active competitors, including 25 funded and 10 that have exited. Its top competitors include companies like Deliveroo, Gopuff and Getir.

Company Details

Online retailer of grocery products, household items, and related merchandise. It provides a platform for customers to purchase a variety of food and non-food items. The business offers delivery services, bringing purchased goods directly to customers' residences. It features products from well-known brands, as well as its own private label offerings.

Website: www.ocado.com/
Social

Key Metrics

Founded Year

2002

Location

Hatfield, United Kingdom

Stage

Acquired

Latest Funding Round

Conventional Debt, Apr 10, 2024, $*****

Investors

EIP & 4 more

Ranked

3^rd among 270 active competitors

Employee Count

159 as on Jun 30, 2026

Investment & Acquisitions

Inkbit & 5 more

Similar Companies

Kurly & 3657 more

Exit Details

Acquired by Kroger (Jun 12, 2020)

View Ocado's full profile

Ocado is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
OCADO RETAIL LIMITED CIN: 3875000 , Germany, Active	Nov 10, 1999	-	916 (As on Nov 30, 2022)

Ocado got acquired by Kroger on Jun 12, 2020.

Click here to take a look at Ocado's acquisition in detail

Ocado has raised funding over 1 round. Its latest funding round was a Conventional Debt round on Apr 10, 2024 for $*****. 1 investor participated in its latest round. Ocado has 5 institutional investors.

Here is the list of recent funding rounds of Ocado:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Apr 10, 2024	1420486	Conventional Debt	7278302	2933270	2915612	6015425

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View details of Ocado's funding rounds and investors

The founders of Ocado are Tim Steiner, Jonathan Faiman and Jason Gissing. Tim Steiner is the CEO of Ocado.

Here are the details of Ocado's key team members:

Tim Steiner: Co-Founder & CEO of Ocado and founder of 1 other company.
Contact Info: 1 email address
Jonathan Faiman: Co-Founder of Ocado and founder of 1 other company.
Jason Gissing: Co-Founder of Ocado.

Ocado's Board of Directors

Ocado's board has 8 active members. Hannah Gibson is part of team and Mark Ankers, Stephen Wayne Daintith, Adam Leslie, Stuart Barry, Timothy STEINER, Jeremy Charles Douglas TOWNSEND and James Xavier MATTHEWS are independent board members.

Here is the list of Ocado's board of directors:

Name	Type	Representing	Status	Duration
ocqfxyx	Team	-	Current	5y 9m
Mark Ankers	Independent board member	-	Current	2y 9m
dannecw	Independent board member	-	Current	3y 9m
cmnfxah	Independent board member	-	Current	2y 9m
pkumg{h	Independent board member	-	Current	9y 1m
iafkmva	Independent board member	-	Current	2y 4m
uleumar	Independent board member	-	Current	5y 2m
ldrmexj	Independent board member	-	Current	8y 9m

View details of Ocado's Founder profiles and Board Members

Ocado's employee count trend

Ocado has 159 employees as of Jun 26. Here is Ocado's employee count trend over the years:

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Top competitors of Ocado include Deliveroo, Gopuff and Getir. Here is the list of Top 10 competitors of Ocado, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Deliveroo 2013, London (United Kingdom), Acquired	Operator of an online marketplace connecting consumers with local merchants	$2.95B	Fidelity Investments, Amazon & 130 others	86/100
2nd	Gopuff 2013, Philadelphia (United States), Series D	Online platform offering on-demand delivery services for food and groceries	$5.14B	SoftBank Vision Fund, Fidelity Investments ... & 30 others	79/100
3rd	Ocado 2002, Hatfield (United Kingdom), Acquired	Online retailer of grocery products, household items, and related merchandise	-	EIP, Arts Alliance Ventures & 3 others	76/100
4th	Getir 2015, Istanbul (Turkey), Series E	App based platform offering multi-category grocery products	$2.54B	Tiger Global Management, Mubadala & 21 others	74/100
5th	Gorillas 2020, Berlin (Germany), Acquired	Online platform offering multi-category grocery products	$1.33B	Coatue, DST Global & 21 others	68/100
6th	Snappy Shopper 2013, Dundee (United Kingdom), Series A	Retailer of groceries alcohol and snacks providing local delivery services	$43.4M	Scottish Enterprise, PayPoint & 37 others	67/100
7th	The Modern Milkman 2018, Manchester (United Kingdom), Series C	Online retailer of daily essential grocery products	$82.6M	Insight Partners, Salica Investments & 19 others	55/100
8th	Beelivery 2015, London (United Kingdom), Series A	On demand crowd sourced grocery delivery	$6.2M	UKTV, Accelerator Academy & 6 others	55/100
9th	Zapp 2020, London (United Kingdom), Series B	On-demand delivery service provides food and groceries	$200M	Lightspeed Venture Partners, Atomico & 9 others	53/100
10th	Quality Foods 1982, Qualicum Beach (Canada), Unfunded	Online retail stores offering groceries	-	-	47/100

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Ocado has made 5 investments in companies including Inkbit and Wayve. Ocado has also acquired 1 companies including Jones Food Company.

Here is the list of investments & acquisitions:

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Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
Apr 19, 2024	Investments	Inkbit	2017	Medford (United States)
Oct 06, 2021	Investments	Wayve	2017	London (United Kingdom)
Nov 04, 2019	Investments	Inkbit	2017	Medford (United States)