When was Positiva founded?

Positiva was founded in 2014 and raised its 1st funding round 9 years after it was founded.

Where is Positiva located?

Positiva is headquartered in Sao Paulo, Brazil.

How many employees does Positiva have?

As of Aug 31, 2026, the latest employee count at Positiva is 33.

Is Positiva a funded company?

Positiva is a funded company, having raised a total of $***** in its 1st and only funding round, a Seed round on Dec 21, 2023.

When was the latest funding round of Positiva?

Positiva's latest funding was a $***** Seed round on Dec 21, 2023, with participation from 0 investor.

Where does Positiva rank among its competitors?

Positiva ranks 8th amongst 21 active competitors, only 1 of which is funded. Positiva, which secured $1.7M in Dec, 2023.

Who are the top competitors of Positiva?

Positiva's top competitors include Boticario, Natura and RBKollors. Among them, Positiva secured the most recent funding round in December, 2023.

Positiva - 2026 Company Profile, Funding & Competitors

Company Details

Manufacturer of sustainable and natural cleaning, personal care, and hygiene products. The company provides eco-friendly home cleaning solutions, including laundry detergents, dish soap, and multi-purpose cleaners. It also offers personal care items like toothpaste and moisturizing butters. The company focuses on natural ingredients and sustainable practices, offering alternatives to conventional products. They also provide subscription purchase options.

Key Metrics

Founded Year

2014

Location

Sao Paulo, Brazil

Stage

Seed

Total Funding

$2.25M in 1 round

Latest Funding Round

Seed, Dec 21, 2023, $*****

Ranked

8^th among 21 active competitors

Employee Count

33 as on Aug 31, 2026

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View Positiva's full profile

Positiva has raised a total funding of $2.25M over 1 round.

Here is the list of recent funding rounds of Positiva:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Dec 21, 2023	6931282	Seed	4931180	7936877	5363180	5163766

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Positiva's employee count trend

Positiva has 33 employees as of Aug 26. Here is Positiva's employee count trend over the years:

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Top competitors of Positiva include Boticario, Natura and RBKollors. Here is the list of Top 10 competitors of Positiva, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Boticario 1977, Sao Jose dos Pinhais (Brazil), Unfunded	Internet first brand of multi category beauty care products	-	-	60/100
2nd	Natura 1969, Sao Paulo (Brazil), Unfunded	Provider of a retailer of ingredient based beauty and personal care products	-	-	59/100
3rd	RBKollors 2015, Sorocaba (Brazil), Unfunded	Internet first brand offering multi-category beauty products	-	-	40/100
4th	ADA TINA 2007, Campinas (Brazil), Unfunded	Internet first brand offering multi-category eco-friendly beauty products	-	-	29/100
5th	Amakos 2021, Sao Paulo (Brazil), Unfunded	Online retailer of skincare, haircare, and body care products	-	-	26/100
6th	Patricia Elias Sao Paulo (Brazil), Unfunded	Provider of dermocosmetics and aesthetic treatments through online and physical channels	-	-	25/100
7th	Bergamia 2018, Sao Paulo (Brazil), Unfunded	Online beauty brand offering multi-category natural and organic products	-	-	24/100
8th	Positiva 2014, Sao Paulo (Brazil), Seed	Manufacturer of sustainable and natural cleaning, personal care, and hygiene products	$2.25M	-	24/100
9th	Vyvedas 2004, Sao Paulo (Brazil), Acquired	Internet first brand of perfume, hair, body, bath & face care products	-	-	23/100
10th	Vessenza 2012, Porto Alegre (Brazil), Acquired	Internet first brand of multiple beauty products	-	-	23/100