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Purple Wave - About the company

Purple Wave is a series A company based in Manhattan (United States), founded in 2000 by Aaron McKee. It operates as an Online auction platform for used equipment. Purple Wave has raised $4.51M in funding from Copart. The company has 45 active competitors, including 3 funded and 9 that have exited. Its top competitors include companies like Ritchie Bros, IronPlanet and Machinio.

Company Details

Online auction platform for used equipment. It lists used construction equipment, farm equipment, trucks, trailers and vehicles. It helps sellers by managing pre-auction listings photos, event advertising, post-auction payment and transfer of ownership. It also assists buyers with payment and pickup.
Social
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Email ID
*****@purplewave.com
Phone Number
+1 **********
Registered Address
Manhattan, Kansas
Key Metrics
Founded Year
2000
Location
Manhattan, United States
Stage
Series A
Total Funding
$4.51M in 3 rounds
Latest Funding Round
Investors
Ranked
Employee Count
405 as on Apr 30, 2026
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Purple Wave's funding and investors

Purple Wave has raised a total funding of $4.51M over 3 rounds. Its first funding round was on Feb 2007. Its latest funding round was a Series A round on Oct 10, 2023 for $*****. 1 investor participated in its latest round. Purple Wave has 2 institutional investors.

Here is the list of recent funding rounds of Purple Wave:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Oct 10, 2023
6869720
Series A
4765202
1981612
5312732
6415038
Jul 26, 2010
4668676
Series A
5465836
1881434
2641485
1471345
Feb 2007
7796473
Series A
8349380
8770776
7606320
7478339
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Purple Wave's founders and board of directors

Founder? Claim Profile
The founders of Purple Wave is Aaron McKee.
Here are the details of Purple Wave's key team members:

Purple Wave's employee count trend

Purple Wave has 405 employees as of Apr 26. Here is Purple Wave's employee count trend over the years:
Employee count trend for Purple Wave
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Purple Wave's Competitors and alternates

Top competitors of Purple Wave include Ritchie Bros, IronPlanet and Machinio. Here is the list of Top 10 competitors of Purple Wave, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Ritchie Bros
Ritchie Bros
1958, Valley Falls (United States), Public
Provider of the auction-based marketplace offering heavy machinery
-
71/100
2nd
Logo for IronPlanet
IronPlanet
1998, Brisbane (Australia), Acquired
App-based platform that provides auctions for used heavy equipment
$84.6M
55/100
3rd
Logo for Purple Wave
Purple Wave
2000, Manhattan (United States), Series A
Online auction platform for used equipment
$4.51M
51/100
4th
Logo for Machinio
Machinio
2012, Chicago (United States), Acquired
Auction based marketplace for used heavy machinery
$4.04M
47/100
5th
Logo for EquipmentFacts.com
EquipmentFacts.com
2001, Lincoln (United States), Acquired
Provider of an online auction management platform for construction equipment
-
-
45/100
6th
Logo for 4Rivers Equipment
4Rivers Equipment
1926, Greeley (United States), Unfunded
Provides construction equipment solutions
-
-
44/100
7th
Logo for TractorHouse
TractorHouse
2005, Lincoln (United States), Unfunded
Online listing platform for selling and buying of old tractor and farm machinery
-
-
43/100
8th
Logo for Rock & Dirt
Rock & Dirt
1950, Crossville (United States), Acquired
Online listing and auction platform for construction industry
-
-
38/100
9th
Logo for Equipment Trader
Equipment Trader
2009, Norfolk (United States), Unfunded
Marketplace for selling and buying of heavy equipment in the construction industry
-
-
38/100
10th
Logo for IronPlanet
IronPlanet
1999, Pleasanton (United States), Acquired
Provider of online auctions for used heavy construction equipment and trucks
$84.6M
38/100
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Purple Wave's Investments and acquisitions

Purple Wave has made no investments or acquisitions yet.

Reports related to Purple Wave

Here is the latest report on Purple Wave's sector:

News related to Purple Wave

Media has covered Purple Wave for 1 event in last 1 year, It was about company updates.
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FAQs about Purple Wave

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