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Reelables - About the company

Reelables is a series A company based in Oregon (United States), founded in 2018 by David Stanton and Brian Krejcarek. It operates as a Wireless based asset tracking solutions provider. Reelables has raised $10.6M in funding from 500 Global. The company has 208 active competitors, including 27 funded and 12 that have exited. Its top competitors include companies like Zebra, Tag-N-Trac and Omni-ID.

Company Details

Reelables provides wireless-based asset tracking solutions. It provides wireless labels that enable users to track assets in the warehouses. Its features include NFC encoded readable technology, printed Bluetooth LE active circuit, patented thin-film, and others. The users can place their orders o the platform.
Email ID
*****@reelables.com
Key Metrics
Founded Year
2018
Location
Oregon, United States
Stage
Series A
Total Funding
$10.6M in 2 rounds
Latest Funding Round
Investors
Ranked
Employee Count
22 as on Aug 31, 2026
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Reelables's funding and investors

Reelables has raised a total funding of $10.6M over 2 rounds. Its first funding round was on Oct 31, 2018. Its latest funding round was a Series A round on Nov 17, 2025 for $*****. 5 investors participated in its latest round. Reelables has 11 institutional investors.

Here is the list of recent funding rounds of Reelables:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Nov 17, 2025
4976481
Series A
9785395
4137046
3154102
8375585
Oct 31, 2018
1312671
Seed
7974374
5057744
6806023
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Reelables' founders and board of directors

Founder? Claim Profile
The founders of Reelables are David Stanton and Brian Krejcarek.
Here are the details of Reelables' key team members:

Reelables' employee count trend

Reelables has 22 employees as of Aug 26. Here is Reelables's employee count trend over the years:
Employee count trend for Reelables
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Reelables's Competitors and alternates

Top competitors of Reelables include Zebra, Tag-N-Trac and Omni-ID. Here is the list of Top 10 competitors of Reelables, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Zebra
Zebra
1969, United States, Public
Manufacturer of mobile computers, barcode scanners, printers, RFID, and software
-
73/100
2nd
Logo for Tag-N-Trac
Tag-N-Trac
2020, San Diego (United States), Series A
Provider of warehouse asset tracking and inventory management software
$11.8M
56/100
3rd
Logo for Reelables
Reelables
2018, Oregon (United States), Series A
Wireless based asset tracking solutions provider
$10.6M
54/100
4th
Logo for Omni-ID
Omni-ID
2007, Rochester (United States), Acquired
UHF Radio-frequency identification (RFID) tags and solutions
$44M
50/100
5th
Logo for OnAsset
OnAsset
2009, Irving (United States), Series A
Monitoring and tracking platform for supply chain
$6M
45/100
6th
Logo for Acsis
Acsis
1996, Marlton (United States), Acquired
Offers cloud-based supply chain asset tracking solutions
$6.25M
44/100
7th
Logo for BeWhere
BeWhere
2014, Toronto (Canada), Public
Developer of IoT enabled devices such as sensors and beacons
-
44/100
8th
Logo for Vimaan
Vimaan
2017, San Jose (United States), Series A
Developer of AI-powered computer vision systems for warehouse inventory management
$25M
44/100
9th
Logo for CYBRA Corporation
CYBRA Corporation
1985, Yonkers (United States), Public
Barcode labeling and RFID software
$2.51M
43/100
10th
Logo for Scanlily
Scanlily
2023, Blacksburg (United States), Unfunded
AI-powered asset and inventory management platform
-
-
41/100
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Reelables's Investments and acquisitions

Reelables has made no investments or acquisitions yet.

Reports related to Reelables

Here is the latest report on Reelables's sector:

News related to Reelables

Media has covered Reelables for a total of 2 events in the last 1 year, 1 of them has been about company updates.
•
Reelables Releases New 5G Cellular Label for Perishable ShippingPackaging Strategies•Feb 14, 2025•Reelables
•
Revolutionizing Package Tracking with Smart Labels at CES 2025Global Village Space•Jan 05, 2025•Reelables
•
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FAQs about Reelables

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