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Root - About the company

Root is a public company based in Columbus (United States), founded in 2015. It operates as a Provider of car insurance rates based primarily on driving behavior. The company has 20 active competitors, including 3 that have exited. Its top competitors include companies like CarShield, MyCar Mobile and Renaissance Electronic Services.

Company Details

Provider of car insurance rates based primarily on driving behavior. The company offers mobile technology that measures driving habits to determine rates. Customers can manage their policies conveniently through the app. Roadside assistance coverage is available.
Website
root.com
Registered Address
83 E RICH STREET, SUITE 500, COLUMBUS, OH 43215
Key Metrics
Founded Year
2015
Location
Columbus, United States
Stage
Public
Ranked
Employee Count
1,214 as on Aug 31, 2026
Similar Companies
Exit Details
Public
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Root's funding and investors

Root has not raised any funding rounds yet.

Root's founders and board of directors

Founder? Claim Profile

Root's employee count trend

Root has 1,214 employees as of Aug 26. Here is Root's employee count trend over the years:
Employee count trend for Root
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Root's Competitors and alternates

Top competitors of Root include CarShield, MyCar Mobile and Renaissance Electronic Services. Here is the list of Top 10 competitors of Root, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for CarShield
CarShield
2005, O Fallon (United States), Unfunded
Auto insurance claims support for policyholders
-
-
62/100
2nd
App-based platform to manage vehicle protection contracts & claims
-
-
39/100
3rd
Logo for Root
Root
2015, Columbus (United States), Public
Provider of car insurance rates based primarily on driving behavior
-
-
33/100
4th
Logo for Renaissance Electronic Services
Renaissance Electronic Services
2002, Indianapolis (United States), Acquired
Online insurance claim support and administrative workflow management solutions for businesses
-
-
33/100
5th
Logo for Personable Insurance
Personable Insurance
2011, San Diego (United States), Funding Raised
Operations and insurance claims administration solutions
-
29/100
6th
Logo for AutoClaim
AutoClaim
2004, Los Angeles (United States), Acqui-Hired
Innovating with AI, Search, Cloud, and Workspace solutions globally
-
-
27/100
7th
Logo for Bauxy
Bauxy
2014, San Francisco (United States), Early Stage
Provider of solutions addressing consumer challenges with insurance claim processes
$2.55M
-
27/100
8th
Logo for Lassie
Lassie
2020, San Francisco (United States), Unfunded
Electronics insurance claim processing solution for individuals
-
-
24/100
9th
Logo for Cuvrd
Cuvrd
2016, Braintree (United States), Funding Raised
Provider of an online platform for purchasing extended vehicle service contracts
-
21/100
10th
Logo for Dealer Advantage Group
Dealer Advantage Group
2007, Carmel (United States), Unfunded
Provider of product development and reinsurance programs
-
-
20/100
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Root's Investments and acquisitions

Root has made no investments or acquisitions yet.

Reports related to Root

Here is the latest report on Root's sector:

News related to Root

Media has covered Root for a total of 8 events in the last 1 year, 4 of them have been about company updates and 1 about partnerships.
•
•
Root Inc. Reports Record 2025 Net Income as Policies GrowInsurance Journal•Feb 26, 2026•Root
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FAQs about Root

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