Where is Rove located?

Rove is headquartered in Costa Mesa, United States.

How many employees does Rove have?

As of Jul 01, 2024, the latest employee count at Rove is 43.

Is Rove a funded company?

Rove is a funded company, having raised a total of $***** in its 1st and only funding round.

Where does Rove rank among its competitors?

Rove ranks 8th amongst 80 active competitors, of which 6 are funded. It stands 8th in terms of total funding among its competitors. The most recent competitor to raise funding was TAAT Global, which secured $1.02M in Feb, 2025.

Who are the top competitors of Rove?

Rove's top competitors include Juul Labs, Altria and Turning Point Brands. Among them, TAAT Global secured the most recent funding round in February, 2025.

Rove - 2026 Company Profile, Team, Funding & Competitors

Company Details

Website: rovebrand.com
Social
Email ID: *****@rovebrand.com

Key Metrics

Founded Year

2016

Location

Costa Mesa, United States

Stage

Funding Raised

Investors

Sands Lane

Ranked

8^th among 80 active competitors

Employee Count

43 as on Jul 01, 2024

Similar Companies

Juul Labs & 174 more

View Rove's full profile

Rove is a funded company. Rove has 1 institutional investor.

View details of Rove's funding rounds and investors

The founders of Rove is Jo Jacobson.

Here are the details of Rove's key team members:

Jo Jacobson: Co-Founder of Rove.
Contact Info: 1 email address

View details of Rove's Founder profiles and Board Members

Rove's employee count trend

Rove has 43 employees as of Jul 24. Here is Rove's employee count trend over the years:

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Top competitors of Rove include Juul Labs, Altria and Turning Point Brands. Here is the list of Top 10 competitors of Rove, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Juul Labs 2007, San Francisco (United States), Series F	Provider of vapor products and informational resources regarding related policies	$16.3B	Altria, Tiger Global Management & 15 others	58/100
2nd	Altria 1919, Richmond (United States), Public	Tobacco conglomerate	-	27th Street Capital, Appaloosa Management ... & 3 others	57/100
3rd	Turning Point Brands 2004, Louisville (United States), Public	Branded consumer products company marketing alternative smoking accessories and consumables	-	Prospect Capital	52/100
4th	TAAT Global 2006, Las Vegas (United States), Public	Provider of tobacco products	-	-	44/100
5th	STIIIZY 2017, Los Angeles (United States), Series D	Provider of cannabis products	$170M	Silver Spike	43/100
6th	Claybourne 2018, Perris (United States), Series A	Provider of cannabis, pre-rolls and products	$10M	Green Acre Capital, Bespoke Financial	43/100
7th	Philip Morris 1847, Richmond (United States), Unfunded	Manufacturer of tobacco products	-	-	37/100
8th	Rove 2016, Costa Mesa (United States), Funding Raised	Manufacturer of diversified tobacco products	-	Sands Lane	35/100
9th	ITG Brands 2015, Greensboro (United States), Unfunded	Manufacturer of cigarettes, cigars, and e-vapor products	-	-	35/100
10th	Jetty 2013, Oakland (United States), Acquired	Manufacturer of cannabis based products	-	Bengal Capital	33/100