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Self Wealth - About the company

Self Wealth is an acquired company based in Surrey Hills (Australia), founded in 2012 by Andrew Ward. It operates as a Flat fee brokerage solution. Self Wealth has raised $79M in funding. The company has 7 active competitors, including 3 that have exited. Its top competitors include companies like OpenMarkets, Bell Direct and Vested.

Company Details

Self Wealth is an Australia-based flat-fee, commission free brokerage solution. The company provides its clients with access to Australian exchange listed products such as ASX shares, A-REITs, LICs, Listed Debt Securities, and ETFs. They charge a flat fee of $9.50 per trade regardless of trade size. The company also has a social network where investors share portfolios which others can view and follow. The company also provides benchmarking of portfolios and SafetyRating and WealthScore of the portfolios.
Email ID
*****@selfwealth.com.au
Key Metrics
Founded Year
2012
Location
Surrey Hills, Australia
Stage
Acquired
Total Funding
Investors
Ranked
Employee Count
55 as on Apr 30, 2026
Similar Companies
Exit Details
Acquired by Syfe (Apr 22, 2025)

Self Wealth's acquisition details

Self Wealth got acquired by Syfe on Apr 22, 2025 at an acquisition amount of $*****.
Click here to take a look at Self Wealth's acquisition in detail
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Self Wealth's funding and investors

Self Wealth has raised a total funding of $79M. Self Wealth has 1 institutional investor.

Self Wealth's founders and board of directors

Founder? Claim Profile
The founders of Self Wealth is Andrew Ward.
Here are the details of Self Wealth's key team members:
  • Andrew Ward: Founder & Managing Director of Self Wealth.

Self Wealth's employee count trend

Self Wealth has 55 employees as of Apr 26. Here is Self Wealth's employee count trend over the years:
Employee count trend for Self Wealth
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Self Wealth's Competitors and alternates

Top competitors of Self Wealth include OpenMarkets, Bell Direct and Vested. Here is the list of Top 10 competitors of Self Wealth, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for OpenMarkets
OpenMarkets
2012, Melbourne (Australia), Acquired
Online stockbroker
$1.94M
50/100
2nd
Logo for Self Wealth
Self Wealth
2012, Surrey Hills (Australia), Acquired
Flat fee brokerage solution
$79M
44/100
3rd
Logo for Bell Direct
Bell Direct
2007, Sydney (Australia), Public
Online trading platform.
-
-
33/100
4th
Logo for Vested
Vested
2015, Surfers Paradise (Australia), Unfunded
Multi-asset trading platform
-
-
26/100
5th
Logo for Capital 19
Capital 19
2011, Sydney (Australia), Unfunded
Multi-asset trading platform
-
-
25/100
6th
Logo for NAGA BROKERS
NAGA BROKERS
2017, Hamburg (Germany), Funding Raised
Brokerage trading service provider for crypto assets
-
-
24/100
7th
Logo for JB Markets
JB Markets
2007, Brisbane (Australia), Unfunded
Online trading platform
-
-
23/100
8th
Logo for Spectrum Live
Spectrum Live
2004, Sydney (Australia), Deadpooled
Online trading platform
-
-
16/100
9th
Logo for ECNOptions
ECNOptions
2010, Blacktown (Australia), Deadpooled
Multi-asset trading platform
-
-
15/100
10th
Logo for Whaley
Whaley
2017, Sydney (Australia), Deadpooled
App based stock investment platform
-
14/100
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Self Wealth's Investments and acquisitions

Self Wealth has made no investments or acquisitions yet.

Reports related to Self Wealth

Here is the latest report on Self Wealth's sector:

News related to Self Wealth

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FAQs about Self Wealth

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