Where is Serax located?

Serax is headquartered in Kontich, Belgium.

How many employees does Serax have?

As of Sep 30, 2026, the latest employee count at Serax is 123.

What is the annual revenue of Serax?

Annual revenue of Serax is between €10M and €50M as on Dec 31, 2024

Where does Serax rank among its competitors?

Serax ranks 4th amongst 25 active competitors, only 1 of which is funded. Knoll, which secured $15K in Jan, 2022.

Who are the top competitors of Serax?

Serax's top competitors include Williams-Sonoma, Knoll and Miliboo. Among them, Knoll secured the most recent funding round in January, 2022.

Serax - 2026 Company Profile, Funding, Competitors & Financials

Serax is an acquired company based in Kontich (Belgium), founded in 1986. It operates as a Manufacturer and retailer of home furnishings. The company has 25 active competitors, including 1 funded and 6 that have exited. Its top competitors include companies like Williams-Sonoma, Knoll and Miliboo.

Company Details

Serax is a manufacturer and retailer of home furnishings. It offers products across categories such as home furniture, home decor and textile. Sells through their online platform and own store worldwide.

Website: serax.com
Social
Email ID: *****@serax.com
Phone Number: +32 **********

Key Metrics

Founded Year

1986

Location

Kontich, Belgium

Stage

Acquired

Investors

Buysse & Partners & 1 more

Ranked

4^th among 25 active competitors

Annual Revenue

€10M - €50M as on Dec 31, 2024

Employee Count

123 as on Sep 30, 2026

Similar Companies

OBI & 5272 more

Exit Details

Acquired by Buysse & Partners (Sep 07, 2017)

View Serax's full profile

Serax is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Reports
SERAX GROEP CIN: 0642.670.233 , Belgium, Active	Nov 01, 2015	-	-	-
SERAX CIN: 0430.067.019 , Belgium, Active	Dec 21, 1986	€10M - €50M (As on Dec 31, 2024)	63 (As on Dec 31, 2022)	-

Serax got acquired by Buysse & Partners on Sep 07, 2017.

Click here to take a look at Serax's acquisition in detail

Serax is a funded company. Serax has 2 institutional investors.

View details of Serax's funding rounds and investors

Serax's employee count trend

Serax has 123 employees as of Sep 26. Here is Serax's employee count trend over the years:

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Top competitors of Serax include Williams-Sonoma, Knoll and Miliboo. Here is the list of Top 10 competitors of Serax, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Williams-Sonoma 1956, San Francisco (United States), Public	Multi-specialty retailer of home improvement products	-	Blum Capital, Drona Capital	60/100
2nd	Knoll 1938, East Greenville (United States), Acquired	Designer and manufacturer of modern furniture for homes and offices	-	Investindustrial, United States Department of Agriculture ... Read more	53/100
3rd	Miliboo 2007, Annecy (France), Public	Manufacturer of contemporary furniture	$8.6M	Auriga Partners, Naxicap & 1 others	44/100
4th	Serax 1986, Kontich (Belgium), Acquired	Manufacturer and retailer of home furnishings	-	Buysse & Partners, 3d investors	37/100
5th	Laura Ashley 1954, Fulham (United Kingdom), Acquired	Provider of online retail and international store locations for home goods	-	-	36/100
6th	AYAMPRO 2018, Anderlecht (Belgium), Unfunded	Provider of various services and products in Brussels, including kitchens, decorations, and more.	-	-	33/100
7th	Mobitec 1990, Eupen (Belgium), Unfunded	Provider of online content and blogging services	-	-	30/100
8th	Chehoma 1987, Ghislenghien (Belgium), Unfunded	Provider of a home decor and furniture, offering a wide range of decorative items, including tableware, lighting, and outdoor furniture, with a focus on creating a unique and harmonious art de vivre between tradition and modernity	-	-	30/100
9th	Eurospan Holdings Berhad 1972, Butterworth (Malaysia), Public	Manufacturer of home furnishing products	-	-	29/100
10th	ecoBirdy 2017, Antwerp (Belgium), Funding Raised	Internet first brand offering home improvement products	-	Start it @KBC, Europa	26/100