When was So-Sure founded?

So-Sure was founded in 2013 and raised its 1st funding round 2 years after it was founded.

Where is So-Sure located?

So-Sure is headquartered in London, United Kingdom. It is registered at Relay Building, 114 Whitechapel High Street, London, England, E1 7PT.

Who is the current CEO of So-Sure?

Dylan Bourguignon of So-Sure. They are also an angel investors in 1 startup.

Which legal entities is So-Sure associated with?

So-Sure is associated with So-sure Ltd.

How many employees does So-Sure have?

As of Aug 31, 2026, the latest employee count at So-Sure is 4.

Is So-Sure a funded company?

So-Sure is a funded company, having raised a total of $3.46M across 5 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Dec 2015.

When was the latest funding round of So-Sure?

So-Sure's latest funding was a $***** Seed round on Jan 2020, with participation from 1 investor. Its primary sector is Internet First Insurance Platforms. In United Kingdom, the Internet First Insurance Platforms sector has seen $703M in funding in 2026 to date.

Where does So-Sure rank among its competitors?

So-Sure ranks 1st amongst 1 active competitors, none of which are funded.

So-Sure - 2026 Company Profile, Team, Funding, Competitors & Financials

Company Details

Online platform offering insurance solutions for individuals. It offers coverage against theft, loss, accidental damage, water damage, and more. It also offers insurance premium reimbursement every year. It offers online claims processing services. It also offers replacement or repair once the claim is approved.

Website: www.wearesosure.com/
Social
Email ID: *****@wearesosure.com
Part Of
Registered Address: Relay Building, 114 Whitechapel High Street, London, England, E1 7PT

Key Metrics

Founded Year

2013

Location

London, United Kingdom

Stage

Acquired

Total Funding

$3.46M in 5 rounds

Latest Funding Round

Seed, Jan 2020, $*****

Investors

7percent Ventures & 5 more

Ranked

1^st among 1 active competitor

Employee Count

4 as on Aug 31, 2026

Similar Companies

Kupukoo & 5 more

Exit Details

Acquired by Open (Mar 14, 2024)

View So-Sure's full profile

So-Sure is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
So-sure Ltd CIN: 09365669 , United Kingdom, Active	Dec 22, 2014	-	16 (As on Dec 31, 2021)

So-Sure got acquired by Open on Mar 14, 2024.

Click here to take a look at So-Sure's acquisition in detail

So-Sure has raised a total funding of $3.46M over 5 rounds. Its first funding round was on Dec 2015. Its latest funding round was a Seed round on Jan 2020 for $*****. 1 investor participated in its latest round. So-Sure has 6 institutional investors.

Here is the list of recent funding rounds of So-Sure:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jan 2020	3471496	Seed	7612242	9144948	8391469	6351342
Oct 04, 2018	4736385	Seed	6471330	6993740	1243465	Gauss Ventures & 1 more
Nov 2017	3039040	Seed	9974594	4131305	7percent Ventures	5331633

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View details of So-Sure's funding rounds and investors

The founders of So-Sure are Holly Tamar Shepherd and Dylan Bourguignon.

Here are the details of So-Sure's key team members:

Holly Tamar Shepherd: Co-Founder of So-Sure. They serve on the board of 1 company.
Dylan Bourguignon: Founder & CEO of So-Sure. They are also an angel investor in 1 startup.

So-Sure's Board of Directors

So-Sure's board has 1 active member. Holly Tamar Shepherd is part of team.

Here is the list of So-Sure's board of directors:

Name	Type	Representing	Status	Duration
Holly Tamar Shepherd	Team	-	Current	13y 2m

View details of So-Sure's Founder profiles and Board Members

So-Sure's employee count trend

So-Sure has 4 employees as of Aug 26. Here is So-Sure's employee count trend over the years:

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Top competitors of So-Sure include Kumquat and Gaggel. Here is the list of Top 10 competitors of So-Sure, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	So-Sure 2013, London (United Kingdom), Acquired	Online platform offering insurance solutions for individuals	$3.46M	Gauss Ventures, 7-Ventures & 4 others	39/100
2nd	Kumquat 2015, London (United Kingdom), Deadpooled	Redefining Gadget Insurance	-	-	15/100
3rd	Gaggel 2014, London (United Kingdom), Deadpooled	Social phone insurance	-	-	14/100

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Looking for more details on So-Sure's competitors? Click here to see the top ones

So-Sure has made no investments or acquisitions yet.

Here is the latest report on So-Sure's sector:

Free

Internet First Insurance Platforms - Sector Report

Edition: August, 2026 (81 Pages)

View all reports related to So-Sure

•

Open Makes Bold Entry into UK Insurance Market with SO-SURE Acquisition to Boost Global ExpansionFintech Finance•Mar 14, 2024•Open, So-Sure

•

Insurtech saw ‘possible’ data breach earlier this yearInsurance POST•Mar 20, 2019•So-Sure

•

So-sure plots home insurance launch early next yearInsurance POST•Mar 19, 2019•So-Sure

•

Starling Bank and so-sure team up to offer mobile phone insurance through the Starling MarketplaceFintech Finance•Oct 08, 2018•Starling Bank, Marketplace, So-Sure

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So-Sure - Company Profile

So-Sure - About the company

Company Details

Legal entities associated with So-Sure

So-Sure's acquisition details

So-Sure's funding and investors

So-Sure's founders and board of directors

So-Sure's Board of Directors

So-Sure's employee count trend

So-Sure's Competitors and alternates

So-Sure's Investments and acquisitions

Reports related to So-Sure

News related to So-Sure

FAQs about So-Sure