When was SwaddleDesigns founded?

SwaddleDesigns was founded in 2002 and raised its 1st funding round 9 years after it was founded.

Where is SwaddleDesigns located?

SwaddleDesigns is headquartered in Seattle, United States.

Who is the current CEO of SwaddleDesigns?

Lynette Damir of SwaddleDesigns. They have also founded 1 company.

How many employees does SwaddleDesigns have?

As of Mar 31, 2026, the latest employee count at SwaddleDesigns is 11.

Is SwaddleDesigns a funded company?

SwaddleDesigns is a funded company, having raised a total of $***** in its 1st and only funding round, a Seed round on Aug 12, 2011.

When was the latest funding round of SwaddleDesigns?

SwaddleDesigns' latest funding was a $***** Seed round on Aug 12, 2011, with participation from 0 investor.

Where does SwaddleDesigns rank among its competitors?

SwaddleDesigns ranks 67th amongst 339 active competitors, of which 17 are funded. It stands 4th in terms of total funding among its competitors. The most recent competitor to raise funding was Bird Buddy, which secured $22.3M in Nov, 2024.

Who are the top competitors of SwaddleDesigns?

SwaddleDesigns' top competitors include Bird Buddy, Munchkin and Caden Lane. Among them, Bird Buddy secured the most recent funding round in November, 2024.

SwaddleDesigns - 2026 Company Profile, Team, Funding & Competitors

Company Details

Retailer of baby swaddles, sleeping sacks, blankets, bedding, and gifts. The company offers a variety of swaddles including muslin, ultimate, and transitional options. Sleeping sacks include muslin, soft cotton, and cozy styles. Baby apparel includes pajama gowns, hats, and headbands. Gift ideas range from baby gift sets to personalized items.

Website: swaddledesigns.com
Social
Email ID: *****@swaddledesigns.com
Phone Number: +1 **********

Key Metrics

Founded Year

2002

Location

Seattle, United States

Stage

Seed

Total Funding

$500K in 1 round

Latest Funding Round

Seed, Aug 12, 2011, $*****

Investors

Black Oak Capital Partners

Ranked

67^th among 339 active competitors

Employee Count

11 as on Mar 31, 2026

Similar Companies

Mylo & 438 more

View SwaddleDesigns' full profile

SwaddleDesigns has raised a total funding of $500K over 1 round. SwaddleDesigns has 1 institutional investor.

Here is the list of recent funding rounds of SwaddleDesigns:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Aug 12, 2011	4116097	Seed	1528689	5364173	5427111	5001349

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View details of SwaddleDesigns's funding rounds and investors

The founders of SwaddleDesigns is Lynette Damir. Lynette Damir is the CEO of SwaddleDesigns.

Here are the details of SwaddleDesigns' key team members:

Lynette Damir: Founder & CEO of SwaddleDesigns.

View details of SwaddleDesigns's Founder profiles and Board Members

SwaddleDesigns' employee count trend

SwaddleDesigns has 11 employees as of Mar 26. Here is SwaddleDesigns's employee count trend over the years:

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Top competitors of SwaddleDesigns include Bird Buddy, Munchkin and Caden Lane. Here is the list of Top 10 competitors of SwaddleDesigns, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Bird Buddy 2002, Wilmington (United States), Series A	Provider of smart bird feeders with integrated camera and app	$31M	General Catalyst, Backed & 2 others	67/100
2nd	Munchkin 1990, Los Angeles (United States), Series C	Manufacturer of baby products and accessories	$45M	Ontario Teachers' Pension Plan	51/100
3rd	Caden Lane 2004, Boerne (United States), Unfunded	Online baby boutique offering a selection of newborn clothes	-	-	50/100
4th	healthynest 1997, New York City (United States), Funding Raised	Retailer of baby essentials, including diapers, wipes, skincare, and prenatal vitamins	-	Cue Ball, Ingeborg Investments & 2 others	49/100
5th	Litter Robot 1999, Auburn Hills (United States), Late Stage	Private label brand of litter boxes for pet cats	$31M	Pondera Holdings	48/100
6th	Fisher-Price 1930, East Aurora (United States), Unfunded	Manufacturer of toys and baby gear for various age groups	-	-	48/100
7th	shopDisney 1987, Glendale (United States), Unfunded	Manufacturer & supplier of disney costumes for kids	-	-	48/100
8th	Skip Hop 2003, New York City (United States), Acquired	Innovative baby essentials and gear designed for modern parenting lifestyles	-	Growcore Investments, Fireman Capital Partners ... & 2 others	47/100
9th	Bailey Bloossoms 2009, Decatur (United States), Unfunded	Online baby store offering newborn and toddler clothes and accessories	-	-	46/100
10th	Crown Crafts 1957, Gonzales (United States), Public	Manufacturer of infant and juvenile products, including bedding, toys, and other related items	-	-	43/100
67th	SwaddleDesigns 2002, Seattle (United States), Seed	Retailer of baby swaddles, sleeping sacks, blankets, bedding, and gifts	$500K	Black Oak Capital Partners	26/100