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Swagbucks - About the company

Swagbucks is a late stage company based in El Segundo (United States), founded in 2005 by Harry Ren. It operates as an Earn rewards and cash back for online activities and shopping. Swagbucks has raised $60M in funding from TCV. The company has 244 active competitors, including 22 funded and 28 that have exited. Its top competitors include companies like Rakuten, Super and SheerID.

Company Details

Earn rewards and cash back for online activities and shopping. It is a platform that rewards users with gift cards and cash for completing online surveys, shopping online, playing games, and watching videos. Users earn points by sharing their opinions through surveys, discovering deals, and engaging with entertainment content. The platform offers a wide range of redemption options, including gift cards to popular retailers and cash back via PayPal. It partners with numerous merchants to provide cash back offers and discounts. The platform aims to provide a way for users to earn rewards for activities they already do online. It is a B2C platform that offers a rewards program, online surveys, cash back shopping, deals, gift cards, and online entertainment. It is not a tech company, SaaS, or software company. It is a social impact company that provides a way for users to earn rewards for activities they already do online.
Social
XFacebook
Part Of
Key Metrics
Founded Year
2005
Location
El Segundo, United States
Stage
Late Stage
Total Funding
$60M in 1 round
Latest Funding Round
Investors
Ranked
Employee Count
273 as on Dec 31, 2020
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Swagbucks's funding and investors

Swagbucks has raised a total funding of $60M over 1 round. Its latest funding round was a PE round on May 13, 2014 for $*****. 1 investor participated in its latest round. Swagbucks has 1 institutional investor.

Here is the list of recent funding rounds of Swagbucks:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
May 13, 2014
3268594
PE
3212284
9921954
2782292
4559115
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Swagbucks' founders and board of directors

Founder? Claim Profile
The founders of Swagbucks is Harry Ren.
Here are the details of Swagbucks' key team members:

Swagbucks' employee count trend

Swagbucks has 273 employees as of Dec 20. The total employee count is 26.0% more than what it was in Dec 19. Here is Swagbucks's employee count trend over the years:
Employee count trend for Swagbucks
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Swagbucks's Competitors and alternates

Top competitors of Swagbucks include Rakuten, Super and SheerID. Here is the list of Top 10 competitors of Swagbucks, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Rakuten
Rakuten
1997, San Francisco (United States), Public
App-based platform offering cashback on multi-category products
-
79/100
2nd
Logo for Super
Super
2016, San Francisco (United States), Series C
Provider of an all-in-one mobile app offering travel savings, rewards, and budgeting solutions
$161M
78/100
3rd
Logo for SheerID
SheerID
2011, Portland (United States), Series C
Online Customer Verification at POS
$96.1M
69/100
4th
Logo for Groupon
Groupon
2007, Chicago (United States), Public
Online marketplace offering deals on multi-category products and services
$950M
69/100
5th
Logo for RetailMeNot
RetailMeNot
2009, Austin (United States), Acquired
Provider of app and browser extension offering digital coupons & deals
$315M
68/100
6th
Logo for Claim
Claim
2021, Boston (United States), Acquired
Online platform offering reward points for multi-category products
$25.9M
63/100
7th
Logo for Coupons.com
Coupons.com
1998, Atlanta (United States), Acquired
Online platform for promo codes and free printable coupons for shopping online and in-store
$250M
60/100
8th
Logo for MyPoints
MyPoints
1996, San Francisco (United States), Acquired
Online shopping rewards
$10M
55/100
9th
Logo for Pogo
Pogo
2020, New York City (United States), Series A
App-based platform offering rewards for multi-category products
$14.8M
55/100
10th
Logo for Goodshop
Goodshop
2005, San Francisco (United States), Seed
Online platform for multi-category digital coupons
-
53/100
14th
Logo for Swagbucks
Swagbucks
2005, El Segundo (United States), Late Stage
Earn rewards and cash back for online activities and shopping
$60M
 
52/100
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Swagbucks's Investments and acquisitions

Swagbucks has made no investments or acquisitions yet.

News related to Swagbucks

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