Switchfly - About the company
Switchfly is a series D company based in San Francisco (United States), founded in 2003. It operates as a SaaS-based travel-commerce solutions. Switchfly has raised $34.1M in funding from investors like Canaan, StarVest Partners and Thayer Ventures. The company has 70 active competitors, including 8 funded and 7 that have exited. Its top competitors include companies like Punchh, Volantio and LUX Rewards.
Company Details
Switchfly is a software company that develops booking & loyalty management solutions for airlines. Offers an airline booking engine which enables travel operators to take bookings directly on their website. Additionally, the company also offers a loyalty & customer engagement platform and ancillary merchandising solution to manage & book ancillary services offered by airlines. Switchfly solutions can be deployed either as Software as a Service (SaaS), where Switchfly provides all technology and the final customer-facing application software or as Platform as a Service (PaaS), where Switchfly provides all the back-end technology and connects to clients’ customer-facing application via API. The company’s global client roster includes American Airlines, Emirates, JetBlue and LAN Airlines, IAG Avios, Lufthansa Miles More and United MileagePlus.
- Website
- www.switchfly.com/
- Registered Address
- San Francisco,California
Key Metrics
Founded Year
2003
Location
San Francisco, United States
Stage
Series D
Total Funding
$34.1M in 8 rounds
Latest Funding Round
Ranked
3rd among 70 active competitors
Employee Count
120 as on Jul 31, 2026
Investment & Acquisitions
Legal entities associated with Switchfly
Switchfly is associated with 1 legal entity given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
SWITCHFLY LLC CIN: 680514071 , United States, Active | Dec 31, 1999 | - | 87 (As on Dec 31, 2024) | - |
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Switchfly's funding and investors
Switchfly has raised a total funding of $34.1M over 8 rounds. Its first funding round was on Jan 07, 2005. Its latest funding round was a PE round on Jan 24, 2019 for $*****. 2 investors participated in its latest round. Switchfly has 11 institutional investors.
Here is the list of recent funding rounds of Switchfly:
Filter this list
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Jan 24, 2019 | 5663714 | PE | 8494466 | 4706201 | 4537549 | 7571756 |
Oct 2018 | 5152271 | Series D | 1356272 | 4532517 | 5910058 | |
Apr 18, 2017 | 4750099 | Conventional Debt | 9768078 | 3401984 | 4373346 |
View details of Switchfly's funding rounds and investors
Switchfly's founders and board of directors
Founder? Claim ProfileSwitchfly's employee count trend
Switchfly has 120 employees as of Jul 26. Here is Switchfly's employee count trend over the years:
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Switchfly's Competitors and alternates
Top competitors of Switchfly include Punchh, Volantio and LUX Rewards. Here is the list of Top 10 competitors of Switchfly, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Punchh 2010, Sunnyvale (United States), Acquired | Unified platform for restaurant engagement, marketing, ordering, loyalty, and guest data | $73.1M | 78/100 | |
2nd | Volantio 2008, Atlanta (United States), Series A | AI-enabled inventory optimization and e-commerce solutions for airlines | $9.35M | 65/100 | |
3rd | Switchfly 2003, San Francisco (United States), Series D | SaaS-based travel-commerce solutions | $34.1M | 58/100 | |
4th | LUX Rewards 2015, Bristol (United Kingdom), Acquired | Online platform for food discovery and ordering | $428K | - | 48/100 |
5th | ![]() CitizenPlane 2017, Paris (France), Funding Raised | Software solution to distribute empty seats & last-minute tickets | - | 47/100 | |
6th | Loyalty program for restaurants | - | 45/100 | ||
7th | PPS Flight Planning 1989, Billund (Denmark), Unfunded | Provider of flight planning software solution | - | - | 43/100 |
8th | LoyaltyPlant 2011, Petersburg (United States), Funding Raised | Mobile ordering and loyalty platform for restaurants to increase sales | - | 42/100 | |
9th | SeatBoost 2012, El Segundo (United States), Seed | Provider of platform enabling users to bid on flight seat upgrades | $180K | 42/100 | |
10th | Nexus Digital Marketing 2019, United States, Unfunded | Cloud-based marketing & loyalty solutions provider | - | - | 41/100 |
Looking for more details on Switchfly's competitors? Click here to see the top ones
Switchfly's Investments and acquisitions
Switchfly has acquired Topguest. Switchfly has not made any investments as of now.Reports related to Switchfly
Here is the latest report on Switchfly's sector:
News related to Switchfly
Media has covered Switchfly for a total of 4 events in the last 1 year, 2 of them have been about company updates and 1 about partnerships.
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Switchfly Recognized by Loyalty360 as Best in Class Customer Loyalty Technology for Second Consecutive YearAccess Newswire•Jun 04, 2026•Switchfly
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Switchfly and battleface Partner to Make Travel Insurance Bookable Through Traveler Loyalty ProgramsAccess Newswire•Jan 13, 2026•battleface, Switchfly
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Switchfly boosts its travel loyalty platform with OTA, merchant-of-record capabilities, and accelerated deploymentsTravolution•Nov 07, 2025•Switchfly
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Switchfly Accelerates Travel Loyalty Platform to Power Global Rewards ProgramsAccess Newswire•Nov 06, 2025•Switchfly
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Switchfly Named Best in Class Customer Loyalty Technology Provider by Loyalty360
Access Newswire•Jul 15, 2025•Switchfly
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Rackspace Technology Assists Switchfly in Migrating to Aws, with No Downtime and 4x Improvement in Agent Booking Retrieval TimeGlobeNewswire•Mar 27, 2023•Rackspace, Switchfly
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Switchfly in new hands as private equity firms take over loyalty tech providerPhocusWire•Jan 29, 2019•Switchfly, Golub Capital, The Lancer Group
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Travel ecommerce platform Switchfly gathers fundingChina Travel News•Jan 28, 2019•Switchfly, Golub Capital, L Capital
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