When was Too Lost founded?

Too Lost was founded in 2020 and raised its 1st funding round 6 years after it was founded.

Where is Too Lost located?

Too Lost is headquartered in New York City, United States.

How many employees does Too Lost have?

As of Sep 30, 2026, the latest employee count at Too Lost is 101.

Is Too Lost a funded company?

Too Lost is a funded company, having raised a total of $***** in its 1st and only funding round, a PE round on Mar 16, 2026.

When was the latest funding round of Too Lost?

Too Lost's latest funding was a $***** PE round on Mar 16, 2026, with participation from 2 investors. Its primary sector is Music Tech. In United States, the Music Tech sector has seen $1.14B in funding in 2026 to date.

Where does Too Lost rank among its competitors?

Too Lost ranks 10th amongst 328 active competitors, of which 16 are funded. It stands 10th in terms of total funding among its competitors. The most recent competitor to raise funding was Too Lost, which secured an undisclosed amount in Mar, 2026.

Who are the top competitors of Too Lost?

Too Lost's top competitors include UnitedMasters, DistroKid and ReverbNation. Among them, Too Lost secured the most recent funding round in March, 2026.

Too Lost - 2026 Company Profile, Team, Funding & Competitors

Too Lost is a late stage company based in New York City (United States), founded in 2020 by Bjarki Lárusson and Alex Silverstein. It operates as an Online platform for music distribution to various digital stores and platforms. Too Lost has raised an undisclosed amount in funding. The company has 328 active competitors, including 16 funded and 10 that have exited. Its top competitors include companies like UnitedMasters, DistroKid and ReverbNation.

Company Details

Online platform for music distribution to various digital stores and platforms. It is a music distribution platform that enables artists to globally distribute their music including Spotify, Apple Music, and TikTok, while retaining 100% of their rights and royalties.

Website: toolost.com
Social

Key Metrics

Founded Year

2020

Location

New York City, United States

Stage

Late Stage

Latest Funding Round

PE, Mar 16, 2026, $*****

Investors

TA Associates & 1 more

Ranked

10^th among 328 active competitors

Employee Count

101 as on Sep 30, 2026

Investment & Acquisitions

Xelon & 3 more

Similar Companies

Damroo & 20 more

View Too Lost's full profile

Too Lost has raised funding over 1 round. Its latest funding round was a PE round on Mar 16, 2026 for $*****. 2 investors participated in its latest round. Too Lost has 2 institutional investors.

Here is the list of recent funding rounds of Too Lost:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Mar 16, 2026	2870097	PE	1910263	7446480	7943480	5888640

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View details of Too Lost's funding rounds and investors

The founders of Too Lost are Bjarki Lárusson and Alex Silverstein.

Here are the details of Too Lost's key team members:

Bjarki Lárusson: CTO & Co Founder of Too Lost.
Alex Silverstein: Co-Founder / COO of Too Lost.

View details of Too Lost's Founder profiles and Board Members

Too Lost's employee count trend

Too Lost has 101 employees as of Sep 26. Here is Too Lost's employee count trend over the years:

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Top competitors of Too Lost include UnitedMasters, DistroKid and ReverbNation. Here is the list of Top 10 competitors of Too Lost, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	UnitedMasters 2017, Brooklyn (United States), Series C	Empowers independent musicians with distribution, promotion, and brand partnership opportunities	$170M	Apple, Alphabet & 3 others	71/100
2nd	DistroKid 2013, New York City (United States), Acquired	Online independent music distribution platform	$22.5M	Spotify, Silversmith & 3 others	67/100
3rd	ReverbNation 2006, Morrisville (United States), Acquired	Empowers artists with tools for music distribution, promotion, and industry access	$8.6M	Southern Capitol Ventures, Novak Biddle Venture Partners ... & 3 others	58/100
4th	Symphonic 2006, Tampa (United States), Series B	Provider of digital music distribution, monetization, rights management, marketing, and playlisting services	$41M	Ballast Point Ventures, NewSpring	58/100
5th	FUGA 2006, Amsterdam (Netherlands), Acquired	Music distribution service	$7M	The Raine Group	53/100
6th	AudioSalad 2010, Brooklyn (United States), Acquired	Media asset management, delivery, and distribution platform for music and entertainment industry	-	-	52/100
7th	CD Baby 1997, Portland (United States), Acquired	Online music distribution platform	-	-	50/100
8th	Ditto Music 2005, Liverpool (United Kingdom), Unfunded	Online music distribution platform for artists	-	-	50/100
9th	Stem Disintermedia 2015, Los Angeles (United States), Acquired	Digital rights management platform	$42.5M	QED Investors, Upfront Ventures & 34 others	49/100
10th	Too Lost 2020, New York City (United States), Late Stage	Online platform for music distribution to various digital stores and platforms	-	TA Associates, GoldState Music	46/100

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Too Lost has made 2 investments in companies including Rebellion Records and AntiFragile Music. Too Lost has also acquired 2 companies including Xelon and G.Y.R.O..

Here is the list of investments & acquisitions:

Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
Oct 20, 2026	Acquisition	Xelon	2007	Richmond (Australia)
Jul 15, 2026	Acquisition	G.Y.R.O.	2017	Fortitude Valley (Australia)
Oct 09, 2025	Investments	Rebellion Records	2023	New York City (United States)