When was Wag! founded?

Wag! was founded in 2010 and raised its 1st funding round 5 years after it was founded.

Where is Wag! located?

Wag! is headquartered in Los Angeles, United States. It is registered at Junction City, Oregon.

Who is the current CEO of Wag!?

Garrett Smallwood of Wag!. They are also angel investors in 2 startups.

How many employees does Wag! have?

As of Jul 31, 2026, the latest employee count at Wag! is 2421.

Is Wag! a funded company?

Wag! is a funded company, having raised a total of $98.5M across 6 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on May 07, 2015.

When was the latest funding round of Wag!?

Wag!'s latest funding was a $***** Post IPO round on Apr 18, 2023, with participation from 0 investor.

What is the annual revenue of Wag!?

Annual revenue of Wag! is between $50M and $100M as on Dec 31, 2024

Where does Wag! rank among its competitors?

Wag! ranks 3rd amongst 278 active competitors, of which 9 are funded. It stands 2nd in terms of total funding among its competitors. The most recent competitor to raise funding was Thrive Pet Care, which secured $350M in Apr, 2025.

Who are the top competitors of Wag!?

Wag!'s top competitors include Rover, Meowtel and Thrive Pet Care. Among them, Thrive Pet Care secured the most recent funding round in April, 2025.

Wag! - 2026 Company Profile, Team, Funding, Competitors & Financials

Company Details

Online marketplace for pet sitters. It allows pet owners to find petsitters for dog walking, wellness, and training. Pet sitters are allowed to register on the platform. It also offers dog behavior guides, naming guides, and activities.

Website: wagwalking.com
Social
Registered Address: Junction City, Oregon

Key Metrics

Founded Year

2010

Location

Los Angeles, United States

Stage

Public

Total Funding

$98.5M in 6 rounds

Latest Funding Round

Post IPO, Apr 18, 2023, $*****

Investors

Battery Ventures & 23 more

Ranked

3^rd among 278 active competitors

Annual Revenue

$50M - $100M as on Dec 31, 2024

Employee Count

2,421 as on Jul 31, 2026

Similar Companies

Rover & 270 more

Exit Details

Public

View Wag!'s full profile

Wag! is associated with 4 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
WAG! GROUP CO. CIN: 1842356 , United States, Active	Aug 04, 2022	$50M - $100M (As on Dec 31, 2024)	84 (As on Dec 31, 2023)	-
W.A.G., INC. CIN: 454360510 , United States, Active	Dec 26, 999	-	3 (As on Dec 31, 2018)	-
WAG LABS, INC. CIN: 5610408 , United States, Active	Sep 25, 2014	-	-	-
WAG LABS INC. CIN: 472374381 , United States, Active	Dec 31, 2013	-	64 (As on Dec 31, 2024)	-

Wag! got listed on Nov 04, 2021.

Click here to take a look at Wag!'s IPO in detail

Wag! has raised a total funding of $98.5M over 6 rounds. Its first funding round was on May 07, 2015. Wag! has 23 institutional investors and 1 angel investor.

Here is the list of recent funding rounds of Wag!:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Apr 18, 2023	8016491	Post IPO	9051048	6252081	7695168	6484655
Jan 24, 2019	6066349	Series B	9309267	8959621	3623188	Naval Ravikant
Jan 30, 2018	2180832	Conventional Debt	6602061	8353210	4300979	SoftBank Vision Fund

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View details of Wag!'s funding rounds and investors

The founders of Wag! are Brendan Rogers, Jason Meltzer and Joshua Viner.

Here are the details of Wag!'s key team members:

Brendan Rogers: Co-Founder of Wag! and founder of 2 other companies, Tropee and 2am VC. They are also an angel investor in 2 startups.
Contact Info: 1 email address and 1 phone number
Jason Meltzer: Co-Founder of Wag! and founder of 2 other companies, Wag and Paway.
Contact Info: 1 email address
Joshua Viner: Co-Founder of Wag! and founder of 1 other company.
Garrett Smallwood: CEO & Co-Founder of Wag!. They are also an angel investor in 2 startups.
Contact Info: 1 email address

View details of Wag!'s Founder profiles and Board Members

Wag!'s employee count trend

Wag! has 2,421 employees as of Jul 26. Here is Wag!'s employee count trend over the years:

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Top competitors of Wag! include Rover, Meowtel and Thrive Pet Care. Here is the list of Top 10 competitors of Wag!, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Rover 2011, Olympia (United States), Acquired	App-based pet sitting marketplace	$409M	Menlo Ventures, Madrona & 31 others	85/100
2nd	Meowtel 2015, California (United States), Acquired	Cat sitting service marketplace	$100K	Sputnik ATX, Tech Wildcatters & 3 others	66/100
3rd	Wag! 2010, Los Angeles (United States), Public	Online marketplace for pet sitters	$98.5M	RRE Ventures, Akkadian Ventures & 22 others	64/100
4th	Thrive Pet Care 2003, Austin (United States), Funding Raised	Online platform to book pet care services	-	TSG Consumer Partners, Breitlane	58/100
5th	DogVacay 2012, Santa Monica (United States), Acquired	Trusted dog boarding and pet sitting services with loving, cage-free care	$47M	Andreessen Horowitz, Foundation Capital & 19 others	57/100
6th	Skiptown 2016, Charlotte (United States), Series B	SaaS-based platform to book pet care facilities	$37.8M	Meaningful Partners, Focus Impact & 5 others	57/100
7th	Pawshake 2013, Portola Valley (United States), Seed	Online marketplace for pet sitters	$1.5M	AirTree, Slingshot	56/100
8th	Dogtopia 2002, Washington, DC (United States), Late Stage	Dog daycare, boarding, grooming, and spa services for happy, healthy pups	-	Red Barn Equity Partners, Irie Capital Corporation	55/100
9th	Destination Pet 2016, Highlands Ranch (United States), Acquired	Online platform offering multi-category pet care services	$40.2M	Firmament, Anagenesis & 2 others	52/100
10th	Pet Paradise 2002, Jacksonville (United States), Acquired	Provider of pet boarding, daycare, grooming, and veterinary services	-	Gaspar Global Ventures, Mayport Venture Partners	46/100