When was WOO founded?

WOO was founded in 2019 and raised its 1st funding round 1 year after it was founded.

Where is WOO located?

WOO is headquartered in Taipei, Taiwan.

How many employees does WOO have?

As of Feb 28, 2026, the latest employee count at WOO is 116.

Is WOO a funded company?

WOO is a funded company, having raised a total of $61M across 4 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Oct 01, 2020.

When was the latest funding round of WOO?

WOO's latest funding was a $***** Series A round on Jan 18, 2024, with participation from 8 investors.

Where does WOO rank among its competitors?

WOO ranks 1st amongst 38 active competitors, of which 11 are funded. It stands 2nd in terms of total funding among its competitors. The most recent competitor to raise funding was Crossover Markets, which secured $31M in Mar, 2026.

Who are the top competitors of WOO?

WOO's top competitors include SFOX, Elwood and Crossover Markets. Among them, Crossover Markets secured the most recent funding round in March, 2026.

WOO - 2026 Company Profile, Team, Funding & Competitors

WOO is a series A company based in Taipei (Taiwan), founded in 2019 by Jack Tan and Mark Pimentel. It operates as an App-based liquidity and trading platform for cryptocurrency. WOO has raised $61M in funding from investors like Wintermute, CRYPTO and Pulsar. The company has 38 active competitors, including 11 funded and 3 that have exited. Its top competitors include companies like SFOX, Elwood and Crossover Markets.

Company Details

App-based liquidity and trading platform for cryptocurrency. It offers a platform where users can buy, trade in crypto options, launchpad solutions, and more. Its other features are real-time portfolio value, cryptocurrency prices, and charts. Its app is available for Android and iOS users.

Website: woo.org
Social
Email ID: *****@woo.network

Key Metrics

Founded Year

2019

Location

Taipei, Taiwan

Stage

Series A

Total Funding

$61M in 4 rounds

Latest Funding Round

Series A, Jan 18, 2024, $*****

Investors

Wintermute & 44 more

Ranked

1^st among 38 active competitors

Employee Count

116 as on Feb 28, 2026

Investment & Acquisitions

Yei Finance & 7 more

Similar Companies

SFOX & 40 more

View WOO's full profile

WOO has raised a total funding of $61M over 4 rounds. Its first funding round was on Oct 01, 2020. Its latest funding round was a Series A round on Jan 18, 2024 for $*****. 8 investors participated in its latest round. WOO has 45 institutional investors.

Here is the list of recent funding rounds of WOO:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jan 18, 2024	3948761	Series A	9818304	3711923	5086701	7017459
Jan 04, 2022	4259620	Series A	7820670	4330389	8361098	Three Arrows Capital & 5 more
Nov 09, 2021	7179597	Series A	4446020	6006608	Three Arrows Capital & 4 more	Antalpha & 10 more

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View details of WOO's funding rounds and investors

The founders of WOO are Jack Tan and Mark Pimentel.

Here are the details of WOO's key team members:

Jack Tan: Co-Founder of WOO and founder of 2 other companies, Wootrade and Kronos.
Contact Info: 1 email address
Mark Pimentel: Co-Founder of WOO.

View details of WOO's Founder profiles and Board Members

WOO's employee count trend

WOO has 116 employees as of Feb 26. Here is WOO's employee count trend over the years:

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Top competitors of WOO include SFOX, Elwood and Crossover Markets. Here is the list of Top 10 competitors of WOO, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	WOO 2019, Taipei (Taiwan), Series A	App-based liquidity and trading platform for cryptocurrency	$61M	HashKey Capital, Three Arrows Capital & 43 others	67/100
2nd	SFOX 2014, San Francisco (United States), Series A	Institutional crypto platform providing liquidity, security, and infrastructure for digital assets	$22.8M	Social Capital, Tribe Capital & 17 others	60/100
3rd	Elwood 2018, London (United Kingdom), Series A	Online digital asset platform for institutions	$70M	Goldman Sachs, Dawn Capital & 9 others	58/100
4th	Crossover Markets 2022, New York City (United States), Series B	Online platform that is a developer of digital asset exchange	$49.3M	Illuminate Financial, Two Sigma Investments ... & 15 others	57/100
5th	Zodia Markets 2021, London (United Kingdom), Series A	Institution-first digital asset exchange and brokerage focused on institutional crypto trading	$18.2M	Pharsalus, Circle & 2 others	55/100
6th	Paradigm 2010, New York City (United States), Series A	Online platform for automated trading in cryptocurrencies	$39.5M	Jump Capital, Almeda Ventures & 25 others	51/100
7th	Easy Crypto 2013, Auckland (New Zealand), Series B	Cryptocurrency trading platform for business, trusts, and self-managed super funds	$28.8M	Icehouse Ventures, Nuance & 9 others	51/100
8th	LMAX Digital 2010, London (United Kingdom), Funding Raised	Institutional trading and exchange platform for cryptocurrency	-	-	48/100
9th	Ovex 2017, Johannesburg (South Africa), Series A	Institutional-grade custodian and cryptocurrency exchange platform	$4M	Newtownpartners, Alameda Research	48/100
10th	SDM 2017, Toronto (Canada), Series A	Provider of digital asset liquidity and settlement solutions for institutions	$4M	Alpha Sigma Capital, Avalon Fund & 1 others	43/100

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WOO has not made any acquisitions yet. WOO has made 8 investments.

Here is the list of latest three $investments:

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Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
Dec 14, 2024	Investments	Yei Finance	2024	Taipei (Taiwan)
Feb 05, 2024	Investments	Merlin Chain	2023	United States
Sep 12, 2022	Investments	Sender	2021	Singapore (Singapore)