When was WOO founded?

WOO was founded in 2019 and raised its 1st funding round 1 year after it was founded.

Where is WOO located?

WOO is headquartered in Taipei, Taiwan.

How many employees does WOO have?

As of May 31, 2026, the latest employee count at WOO is 112.

Is WOO a funded company?

WOO is a funded company, having raised a total of $61M across 4 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Oct 01, 2020.

When was the latest funding round of WOO?

WOO's latest funding was a $***** Series A round on Jan 18, 2024, with participation from 8 investors.

Where does WOO rank among its competitors?

WOO ranks 5th amongst 41 active competitors, of which 10 are funded. It stands 2nd in terms of total funding among its competitors. The most recent competitor to raise funding was Crossover Markets, which secured $31M in Mar, 2026.

Who are the top competitors of WOO?

WOO's top competitors include Paradigm, Elwood and Crossover Markets. Among them, Crossover Markets secured the most recent funding round in March, 2026.

WOO - 2026 Company Profile, Team, Funding & Competitors

WOO is a series A company based in Taipei (Taiwan), founded in 2019 by Mark Pimentel and Jack Tan. It operates as an App-based liquidity and trading platform for cryptocurrency. WOO has raised $61M in funding from investors like Wintermute, CRYPTO and Pulsar. The company has 41 active competitors, including 10 funded and 4 that have exited. Its top competitors include companies like Paradigm, Elwood and Crossover Markets.

Company Details

App-based liquidity and trading platform for cryptocurrency. It offers a platform where users can buy, trade in crypto options, launchpad solutions, and more. Its other features are real-time portfolio value, cryptocurrency prices, and charts. Its app is available for Android and iOS users.

Website: woo.org
Social
Email ID: *****@woo.network

Key Metrics

Founded Year

2019

Location

Taipei, Taiwan

Stage

Series A

Total Funding

$61M in 4 rounds

Latest Funding Round

Series A, Jan 18, 2024, $*****

Investors

Wintermute & 44 more

Ranked

5^th among 41 active competitors

Employee Count

112 as on May 31, 2026

Investment & Acquisitions

Yei Finance & 7 more

Similar Companies

Paradigm & 43 more

View WOO's full profile

WOO has raised a total funding of $61M over 4 rounds. Its first funding round was on Oct 01, 2020. Its latest funding round was a Series A round on Jan 18, 2024 for $*****. 8 investors participated in its latest round. WOO has 45 institutional investors.

Here is the list of recent funding rounds of WOO:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jan 18, 2024	9365719	Series A	8084881	1747791	8734497	3411383
Jan 04, 2022	3441453	Series A	2334505	8096391	4970660	Three Arrows Capital & 5 more
Nov 09, 2021	5421144	Series A	9462005	5312406	Three Arrows Capital & 4 more	Antalpha & 10 more

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View details of WOO's funding rounds and investors

The founders of WOO are Mark Pimentel and Jack Tan.

Here are the details of WOO's key team members:

Mark Pimentel: Co-Founder of WOO.
Jack Tan: Co-Founder of WOO and founder of 2 other companies, Wootrade and Kronos.
Contact Info: 1 email address

View details of WOO's Founder profiles and Board Members

WOO's employee count trend

WOO has 112 employees as of May 26. Here is WOO's employee count trend over the years:

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Top competitors of WOO include Paradigm, Elwood and Crossover Markets. Here is the list of Top 10 competitors of WOO, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Paradigm 2010, New York City (United States), Series A	Online platform for automated trading in cryptocurrencies	$39.5M	Jump Capital, Almeda Ventures & 26 others	63/100
2nd	Elwood 2018, London (United Kingdom), Series A	Online digital asset platform for institutions	$70M	Dawn Capital, Goldman Sachs & 9 others	58/100
3rd	Crossover Markets 2022, New York City (United States), Series B	Online platform that is a developer of digital asset exchange	$49.4M	Illuminate Financial, DRW Trading Group & 15 others	56/100
4th	SFOX 2014, San Francisco (United States), Series A	Institutional crypto platform providing liquidity, security, and infrastructure for digital assets	$22.8M	Social Capital, Tribe Capital & 17 others	56/100
5th	WOO 2019, Taipei (Taiwan), Series A	App-based liquidity and trading platform for cryptocurrency	$61M	Three Arrows Capital, Wintermute & 43 others	55/100
6th	Zodia Markets 2021, London (United Kingdom), Series A	Institution-first digital asset exchange and brokerage focused on institutional crypto trading	$18.3M	Pharsalus, Circle & 2 others	55/100
7th	Ovex 2017, Johannesburg (South Africa), Series A	Institutional-grade custodian and cryptocurrency exchange platform	$4M	Newtownpartners, Alameda Research	50/100
8th	Easy Crypto 2013, Auckland (New Zealand), Acquired	Cryptocurrency trading platform for business, trusts, and self-managed super funds	$28.8M	Nuance, Icehouse Ventures & 9 others	45/100
9th	SDM 2017, Toronto (Canada), Series A	Provider of digital asset liquidity and settlement solutions for institutions	$4M	Alpha Sigma Capital, Avalon Fund & 1 others	43/100
10th	QCP Capital 2017, Singapore (Singapore), Funding Raised	Online trading platform for crypto assets	-	-	43/100

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WOO has not made any acquisitions yet. WOO has made 8 investments.

Here is the list of latest three $investments:

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Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
Dec 14, 2024	Investments	Yei Finance	2024	Taipei (Taiwan)
Feb 05, 2024	Investments	Merlin Chain	2023	United States
Sep 12, 2022	Investments	Sender	2021	Singapore (Singapore)