Eye Tracking startups in Europe
There are 71 Eye Tracking startups in Europe which include Varjo, Tobii, Lumen Research, Smart Eye, Irisbond. Out of these, 32 startups are funded, with 12 having secured Series A+ funding.
Over the past 10 years, an average of 1 new company has been launched annually. Notably, several of these startups have been founded by alumni of Massachusetts Institute of Technology, Aalto University and Carnegie Mellon University.
Here is the list of top Eye Tracking startups in Europe

1. Varjo
Provider of virtual reality headsets. It enables users to experience virtual and augmented reality content and train, create and learn in superimposed or virtual environments. It caters to simulation, architecture, 3D model designing, medical, and other applications.
Key facts about Varjo
- Founded Year: 2016
- Location: Helsinki (Finland)
- Stage: Series D
- Total Funding till date: $149M
- Investors: EQT, Zurcher Kantonalbank and 26 Others
- Latest Funding Round: Series D, Aug 25, 2025, $*****
- Tracxn Score: 68/100 What is this?
- Competitors Rank: 1 of 223 Competitors
2. Tobii
Provider of eye-tracking software and hardware. The technology enables one to detect eye orientation, and thus the object of the gaze. Using innovations in technology, the company's mission is to bring eye tracking into broader use in applications such as eye control interfaces for computers, design testing, and medical diagnostics.
Key facts about Tobii
- Founded Year: 2001
- Location: Danderyd (Sweden)
- Stage: Public
- Total Funding till date: $74.9M
- Investors: AP6, Investor Growth Capital and 7 Others
- Latest Funding Round: Grant (prize money), Oct 01, 2016, $*****
- Tracxn Score: 60/100 What is this?
- Competitors Rank: 4 of 207 Competitors
Eye tracking solution to measure visual engagement. It helps advertisers, publishers, and brands optimize performance through attention solutions. It deploys proprietary eye-tracking technology on eye-tracking panels to measure attention.
Key facts about Lumen Research
- Founded Year: 2009
- Location: London (United Kingdom)
- Stage: Seed
- Total Funding till date: $3.5M
- Investors: First Party Capital, EIC Fund and 1 Other
- Latest Funding Round: Seed, Nov 15, 2022, $*****
- Tracxn Score: 57/100 What is this?
- Competitors Rank: 1 of 47 Competitors

4. Smart Eye
AI-powered driver monitoring system for vehicles. The platform offers features like measurements of the drivers head pose, gaze direction, eyelid closure, image analysis, stimulus recording, and video analysis. It offers services for automobiles, airplanes, trucks, trains, simulators, control rooms, and more.
Key facts about Smart Eye
- Founded Year: 1999
- Location: Gothenburg (Sweden)
- Stage: Acquired
- Total Funding till date: $3.9M
- Investors: Fouriertransform, Hillclimber and 3 Others
- Latest Funding Round: Grant (prize money), Jan 01, 2018, $*****
- Tracxn Score: 57/100 What is this?
- Competitors Rank: 5 of 200 Competitors
5. Irisbond
Developer of eye tracking solution to control a computer for disabled individuals. The companys technology uses IR light beams which generate flashes in the users cornea, which is identified via a computer algorithm to operate the computer with the movement of the eyes. Its offerings include Irisbond eye-tracking camera, application to control computers and tablets with eyes, a grid style menu for access via eye-tracking.
Key facts about Irisbond
- Founded Year: 2013
- Location: San Sebastian (Spain)
- Stage: Series A
- Total Funding till date: $7.03M
- Investors: BBVA Momentum, Bind 4.0 and 3 Others
- Latest Funding Round: Series A, Mar 20, 2025, $*****
- Tracxn Score: 50/100 What is this?
- Competitors Rank: 3 of 235 Competitors