FreshTracks Capital - Investor Profile and Portfolio

AI-based platform providing consumer insights to enterprises. The platform predicts consumer behaviors for brands and enables brands to expand the reach and focus ad spend on the right prospects. It provides solutions such as consumer insights, consumer engagement, customer acquisition, and location intelligence to uncover the right location for the business.

Online luxury brand of organic skincare products. The company offers anti-aging serums and moisturizing oils, lip balms, and facial wipes. The products are made from Jojoba Oil using a proprietary hydraulics technology. The company claims that the products are organic, cruelty-free, gluten-free, and GMO-free.

GetWellNetwork develops interactive software to help hospitals get patients more involved in their care process. Using the bedside TV, the GetWellNetwork system enables patients to view movies, access the Internet, play games and get health information on the television. In addition to entertainment, the GetWellNetwork system offers educational resources tailored for the patient’s specific condition. The system includes a library of educational videos and content on specific health conditions, medications, tests, and procedures. The patient education library offers material from content providers like Milner-Fenwick, KidsHealth, Blausen Medical, Swank Motion Pictures, Wired.MD and others. Patients also have access to information about the hospital including visiting hours, staff profiles and patient care initiatives. Patient education is delivered to the patient using pre-defined workflows referred to as Patient Pathways. Patient Pathways utilize best practice templates that enable hospitals to automatically customize a patient's hospital experience based on a variety of data inputs from existing hospital information systems. Data inputs trigger Patient Pathways to begin engaging patients in their own care. The patients progress is recorded for reporting and to allow Nurses and staff to monitor the patients real-time progress. Progress can also be automatically documented to the patient's EMR.

Provider of solutions for demand response and energy intelligence. It integrates with (IoT)-based devices from third-party device manufacturers and connects to those devices through the device manufacturer's server, using secure server-to-server communication systems. It applies machine learning and real-time control to devices to reduce demand. It offers utilities the power to control demand and also provides data about consumption to the users. Additionally, provides mobile and web applications that can bring together smart device data and billing information to provide a one-stop customer engagement platform.