About Peacock Equity
Peacock Equity is a venture capital firm founded in 2007. It is primarily based out of New York City, United States. As of Nov 2010, Peacock Equity has invested in 13 companies. It primarily invests in Series C round in United States based startups. Its investments are spread across a wide range of sectors from Enterprise Applications to High Tech and Retail. Most recently it participated in the $***** Series C round of Rubicon Project Overall, Peacock Equity portfolio has seen 1 IPO and 9 acquisitions including key companies like Healthline, Ramp and Rubicon Project. A lot of funds co-invest with Peacock Equity, with names like Time Warner Investments sharing a substantial percentage of its portfolio. Peacock Equity has team of 1 people including 1 partners.Key Metrics
Team Members
Portfolio Count
Portfolio Sectors
Portfolio Locations
Rounds of Entry
Series B, Series C & 3 more
Portfolio IPOs
Peacock Equity's List of Top Investments
Peacock Equity has a portfolio of 13 companies. Their most notable investments are in Healthline and BlogHer.Their portfolio spans across and United States. They have invested in Enterprise Applications, High Tech, Retail and 9 other sectors, across stages such as Series B, Series C and 3 more. Here is the list of top investments by Peacock Equity:
1. Healthline
Healthline Networks is a provider of health information and technology solutions. The platform provides different topics related to coronavirus, nutrition, parenthood, and women's wellness. The platform also contains different health topics. The portal also has the latest stories and news on COVID-19.
Key facts about Healthline
- Founded Year: 1999
- Location: San Francisco (United States)
- Annual Revenue: $0 - $1M as on Dec 31, 2019
- Stage: Acquired
- Total Funding till date: $154M
- Employee Count: 239 as on Mar 31, 2026
- Investors: Trinity Capital, Summit Partners and 9 Others
- Latest Funding Round: Series D, Jan 11, 2016, $*****
- Highlight: Acquired
2. Ramp
Ramp offers video solutions for enterprises. It enables multicasting, video caching, and peer-to-peer (P2P) networks. It optimizes live and on-demand video traffic on the network. The partners of the company include Kaltura, Intrando, Microsoft, and more.
Key facts about Ramp
- Founded Year: 2006
- Location: Boston (United States)
- Stage: Acquired
- Total Funding till date: $41.7M
- Employee Count: 25 as on Aug 31, 2026
- Investors: Fairhaven Capital, Accel and 3 Others
- Latest Funding Round: Series D, Sep 26, 2012, $*****
- Highlight: Acquired
Rubicon Project provides a platform for buying and selling ad inventory. It provides a platform for automated buying and selling of advertising. It works similar to the stock exchange but automates buying and selling of advertising through bidding. It claims to carry out trillions of transactions within milliseconds every month. It has five solutions called prebid, mobile, video, deals management, and Identity. eBay, Google, and SoundCloud are among its customers.
Key facts about Rubicon Project
- Founded Year: 2007
- Location: Los Angeles (United States)
- Annual Revenue: $500M - $1B as on Dec 31, 2025
- Stage: Public
- Total Funding till date: $60M
- Employee Count: 232 as on Aug 31, 2026
- Investors: Square 1 Bank, Advance Venture Partners and 19 Others
- Latest Funding Round: Series C, Nov 01, 2010, $*****
- Highlight: Public
4. Loomia
Provider of a circuit technology designed for integration with e-textiles. It provides users with a circuit that can be embedded into textiles for heating, lighting, sensing, or data-tracking applications. The circuit has sensors on them, which collects data about the person wearing the apparel. The embedded sensors collect data about temperature, motion, or frequency of wear which is then stored in a slim battery that powers the circuits. The company also offers a companion application that allows the user to upload the data collected by the device and leverages blockchain for security, tokenizing rewards, and data integrity.
Key facts about Loomia
- Founded Year: 2004
- Location: New York City (United States)
- Stage: Acquired
- Total Funding till date: $7.5M
- Employee Count: 4 as on Aug 31, 2026
- Investors: Western Technology Investment, Dot Edu Ventures and 10 Others
- Latest Funding Round: Grant (prize money), Sep 01, 2024, $*****
- Highlight: Acquired
5. Trion Worlds
Video game developer and publisher specializing in MMO games. The company has developed multiple games including "End of Nations" - a MOBA game, "Rift" - an MMORPG, and "Defiance" - a Sci-fi based MMOTPS game. Also published multiple games including "Devilian" - an MMORPG game. It develops games for PC and console devices. The games are available on the Steam platform. It offers its games through the freemium model.
Key facts about Trion Worlds
- Founded Year: 2006
- Location: Redwood City (United States)
- Stage: Acquired
- Total Funding till date: $185M
- Employee Count: 211 as on Dec 31, 2018
- Investors: Saints Capital, Industry Ventures and 10 Others
- Latest Funding Round: Series D, Jan 09, 2012, $*****
- Highlight: Acquired
Peacock Equity's Investments by Stage
Peacock Equity has made 5 investments in Series B stage with an average round size of $20M, 4 investments in Series C stage with an average round size of $5.31M, 2 investments in Series A stage with an average round size of $7M, 1 investment in Seed stage with an average round size of $15M and 1 investment in Series E stage with an average round size of $2.5M.Stage of entry | No. of Investments |
|---|---|
Series B | 5 |
Series C | 4 |
Series A | 2 |
Seed | 1 |
Series E | 1 |
Note: We have considered here, only first round of investments
Peacock Equity's Investments by Sector
Peacock Equity has a diverse portfolio, with companies operating in the Enterprise Applications, Gaming, Mobile, Consumer and Media & Entertainment. Notably, it has invested in 13 Tech companies, 10 Enterprise (B2B) companies, 4 Consumer (B2C) companies and at least 4 companies focusing on Software.Sector | No. of Investments |
|---|---|
Enterprise Applications | 7 |
Gaming | 3 |
Mobile | 3 |
Consumer | 2 |
Media & Entertainment | 2 |
Others | 9 |
Note: We have considered here, only first round of investments
Peacock Equity's Investments by Geography
Peacock Equity has made most investments in United States (13).Peacock Equity's recent investments
Peacock Equity has not made any investment in 2026 so far.Here are the most recent investments by Peacock Equity:
Filter this listDate | Company | Location | Round Details | Round Amount | Co-Investors |
|---|---|---|---|---|---|
Nov 01, 2010 | United States | Series C | 7902 | ||
Jul 13, 2010 | United States | Series C | 9898 | - | |
Apr 26, 2010 | United States | Series C | 1744 | ||
Sep 22, 2009 | United States | Series C | 3900 | ||
Sep 02, 2009 | United States | Series C | 2151 | - |
IPOs and Publicly Listed companies in Peacock Equity's Portfolio
1 of Peacock Equity's portfolio company became public - Rubicon Project. It got listed on the National Association of Securities Dealers Automated Quotations (NASDAQ), in Apr 2014 at marketcap of $521MHere are Peacock Equity's portfolio companies that went public:
Company | IPO Date | First Invested on | First Round of Investment | Round Size |
|---|---|---|---|---|
Apr 07, 2014 | Sep 22, 2009 | Series C | 9705 |
Acquired companies in Peacock Equity's Portfolio
9 companies from Peacock Equity's portfolio have been acquired. The most recent acquisition was Loomia in Aug 2026 by Unichem Pharmaceuticals for $*****.Here are Peacock Equity's portfolio companies that got acquired most recently:
Company | Acquisition Date | First Invested on | First Round of Investment | Round Size |
|---|---|---|---|---|
Aug 06, 2026 | Apr 02, 2008 | Series A | 6360 | |
Dec 20, 2022 | May 11, 2009 | Series C | 1369 | |
Jan 02, 2020 | Oct 31, 2007 | Series E | 8261 | |
Jul 17, 2019 | Jul 16, 2007 | Series B | 6028 | |
Jan 29, 2019 | Jul 13, 2010 | Series C | 5416 |
Team profile of Peacock Equity
Peacock Equity has a team of 1 member located in United States. Peacock Equity's team does not sit on the board of any company as of now.Co-investors of Peacock Equity
Over the past 19 years, 71 investors have co-invested in Peacock Equity's portfolio companies. This includes only funds.
- Invested before Peacock Equity: Venrock, VantagePoint Capital Partners and 26 others have invested in rounds before Peacock Equity. There are 2 companies where Venrock has invested before Peacock Equity and 1 company where VantagePoint Capital Partners has invested before Peacock Equity.
- Top Co-investors of Peacock Equity: 19 investors entered a company along with Peacock Equity. These include investors like Time Warner Investments (2 companies).
- Invested after Peacock Equity: A total of 24 investors have invested in Peacock Equity's portfolio after their investments. Top Investors include NBCUniversal (2 companies), Summit Partners (1 company) and Trinity Capital (1 company).
Recent News related to Peacock Equity
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Health search engine Healthline raises $14M | VentureBeatVentureBeat•Apr 27, 2010•Healthline, Peacock Equity, Investor Growth Capital, REV
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EveryZing Closes $8.25MM Funding Round, Signs Agreement with NBC UniversalBusiness Wire•May 11, 2009•Fairhaven Capital, General Catalyst, Accel, Peacock Equity and 2 others
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4Info gets $20M more for text message advertising | VentureBeatVentureBeat•Jan 22, 2009•4Info, Peacock Equity, USVP, Gannett and 5 others
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BlogHer Inks Deal With NBC Universal, Raises $5 Million – TechCrunchTechCrunch+•Jul 16, 2008•NBCUniversal, BlogHer, Peacock Equity, Venrock
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GE/NBC Universal's Peacock Equity Invests in Mobile SMS Advertising Leader 4INFO | Business WireBusiness Wire•Oct 31, 2007•4Info, Peacock Equity
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4INFO Takes NBC Investment, Signs Mobile Partnership – TechCrunchTechCrunch+•Oct 31, 2007•4Info, DFJ, USVP, Peacock Equity
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Healthline gets $21M more to extend health search engine | VentureBeatVentureBeat•Jul 16, 2007•Healthline, Peacock Equity, Kaiser Permanente Ventures, U.S. News and 2 others
