About PieLAB
PieLAB is a venture capital firm founded in 2016. It is primarily based out of Brisbane, Australia. As of Dec 2020, PieLAB has invested in 11 companies. It primarily invests in Series A round in Australia based startups. Its investments are spread across a wide range of sectors from Enterprise Applications to Real Estate and Construction Tech and High Tech. Most recently it participated in the $***** PE round of Idea 11 Overall, PieLAB portfolio has seen 2 acquisitions, namely ActivePipe and Get Aire Australia. A lot of funds co-invest with PieLAB, with names like Alium Capital sharing a substantial percentage of its portfolio. PieLAB has team of 15 people including 5 partners.Key Metrics
Team Members
Portfolio Count
Portfolio Sectors
Portfolio Locations
Rounds of Entry
Series A, PE & 1 more
Portfolio Acquisitions
Portfolio Soonicorns
PieLAB's List of Top Investments
PieLAB has a portfolio of 11 companies. Their most notable investments are in Cloudstaff and Idea 11.Their portfolio spans across Australia and United States. They have invested in Enterprise Applications, Real Estate and Construction Tech, High Tech and 5 other sectors, across stages such as Series A, PE and 1 more. Here is the list of top investments by PieLAB:1. Happy
Provider of centralized maintenance, asset, and property management software solutions. The platform offers tools for service requests, unit turnover, preventative maintenance, and scheduling. It facilitates capital project oversight, fixed asset tracking, and property budgeting. The software also supports property inspections, resident satisfaction initiatives, and reporting.
Key facts about Happy
- Founded Year: 2011
- Location: Carlsbad (United States)
- Valuation: $*****
- Stage: Series B
- Total Funding till date: $77.9M
- Employee Count: 251 as on Aug 31, 2026
- Investors: Supercharge Capital, Sandalphon Capital and 33 Others
- Latest Funding Round: Series B, Sep 22, 2026, $*****
- Highlight: Editors' Pick
2. Cloudstaff
Key facts about Cloudstaff
- Founded Year: 2011
- Location: Sydney (Australia)
- Stage: Series B
- Total Funding till date: $22.6M
- Employee Count: 5,065 as on Aug 31, 2026
- Investors: Arafura Ventures, Navegar and 7 Others
- Latest Funding Round: Series B, May 05, 2020, $*****
- Highlight: Editors' Pick
3. Different
Provides tech-enabled property management services. It offers an online portal for customers to connect with company agents and order their services. It also facilitates users with property inspection, property maintenance, customer reviews, and more.
Key facts about Different
- Founded Year: 2016
- Location: Sydney (Australia)
- Stage: Series B
- Total Funding till date: $27.5M
- Employee Count: 107 as on Aug 31, 2026
- Investors: Foundation Capital, x15ventures and 6 Others
- Latest Funding Round: Series B, Sep 21, 2021, $*****
- Highlight: Editors' Pick

4. ActivePipe
ActivePipe offers an online marketing platform for real estate professionals to engage with prospects and customers. Features include email automation, lead generation, digital marketing, digital conversations, and more. The platform can be integrated with Contactually, Cloze, MoxiWorks, salesforce, and more. The company has partnered with Relmax, Intero, WillisAllen, and Sotheby among others.
Key facts about ActivePipe
- Founded Year: 2014
- Location: Cremorne (Australia)
- Stage: Acquired
- Total Funding till date: $11.8M
- Employee Count: 17 as on Aug 31, 2026
- Investors: Marbruck Investments, National Australia Bank and 7 Others
- Latest Funding Round: Series A, Oct 29, 2019, $*****
- Highlight: Acquired
Cloud and AI-driven lead qualification and chatbot solutions for real estate professionals. The company offers an AI-enabled chatbot solution, which can be integrated with existing CRM and manage the lead generation process. Features include customer engagement, lead generation, sourcing, and database searching and management.
Key facts about Get Aire Australia
PieLAB's Year-on-Year Investment Trends
Its most recent first time investment was in Idea 11 and most recent follow-on round was in Different.Year | No. of Investments | ||
|---|---|---|---|
1st Round | Follow-on | Total | |
2026 (YTD) | 0 | 0 | 0 |
2025 | 0 | 0 | 0 |
2024 | 0 | 0 | 0 |
2023 | 0 | 0 | 0 |
2022 | 0 | 0 | 0 |
2021 | 0 | 0 | 0 |
2020 | 1 | 1 | 2 |
2019 | 2 | 0 | 2 |
2018 | 3 | 0 | 3 |
PieLAB's Investments by Stage
PieLAB has made 4 investments in Series A stage with an average round size of $5.7M, 1 investment in PE stage and 1 investment in Seed stage with an average round size of $1M.Stage of entry | No. of Investments |
|---|---|
Series A | 4 |
PE | 1 |
Seed | 1 |
Note: We have considered here, only first round of investments
PieLAB's Investments by Sector
PieLAB has a diverse portfolio, with companies operating in the Enterprise Applications, Real Estate and Construction Tech, Business Services, Vertical SaaS and Energy Tech. Notably, it has invested in 6 Enterprise (B2B) companies, 4 Software companies, 4 Tech companies and 3 companies focusing on Saas.Sector | No. of Investments |
|---|---|
Enterprise Applications | 4 |
Real Estate and Construction Tech | 4 |
Business Services | 2 |
Vertical SaaS | 2 |
Energy Tech | 1 |
Others | 3 |
Note: We have considered here, only first round of investments
PieLAB's Investments by Geography
PieLAB has made most investments in Australia (5), followed by United States where it has made 1 investment.Country | No. of Investments |
|---|---|
Australia | 5 |
United States | 1 |
Note: We have considered here, only first round of investments
PieLAB's recent investments
PieLAB has not made any investment in 2026 so far.Here are the most recent investments by PieLAB:
Date | Company | Location | Round Details | Round Amount | Co-Investors |
|---|---|---|---|---|---|
Dec 14, 2020 | Australia | PE | 3955 | - | |
May 04, 2020 | Australia | Series A | 8460 | [+2] | |
Oct 05, 2019 | Australia | Series A | 7547 | ||
Sep 06, 2019 | Australia | Seed | 2236 | - | |
Jul 10, 2018 | Australia | Series A | 9159 |
Acquired companies in PieLAB's Portfolio
2 companies from PieLAB's portfolio have been acquired. The most recent acquisition was ActivePipe in Feb 2022 by MoxiWorks for $*****.Here are PieLAB's portfolio companies that got acquired most recently:
Company | Acquisition Date | First Invested on | First Round of Investment | Round Size |
|---|---|---|---|---|
Feb 23, 2022 | Feb 07, 2018 | Series A | 8081 | |
Nov 23, 2021 | Sep 06, 2019 | Seed | 5653 |
Team profile of PieLAB
PieLAB has a team of 15 members including 5 Partners and 4 Principals located in Australia. PieLAB's team does not sit on the board of any company as of now.Here is a list of top team members in PieLAB:
Name | Designation | Location | Board Memberships | Contact Details |
|---|---|---|---|---|
Partner | Brisbane | - | ||
Partner | Brisbane | - | ||
Partner | Brisbane | - | - | |
Partner | Australia | - | - | |
Partner | Melbourne | - | - | |
Principal | - | - | - | |
Principal | Brisbane | - | ||
Principal | - | - | ||
Principal | Brisbane | - |
Co-investors of PieLAB
Over the past 8 years, 39 investors have co-invested in PieLAB's portfolio companies. This includes funds and angels.
- Invested before PieLAB: Point Nine, Startmate and 7 others have invested in rounds before PieLAB. There is 1 company where Point Nine has invested before PieLAB and 1 company where Startmate has invested before PieLAB.
- Top Co-investors of PieLAB: 5 investors entered a company along with PieLAB. These include investors like Alium Capital (1 company).
- Invested after PieLAB: A total of 25 investors have invested in PieLAB's portfolio after their investments. Top Investors include Impala Ventures (1 company), Camber Creek (1 company) and BAM (1 company).
Recent News related to PieLAB
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Different Closes $7.1M Series A FundingFinSMEs•May 04, 2020•AirTree, Spring, Warburton, PieLAB and 2 others
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Last Opportunity to Invest in the Real Estate Industry Venture Capital Fund on 1 December 2018 as the Fund is OversubscribedWholesale Investor•Oct 17, 2018•PieLAB
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HappyCo Completes Series A Funding RoundBusiness Wire•Mar 26, 2018•Happy, Alium Capital, PieLAB, Larsen Ventures and 4 others
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Real estate startup ActivePipe has raised $5.9 million in a Series A round led by NAB VenturesOddup•Feb 07, 2018•ActivePipe, National Australia Bank, PieLAB, Asia Principal Capital and 4 others
