About Primary Venture Partner
Primary Venture Partner is a venture capital firm founded in 2004. It is primarily based out of New York City, United States. As of Sep 2026, Primary Venture Partner is an active investor, having invested in 165 companies, with 13 new investments in the last 12 months. It primarily invests in Seed round in United States based startups. Its investments are spread across a wide range of sectors from Enterprise Applications to Consumer and Retail. Most recently it participated in the $***** Seed round of TeRAM Overall, Primary Venture Partner portfolio has seen 8 unicorns, 2 IPOs and 45 acquisitions including key companies like Deliveroo, Coupang and Latch. A lot of funds co-invest with Primary Venture Partner, with names like BoxGroup sharing a substantial percentage of its portfolio. Primary Venture Partner has team of 102 people including 26 partners.Key Metrics
Primary Venture Partner's List of Top Investments
Primary Venture Partner has a portfolio of 165 companies, including 8 unicorns. Their most notable investments are in Marker Learning and Latch.Their portfolio spans across United States, Finland, Israel and 4 more locations. They have invested in Enterprise Applications, Consumer, Retail and 30 other sectors, across stages such as Seed, Series A and 4 more. Here is the list of top investments by Primary Venture Partner:
1. Deliveroo
Operator of an online marketplace connecting consumers with local merchants. This platform facilitates the delivery of prepared meals, groceries, and retail products from various vendors to residential and commercial addresses. Logistics technology coordinates the movement of goods between suppliers and recipients. The service manages the fulfillment process to ensure items are transported from the point of sale to the final destination.
Key facts about Deliveroo
- Founded Year: 2013
- Location: London (United Kingdom)
- Last Known Valuation: $*****
- Stage: Acquired
- Total Funding till date: $2.95B
- Employee Count: 11,488 as on Sep 30, 2026
- Investors: Colt Ventures, T. Rowe Price and 122 Others
- Latest Funding Round: Series H, Jan 16, 2021, $*****
- Highlight: Acquired
2. Coupang
Online marketplace offering multi-category consumer products. The product catalog includes fashion, beauty, stationery, sports, health care, books, toys, smoking products, pet supplies, groceries, automobiles, electronics, and more.
Key facts about Coupang
- Founded Year: 2010
- Location: Seoul (South Korea)
- Annual Revenue: $1B+ as on Dec 31, 2018
- Stage: Public
- Total Funding till date: $3.9B
- Employee Count: 1,001 - 5,000 as on Mar 01, 2026
- Investors: HTIF, ADS Ventures and 50 Others
- Latest Funding Round: Series F, Dec 20, 2019, $*****
- Highlight: Public
3. Latch
Provider of cloud-based smart locks for residential and commercial places. It provides users with an internet-connected or electro-mechanically engineered lock system for access control. Its product portfolio includes smart locks, guest and delivery management systems, and smart home sensors. Its locks can be operated using its mobile application, access cards, and passwords. It comprises a touch panel and a wide-angle camera.
Key facts about Latch
- Founded Year: 2014
- Location: New York City (United States)
- Annual Revenue: $50M - $100M as on Dec 31, 2025
- Stage: Public
- Total Funding till date: $153M
- Employee Count: 266 as on May 31, 2026
- Investors: Summit Partners, RRE Ventures and 32 Others
- Latest Funding Round: Series B, Aug 01, 2019, $*****
- Highlight: Public
4. Odeko
Provider of online ordering solution for coffee businesses. Odeko is a business analytics and insights provider for coffee chains that offers information related to inventory. Features include monthly reports, customized ordering models, success management, and others. Monetizes through subscription plans. It also allows the customers to connect coffee drinkers with coffee shops in the area and place orders on Odeko. The shops receive alerts on POS or tablet and orders are integrated into the normal fulfillment process. The customers are alerted when orders are ready for curbside or in-store pickup.
Key facts about Odeko
- Founded Year: 2019
- Location: New York City (United States)
- Valuation: $*****
- Stage: Series E
- Total Funding till date: $296M
- Employee Count: 218 as on Sep 30, 2026
- Investors: First Round Capital, Four Cities Capital and 29 Others
- Latest Funding Round: Conventional Debt, Mar 04, 2025, $*****
- Highlight: Editors' Pick
5. Lunchbox
Provider of online ordering solutions for restaurants. It provides its solutions in the form of app ordering, kiosk ordering, web ordering, digital menu ordering, and more. Its features include loyalty programs, menu management, order management, and more. It also offers marketing solutions like drip marketing, pushes notification, print marketing, up-selling, and more.
Key facts about Lunchbox
- Founded Year: 2019
- Location: New York City (United States)
- Stage: Series B
- Total Funding till date: $72.1M
- Employee Count: 191 as on Sep 30, 2026
- Investors: 645 Ventures, Frontline Ventures and 20 Others
- Latest Funding Round: Series B, Mar 10, 2025, $*****
- Highlight: Editors' Pick
Primary Venture Partner's Year-on-Year Investment Trends
Primary Venture Partner has invested in 165 companies over the last 21 years, with an average of 9 new investments annually in the last 10 years. In 2025, it made 21 investments, while as of Sep 2026, it has made 12 investments in this year. Its most recent first time investment was in TeRAM and most recent follow-on round was in Inspiren.Year | No. of Investments | ||
|---|---|---|---|
1st Round | Follow-on | Total | |
2026 (YTD) | 7 | 5 | 12 |
2025 | 11 | 10 | 21 |
2024 | 6 | 7 | 13 |
2023 | 3 | 4 | 7 |
2022 | 13 | 8 | 21 |
2021 | 19 | 13 | 32 |
2020 | 7 | 6 | 13 |
2019 | 8 | 4 | 12 |
2018 | 7 | 8 | 15 |
2017 | 3 | 6 | 9 |
Primary Venture Partner's Investments by Stage
Primary Venture Partner has made 75 investments in Seed stage with an average round size of $5.63M, 37 investments in Series A stage with an average round size of $15.2M and 6 investments in Series B stage with an average round size of $30.4M.Stage of entry | No. of Investments |
|---|---|
Seed | 75 |
Series A | 37 |
Series B | 6 |
PE | 1 |
Series C | 1 |
Others | 1 |
Note: We have considered here, only first round of investments
Primary Venture Partner's Investments by Sector
Primary Venture Partner has a diverse portfolio, with companies operating in the Enterprise Applications, Consumer, HealthTech, Vertical SaaS and FinTech. Notably, it has invested in 136 Tech companies, 102 Enterprise (B2B) companies, 84 Software companies and at least 57 companies focusing on Consumer (B2C).Sector | No. of Investments |
|---|---|
Enterprise Applications | 61 |
Consumer | 28 |
HealthTech | 16 |
Vertical SaaS | 16 |
FinTech | 15 |
Others | 128 |
Note: We have considered here, only first round of investments
Primary Venture Partner's Investments by Geography
Primary Venture Partner has made most investments in United States (115), followed by Finland where it has made 2 investments.Country | No. of Investments |
|---|---|
United States | 115 |
Finland | 2 |
South Korea | 1 |
United Kingdom | 1 |
Note: We have considered here, only first round of investments
Primary Venture Partner's recent investments
Primary Venture Partner has made 12 investments in 2026 so far. TeRAM and Zero are the latest among them.Here are the most recent investments by Primary Venture Partner:
Filter this listDate | Company | Location | Round Details | Round Amount | Co-Investors |
|---|---|---|---|---|---|
Sep 16, 2026 | United States | Seed | 9143 | [+4] | |
Sep 15, 2026 | Finland | Seed | 6448 | [+4] | |
Sep 10, 2026 | United States | Series C | 1439 | [+7] | |
Aug 18, 2026 | United States | Series D | 8042 | [+11] | |
May 27, 2026 | United States | Series A | 3920 | [+5] |
Unicorns in Primary Venture Partner's Portfolio
Primary Venture Partner has 8 unicorns in its portfolio - Vestwell, Chief, Electric AI and others. The most recent unicorn in their portfolio is Vestwell. It became a unicorn in 2023, 7 years after Primary Venture Partner first invested in it.Here is a list of unicorns in Primary Venture Partner's portfolio:
Tracxn Score | Company | Short Description | Founded year | Sector | Location | Company Stage | First Investment/ Acquisition Details |
|---|---|---|---|---|---|---|---|
75 | Provider of digital workplace savings and retirement plan administration solutions | 2016 | New York City | Series E | lbcmwon | ||
49 | Subscription-based social platform for professional women | 1972 | New York | Series B | kvuaoxi | ||
67 | IT management software company | 2016 | New York | Series D | bluhibr | ||
70 | Provider of data and analysis on company performance and consumer behavior | 2010 | New York City | Series E | psypgvy | ||
67 | Identity decisioning platform for banks and fintech firms | 2015 | New York City | Series C | vspgddb |
IPOs and Publicly Listed companies in Primary Venture Partner's Portfolio
2 of Primary Venture Partner's portfolio companies have become public. Latch got listed on the National Association of Securities Dealers Automated Quotations (NASDAQ), in Jun 2021 at marketcap of $166M and Coupang got listed on the New York Stock Exchange (NYSE) at marketcap of $102B.Here are Primary Venture Partner's portfolio companies that went public:
Company | IPO Date | First Invested on | First Round of Investment | Round Size |
|---|---|---|---|---|
Jun 07, 2021 | Feb 02, 2016 | Series A | 3075 | |
Mar 11, 2021 | Jul 2010 | Seed | 3326 |
Acquired companies in Primary Venture Partner's Portfolio
45 companies from Primary Venture Partner's portfolio have been acquired. The most recent acquisition was andros in Sep 2026 by Medallion for $*****.Here are Primary Venture Partner's portfolio companies that got acquired most recently:
Company | Acquisition Date | First Invested on | First Round of Investment | Round Size |
|---|---|---|---|---|
Sep 15, 2026 | Jul 17, 2015 | Series A | 2805 | |
Feb 09, 2026 | - | - | 3441 | |
Jan 29, 2026 | 2009 | PE | 5085 | |
Aug 21, 2025 | - | - | 5465 | |
May 20, 2025 | Jun 23, 2022 | Seed | 7445 |
Team profile of Primary Venture Partner
Primary Venture Partner has a team of 102 members including 26 Partners, 4 Venture Partners and 6 Principals located in United States and United Kingdom. Primary Venture Partner's team sits on the board of 4 companies.Here is a list of top team members in Primary Venture Partner:
Name | Designation | Location | Board Memberships | Contact Details |
|---|---|---|---|---|
Partner | New York City | Electric AI and andros | ||
Partner | New York City | - | ||
Partner | New York | - | ||
Partner | New York City | - | ||
Partner | New York City | - | - | |
Partner | New York City | - | ||
Partner | Hoboken | - | ||
Partner | New York City | - | ||
Partner | New York City | - |
Co-investors of Primary Venture Partner
Over the past 21 years, 730 investors have co-invested in Primary Venture Partner's portfolio companies. This includes funds and angels.
- Invested before Primary Venture Partner: Techstars, Entrepreneurs Roundtable Accelerator and 80 others have invested in rounds before Primary Venture Partner. There are 4 companies where Techstars has invested before Primary Venture Partner and 3 companies where Entrepreneurs Roundtable Accelerator has invested before Primary Venture Partner.
- Top Co-investors of Primary Venture Partner: 311 investors entered a company along with Primary Venture Partner. These include investors like BoxGroup (7 companies).
- Invested after Primary Venture Partner: A total of 337 investors have invested in Primary Venture Partner's portfolio after their investments. Top Investors include Notable Capital (6 companies), Lightspeed Venture Partners (4 companies) and Bain Capital Ventures (4 companies).
Recent News related to Primary Venture Partner
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Forgepoint Secures $9.8M Seed Funding Led by Primary Venture Partners and a16z SpeedrunMassinvestor•Oct 15, 2026•Primary Venture Partner
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SafeWorld Emerges from Stealth with $12.2M Seed Funding for Robot Safety SimulationThe Robot Report•Oct 09, 2026•Esafe World, Andreessen Horowitz, ForgePoint Capital, Primary Venture Partner and 3 others
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Cybersecurity startup Hadrian raises €35.68 million to scale its agentic AI offensive security platformEU-Startups•Oct 06, 2026•Hadrian, ForgePoint Capital, SmartFin, HV Capital and 6 others
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TeRAM Secures $37 Million in Funding for AI SRAM TechnologyFinSMEs•Sep 16, 2026•SemiAnalysis, B Capital, Primary Venture Partner
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Helsinki's Zero Raises €8.93 Million Seed Round to Revolutionize CRM with AIEU-Startups•Sep 15, 2026•Zero, Primary Venture Partner
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Etched Raises $700M at a $21B Valuation and Completes First Customer Delivery to Jane StreetBusiness Insider•Aug 18, 2026•Jane Street, Etched, Sequoia Capital, Kleiner Perkins and 8 others
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Dandelion Health Raises $14M in Series A FundingFinSMEs•May 21, 2026•Healthier Capital, Convergent Ventures, Dandelion Health, Colle Capital and 2 others
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Dandelion Health Raises $14 Million Series A to Advance Multimodal Clinical AI PlatformPRWeb•May 05, 2026•Healthier Capital, Dandelion Health, Primary Venture Partner
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Windmill, the AI Company That Bets on Humans, Raises $12MPR Newswire•Apr 28, 2026•Windmill, Inspired Capital, Primary Venture Partner, Founder Collective and 4 others
