About Yellow Ventures
Yellow Ventures is a venture capital firm founded in 2017. It is primarily based out of Sao Paulo, Brazil. As of Jan 2022, Yellow Ventures has invested in 8 companies. It primarily invests in Seed round in Brazil based startups. Its investments are spread across a wide range of sectors from Consumer to Enterprise Applications and FinTech. Most recently it participated in the $***** Series C round of Gupy Overall, Yellow Ventures portfolio has seen 1 unicorn and 2 acquisitions, namely Neon, MEI Easy and Adianta. A lot of funds co-invest with Yellow Ventures, with names like Canary sharing a substantial percentage of its portfolio. Yellow Ventures has team of 3 people including 1 partners.Yellow Ventures' List of Top Investments
Yellow Ventures has a portfolio of 8 companies, one of which is a Unicorn. Their most notable investmentis in GupyTheir portfolio spans across and Brazil. They have invested in Consumer, Enterprise Applications, FinTech and 7 other sectors, across stages such as Seed, Series A stages. Here is the list of top investments by Yellow Ventures:1. Neon
Provider of an online bank for consumers. Its services include deposit accounts, money transfers, bill payments, NFC-enabled debit cards for online/offline purchases, and cash withdrawals. It offers an app-based platform that is available on iOS and Android stores.
Key facts about Neon
2. Buser
Buser is an app-based intercity bus ticket booking platform. It connects bus companies to travelers looking for ticket prices. It enables travelers to find people interested in taking the same trip on the same date. Bookings can be done via their app by providing pick-up/drop-off location, date & making an online payment. Their app is available for iOS & Android devices.
Key facts about Buser
3. Gupy
Cloud-based suite solutions for HR management. It provides features that include human resource management, recruitment, admission and onboarding, training and development, and more. It provides game-based solutions for microlearning and allows users to create courses for employees. It also offers tools for performance evaluation and provides insights. It offers tools for employee engagement and also offers CRM for candidates. It is the tool available on the subscription-based pricing model.
Key facts about Gupy
- Founded Year: 2015
- Location: Sao Paulo (Brazil)
- Stage: Series C
- Total Funding till date: $103M
- Employee Count: 1,226 as on May 31, 2026
- Investors: Riverwood Capital, SoftBank Latin America Fund and 11 Others
- Latest Funding Round: Series C, Jan 31, 2022, $*****
- Highlight: Editors' Pick
4. MEI Easy
MEIfacil provides online accounting services for businesses. It offers services for issuing invoices, bill of rights, bills of collection, tax declarations, payment slip settlement, etc. Its pricing is available on a yearly subscription plan. Also offers an app for Android platforms.
Key facts about MEI Easy
- Founded Year: 2017
- Location: Sao Paulo (Brazil)
- Stage: Acquired
- Employee Count: 177 as on May 31, 2026
- Investors: Yellow Ventures, MG Tech and 1 Other
- Highlight: Acquired
5. Adianta
Adianta is an online platform for invoice factoring, where SMEs can advance their receivables through an automated process. Once registered, the SMEs need to upload .xml files of the invoices to get paid against them. The platform takes the responsibility of the buyer charge. The transaction ticket can be downloaded via the platform.
Key facts about Adianta
- Founded Year: 2016
- Location: Sao Paulo (Brazil)
- Stage: Acquired
- Total Funding till date: $2.2M
- Employee Count: 4 as on Jul 01, 2024
- Investors: Yellow Ventures, 42K Investimentos and 5 Others
- Latest Funding Round: Series A, Feb 01, 2019, $*****
- Highlight: Acquired
Yellow Ventures' Year-on-Year Investment Trends
Its most recent first time investment was in Adianta and most recent follow-on round was in Gupy.Year | No. of Investments | ||
|---|---|---|---|
1st Round | Follow-on | Total | |
2026 (YTD) | 0 | 0 | 0 |
2025 | 0 | 0 | 0 |
2024 | 0 | 0 | 0 |
2023 | 0 | 0 | 0 |
2022 | 0 | 1 | 1 |
2021 | 0 | 0 | 0 |
2020 | 0 | 0 | 0 |
2019 | 1 | 0 | 1 |
2018 | 1 | 0 | 1 |
2017 | 2 | 0 | 2 |
Yellow Ventures' Investments by Stage
Yellow Ventures has made 2 investments in Seed stage with an average round size of $476K and 2 investments in Series A stage with an average round size of $12.1M.Stage of entry | No. of Investments |
|---|---|
Seed | 2 |
Series A | 2 |
Note: We have considered here, only first round of investments
Yellow Ventures' Investments by Sector
Yellow Ventures has a diverse portfolio, with companies operating in the Consumer, FinTech, Auto Tech, Enterprise Applications and Financial Services. Notably, it has invested in 7 Tech companies, 5 Enterprise (B2B) companies, 3 Software companies and at least 2 companies focusing on Consumer (B2C).Sector | No. of Investments |
|---|---|
Consumer | 2 |
FinTech | 2 |
Auto Tech | 1 |
Enterprise Applications | 1 |
Financial Services | 1 |
Others | 4 |
Note: We have considered here, only first round of investments
Yellow Ventures' Investments by Geography
Yellow Ventures has made most investments in Brazil (4).Yellow Ventures' recent investments
Yellow Ventures has not made any investment in 2026 so far.Here are the most recent investments by Yellow Ventures:
Filter this listDate | Company | Location | Round Details | Round Amount | Co-Investors |
|---|---|---|---|---|---|
Jan 31, 2022 | Brazil | Series C | 1753 | [+6] | |
Feb 01, 2019 | Brazil | Series A | 3249 | [+4] | |
May 03, 2018 | Brazil | Series A | 3178 | ||
Sep 2017 | Brazil | Seed | 2650 | [+1] | |
Aug 22, 2017 | Brazil | Seed | 2533 |
Unicorns in Yellow Ventures' Portfolio
Yellow Ventures has 1 unicorn in its portfolio - Neon. The most recent unicorn in their portfolio is Neon which became a unicorn in 2022, 3 years after Yellow Ventures first invested in it.Here is a list of unicorns in Yellow Ventures' portfolio:
Tracxn Score | Company | Short Description | Founded year | Sector | Location | Company Stage | First Investment/ Acquisition Details |
|---|---|---|---|---|---|---|---|
78 | Provider of an online bank for consumers | 2016 | Sao Paulo | Series E | cwudasv |
Acquired companies in Yellow Ventures' Portfolio
2 companies from Yellow Ventures' portfolio have been acquired. The most recent acquisition was Adianta in Jul 2020 by Liber Capital for $*****.Here are Yellow Ventures' portfolio companies that got acquired most recently:
Company | Acquisition Date | First Invested on | First Round of Investment | Round Size |
|---|---|---|---|---|
Jul 23, 2020 | Feb 01, 2019 | Series A | 6928 | |
Sep 01, 2019 | - | - | 8009 |
Team profile of Yellow Ventures
Yellow Ventures has a team of 3 members located in Brazil. Yellow Ventures' team does not sit on the board of any company as of now.Co-investors of Yellow Ventures
Over the past 9 years, 34 investors have co-invested in Yellow Ventures's portfolio companies. This includes only funds.
- Invested before Yellow Ventures: Distrito and DOMO have invested in rounds before Yellow Ventures. There is 1 company where Distrito has invested before Yellow Ventures and 1 company where DOMO has invested before Yellow Ventures.
- Top Co-investors of Yellow Ventures: 12 investors entered a company along with Yellow Ventures. These include investors like Canary (2 companies).
- Invested after Yellow Ventures: A total of 20 investors have invested in Yellow Ventures's portfolio after their investments. Top Investors include Endeavor (2 companies), Valor Capital Group (2 companies) and General Atlantic (1 company).
Recent News related to Yellow Ventures
•
Flyboard raises €1.9M pre-seed funding for AI voice agentsCapital•Jul 02, 2026•K Fund, Yellow Ventures, b2venture, Yellow.ai and 1 other
•
UK’s Qredo raises €9.16M to make safe, decentralised, institutional-grade digital asset management a realitySilicon Canals•May 05, 2021•Qredo, Amnis Ventures, Artis Capital, Borderless Capital and 31 others
•
Former NSA Chief Lands Top B2B VC Funds For Cybersecurity StartupPYMNTS.com•May 04, 2018•PYMNTS.com, IronNet Cybersecurity, C5 Capital, ForgePoint Capital and 27 others
•
BBVA VC fund invests in Brazilian neo-bank NeonFinextra•May 03, 2018•, Neon, Propel Venture Partners, Monashees and 4 others
•
Neon Raises $22M in Series A FundingFinSMEs•May 02, 2018•Banco Neon, Neon, Propel Venture Partners, Monashees and 7 others
